The base iPod touch is price to high to begin with. Apple should have had a 16gig model at $200 and then the 32gig model at $300. Many people don't need 32gig or have the extra money to pay for such a high mark up. What if Apple decided to get rid of the $199 16gig iPhone 5 and force people to buy the $299 32gig model?
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'iPad Mini' Pricing to Begin at Approximately $329
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The base iPod touch is price to high to begin with. Apple should have had a 16gig model at $200 and then the 32gig model at $300. Many people don't need 32gig or have the extra money to pay for such a high mark up. What if Apple decided to get rid of the $199 16gig iPhone 5 and force people to buy the $299 32gig model?
At that price, get the iPod Touch A5. 8 GB is so...so, I do not know but skimping on storage for an extra $10 of margin is a joke.
It is insulting that they continue to sell the 2010 iPod Touch for $199 instead of a 16 GB in the current model.
It is insulting that they continue to sell the 2010 iPod Touch for $199 instead of a 16 GB in the current model.
Uhhh You know that's one in the same . Market share has a DIRECT correlation with profits. I can't believe I even have to say that. Of COURSE they want a larger market share! That's their ultimate goal - 100% of the tablet market in their pocket. And at a $150 increase over the kindle fire HD, they won't be stealing those customers anytime soon. If it's only a $50 premium however . well, what would you do?
Not really, because why should Apple care if they lose an iPod Touch sale to an iPad Mini (or whatever it's called)? It's still an iOS hardware sale, and would still be more than the Touch anywhere. That's great for them. What they want to avoid is people buying some non-Apple device instead.
Finally someone gets it. It's almost like they think Apple is to change the ipad mini pricing just because of their post.
Here is the problem
Apple sells iDevices.
Some macrumor posters seem to think Apple sells the iPod iPod touch iPhone iPad to compete against companies that make zero dollars on their devices. And in a lot of cases taking a loss just to gain market share. Those companies or products will not be around in the long run. And why would I buy a products from companies with horrible business practices? Just stupid to do so.
No, according to the advertisement it's a product that enables spontaneous, synchronised dance, right?
Well, I'm only talking short-term, obviously. But it's down almost $100 per share off its high in less than a month. That's about 14% in less than a month, yes, I consider that a battering. Long term, yes, I'm happy of course. But I'm worried and I don't think the high-ish price of this new iPad is going to help. Sure, a lot of that is analysts looking for dump on anything that's outside of their expectations, but fair or not, that drives the market. And in this already shaky market that can lead to a state of panic and big losses. Apple needs some good news and this isn't it.
What's $50 between friends? By the time you buy a case and other accessories you're already up $100 more anyway.
What made you think that? Why should the iPad compete against e-readers? Two complete different devices?
I can't see it being 8gb to be honest - with iPad apps being a bit bigger it would be an incredibly stupid idea to release one with so little memory. Old iPad resolution I can see happening - but i'd hope for a retina display.
Either way people are going to moan.
Either way people are going to moan.
Exactly. I wouldnt even mind paying $400 for an ipad mini . But that fact that it has no retina is a turn off. All current ios devices have retina. So why downgrade the screen on I pad mini and still make people pay premium prices?
Apple has been hitting that crack pipe a little too hard lately.
See that's my point. If you give the mini a A6 processor, 1 gig of ram, retina like resolution and a $330 price tag you're going to hurt the iPad 3 which has a bigger profit margin. Which would you buy; a souped up mini for $329 or a 6 month old power hungry iPad 3 at $499? It's a dangerous game Apple is playing right now. I think no matter how you cut it Apple will only hurt sales between the iPad touch and the iPad 3.
If this is the case - they aren't really competing with other vendors. They are simply adding a lower cost iPad solution and/or alternative form factor (IE - education market)
I am sure they will sell a ton - I wouldn't argue otherwise. But I wouldn't call $329 competitive pricing at all. Even $299 would sound better both for marketing and against competition - with $249 being optimal.
My .02
I am sure they will sell a ton - I wouldn't argue otherwise. But I wouldn't call $329 competitive pricing at all. Even $299 would sound better both for marketing and against competition - with $249 being optimal.
My .02
I will most likely get a haswell Air 11" and i think that will do.
At least it wont be stifled by awful iOS
Funny switch of point of view for some. Not saying you. But when all these e-readers came out - people tried to say they were competing with the iPad or vice-versa.
My guess is retina (for 7" spec, 4" is 1136 x 640 326ppi, dunno how much for 7"), A5, 16GB, 5mp iSight, facetime HD for $329.
If you are an Apple marketeer, your competition isn't the iPad 2, it's Google, Amazon and Barnes & Noble. Try selling against them instead.
As an exercise:
Come up with a way to sell this by describing only the product's benefits (compared to the competition, and using the attributes you've listed) to an end user that isn't IT qualified. Remember, you can only discuss benefits, and remember who are the competition.
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the german price list suggested a starting point of 249 including 19% vat. i hope those become reality ^^ i know thats technically 329$ but apple usually just replaces the $ with an
pretty much the specs, I do not see Apple will take big steps to include A6 or retina display (like many claim here)
but it would NOT take $200 to build it - mostly around $160 to $180
unlike google, many of the components you listed APPLE can reuse it from iPad 2 and iPhone 4. I believe the cost of 7" 1024x768 apple will get it cheaper. these advantage (SW/HW integration) Google does not have it so their BOM around $190.
at $329 we are looking at 50% profit margin, may be APPLE let third party resellers sell for bit cheaper? they always did that with iPod touch.
resellers like Amazon always undercut the iPod touch prices by $30.
I don't know but Google doesn't sell the 16Gb models at cost, they make a healthy profit if I see the numbers iFixit came up with.
Seeing how they changed my order to a 32Gb model for the same price as my ordered 16Gb model - I have an iPad 3 but I want something smaller and inexpensive for outside - I don't think they have trouble making profit on these things.
Flash is also ridiculous cheap these days and the price differences in media or tablets is just super inflated.
I don't know if the iPad mini could fly with those rumored numbers. Consumer confidence is dropping a lot lastly even in this country where the iPad has always dominated sales.