iOS 9 Adoption Jumps to 66 Percent After iOS 9.1 Emoji Update

Discussion in ' News Discussion' started by MacRumors, Nov 3, 2015.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Since launching in September alongside the iPhone 6s and 6s Plus, iOS 9 has seen its adoption rate grow to 66 percent of active iOS devices, according to numbers on the Apple Developer Support page. Two weeks ago, iOS 9 adoption sat at 61 percent.
    After 24 hours, iOS 9 adoption was in line with the adoption rate of iOS 8. However, in late September Apple announced that the newest version of iOS had the fastest adoption ever and was on pace to be downloaded by more users than any other version of the mobile operating system. iOS 8 only achieved a 64 percent adoption rate by December 23 and a 68 percent adoption rate by January 7, ending up with a high of 87 percent on the eve of iOS 9's launch.

    Apple released the first major update to iOS 9 two weeks ago with iOS 9.1, which featured a slew of brand-new emojis. Since that update, iOS 9 adoption has grown by 5 percent. Earlier today Apple seeded the second beta for iOS 9.2, the second major update to its newest mobile operating system.

    Article Link: iOS 9 Adoption Jumps to 66 Percent After iOS 9.1 Emoji Update
  2. Spink10 Suspended


    Nov 3, 2011
    Not because of emoji - because 9.0 was a train wreck.
  3. PsykX macrumors 6502a

    Sep 16, 2006
    It was like 50% after only one week, 60% after like two weeks, and now only 66% ?

    Which leads me to believe ~30% of the iOS ecosystem consists of 4 types of people :
    A) Are waiting for a stable version
    B) Don't care about upgrading
    C) Don't know how to upgrade (moms and dads :D)
    D) Tell themselves they will upgrade later but procrastinate

    ....assuming this % is based on iOS9-eligible devices.
  4. Baldemoto macrumors newbie


    Jun 4, 2015
    Emojis? Really? 5% of people only care about EMJOIS?!
  5. maxsix Suspended


    Jun 28, 2015
    Western Hemisphere
    Pretty impressive results from the lockout.

    The lockout?

    Yes, you know, the one where if you want to try the newer OS, shortly thereafter they stop allowing us to downgrade back to WHAT WE PAID FOR!

    Why don't they be honest!


    I can't seem to find the definition via El Capitans built in dictionary.... :eek:
  6. Pakaku macrumors 68020


    Aug 29, 2009
  7. AppleFan91 macrumors 68000


    Sep 11, 2012
    Indy, US
    People were just finally waiting for that killer feature to update.
  8. Oblivious.Robot macrumors 6502a


    Sep 15, 2014
    Yep, I'm guessing everyone just wanted to give "the finger" to their friends and loved ones. :D
  9. NY Guitarist macrumors 65816

    NY Guitarist

    Mar 21, 2011
    I'll occasionally get a personal text that has emoji things in it. I find it ok coming from younger family members but anything more than a smiley face from an adult seems juvenile.

    If I get texts with more than a few emoji characters I usually don't even try to figure out what its trying to communicate. :rolleyes: oh the irony
  10. brunozs macrumors member

    Sep 7, 2005
  11. OriginalMacRat macrumors 6502

    Mar 9, 2007
    Yup. That specific emoji was flying all over once everyone upgraded. :)
  12. SteveJobs2.0 macrumors 6502a

    Mar 9, 2012
    Correlation does not equal causation. This article implies that the increased adoption was caused by the availability of emojis.
  13. oneshotpro Suspended

    Aug 13, 2014
    Still on 8 here. after experience massive slowdown with a previous iPhone with updates, will not be upgrading. Apple only optimizes updates for the latest phone 6s/6s + (which have 2gb ram), the rest on 1gb or less. Every update will only slow from here on out on the 1gb and less phones.

    my parents iPad takes 5-10 seconds to open apps.
  14. The Doctor11, Nov 3, 2015
    Last edited: Nov 4, 2015

    The Doctor11 macrumors 603

    The Doctor11

    Dec 15, 2013
    New York
    You're not buying the OS, you're licensing it. So what you paid for was the hardware.
    Your licensed version of El Cap must not be working correctly ;):D
  15. The Doctor11 macrumors 603

    The Doctor11

    Dec 15, 2013
    New York
    Out of curiosity, which iPad?
  16. oneshotpro Suspended

    Aug 13, 2014
    iPad 2, the tablet they sold for years for only "$400" because people loved buying it still.
  17. maxsix Suspended


    Jun 28, 2015
    Western Hemisphere
    I know I know... we are only buying the hardware. I've heard that one a thousand times :D

    You do seem quite proficient at looking things up. Perhaps I need a training class... :eek:

    OK, OK, I'll cool my jets over what is nothing more than Apples usual marketing tactics.

    Marketing that I've personally acknowledged on the forum as world class. :D
  18. chinito77 macrumors regular


    Nov 2, 2015
    I held off because some apps I use daily were not 9.0 ready. Only reason I updated was to get ready for Apple TV which the setup failed and I had to do things manually. I'm sure a large portion of Apple TV users did the same.
  19. tillsbury macrumors 65816

    Dec 24, 2007
    To be fair, the rolling-eyes emoji is right up there close to my most-used, especially when texting my girlfriend... :)
  20. ghost187 macrumors 6502a


    Mar 18, 2010
    They must have heard about the Easter Egg feature...

    By updating your software to iOS 9, your iPhone and your iPad become waterproof!
  21. ThunderSkunk, Nov 3, 2015
    Last edited: Nov 3, 2015

    ThunderSkunk macrumors 68030


    Dec 31, 2007
    Milwaukee Area
    Well, there you go.
    I guess I am completely out of touch with the priorities of the modern Apple user after all.

    Or maybe the big jump is due to a growing # of users having learned from experience that its safer to wait for a .1 update before upgrading to a new OS.
  22. Brandhouse macrumors 6502

    Aug 6, 2014
    The 9.1 update was the only reason I updated. Emojis had nothing to do with it, which I couldn't care less about. And to draw a correlation between the percentage who since updated to 9.1 and that it also included an updated library of emojis is clutching at straws.
  23. mrgraff macrumors 6502a


    Apr 18, 2010
    The emojis? C'mon you can write better headlines than that.
  24. konqerror macrumors 6502

    Dec 31, 2013
    It's viral. I got several people to update by sending them middle finger emojis and telling them they would see it only after they update.

    Do you think the average person would care otherwise?
  25. Superdrive macrumors 6502a


    Oct 21, 2003
    Dallas, Tx

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