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iPad Snags 75% of Tablet Market in 4Q 2010 as Android Gains Momentum

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With the nascent worldwide tablet market still in a state of flux as Apple's game-changing iPad is starting to see competition from Android devices now making their way to the market, observers have been working to develop a picture of how things are shaking out in the fast-moving market. Research firm Strategy Analytics today announced the result of its survey of market data for the fourth quarter of 2010, unsurprisingly showing Android rapidly gaining a foothold in a market still dominated by the iPad.
According to the latest research from Strategy Analytics, global tablet shipments reached 10 million units in the fourth quarter of 2010. Apple maintained first position, while Android soared and captured a record 22 percent global share.

Peter King, Director at Strategy Analytics, said, "Global tablet shipments grew 120 percent sequentially to reach 9.7 million units in Q4 2010. Apple maintained first position. Apple recorded an impressive 75 percent global marketshare during the fourth quarter, but it has slipped from a peak of 95 percent in Q3 2010 due to rising competition from Android."
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While few had expected Apple to maintain its virtual monopoly on the market and its 75% share still registers as a dominating position akin to that seen with the iPod in the MP3 player market, Android's impressive quarter-to-quarter growth even before the release of the tablet-optimized "Honeycomb" version demonstrates the wide acceptance of Google's mobile platform by device manufacturers and consumers.

With an array of competitors, including Honeycomb-based devices such as the Motorola Xoom and Research in Motion's BlackBerry PlayBook, coming to market over the next few months and Apple preparing to roll out its next-generation iPad, competition in the rapidly-growing tablet market should continue to intensify.

Article Link: iPad Snags 75% of Tablet Market in 4Q 2010 as Android Gains Momentum
 
Article Link
https://www.macrumors.com/2011/01/31/ipad-snags-75-of-tablet-market-in-4q-2010-as-android-gains-momentum/
It's going to be exactly the same results as the iPhone vs Android phones; except this time iPhone doesn't have a 2 year launch start.
 
I have yet to see any competing tablet in the wild. And my school has the second largest student body in the nation. I'm not sure I buy this. What are the requirements to constitute a tablet?
 
This is of no surprise... of course Apple will lose marketshare once competing tablets get released.

The 22% came from just over 2 million units sold so it doesn't take a whole load of sales to make an impact.

This new competition should be welcomed, generally - more competition = better products for everyone, whether it be Apple, Android or anyone else. Not Forgetting - more choice to fit your particular need.
 
jlasoon said:
I have yet to see any competing tablet in the wild. And my school has the second largest student body in the nation. I'm not sure I buy this. What are the requirements to constitute a tablet?
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your school = the world, right?

and as the other poster mentioned, i have never seen an ipad in the wild either.
 
Just compare it to Android's smartphone marketshare:

In Q4/2009 Apple sold around 9 million iPhones. In Q4/2010 they almost doubled that number to 16.2 million, but still lost marketshare! :eek:

Same with Nokia: They sold 7 million more smartphones in Q4/10 than they did in Q4/2009 but also lost marketshare.

Android on the other hand increased their sales by over 600%(!) and sold over 33 million smartphones in Q4/2010 while they only sold about 5 million in Q4/2009.

So while Apple and Nokia are selling smartphones like crazy they still can't compete with the momentum Android got.

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And what's even more crazy when you compare the total shipments number: About 65% (30million out of 50 million) of new smartphone buyers bought an Android phone.
 
jlasoon said:
I have yet to see any competing tablet in the wild. And my school has the second largest student body in the nation. I'm not sure I buy this. What are the requirements to constitute a tablet?
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I've seen more Android tablets than iPads. You can get tablets running Android for as little as £100.

Your school or any educational place isn't reflective of the real world.
 
GeekLawyer said:
How much money does Google make from the sale of each smartphone and tablet?
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$0.... they are hoping for increased AD revenue from their OS's.

To me, it makes sense, but no sense too. I'd be more concerned about longevity too. With the OS and the hardware coming from two different manufactures, I see an upgrade nightmare coming on the Android side.

With all that said, with a ton of competitors coming with their iPad clones, it's not surprising Apples lead will shrink. But, I think like the iPhone, Apple will still remain in the number 1 slot for a long while.
 
max pl said:
your school = the world, right?

and as the other poster mentioned, i have never seen an ipad in the wild either.
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Stop by an airport, a university, a hospital, heck walk into a Starbucks one day, you might catch a glimpse of the real world. There's thousands of them at UCF.
 
Not only have I never seen an Android tablet in the wild, I cannot name one off the top of my head. And they don't even have Honeycomb out yet. 22%, wow!

I love Apple products and I hate to say it, but Apple better ditch their once a year tablet release schedule to keep up with the competition or their gonna be left in the dust.

jlasoon said:
Stop by an airport, a university, a hospital, heck walk into a Starbucks one day, you might catch a glimpse of the real world. There's thousands of them at UCF.
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I work in 1 of the top 3 largest children's hospital in the US and I have yet to see someone using any tablet computer. Their not really going to catch on for hospital use because there's just too much red tape with securing patient's information. And I go to a Starbucks on a university campus everyday on the way to work and have seen maybe 1, at tops 2.
 
kas23 said:
Not only have I never seen an Android tablet in the wild, I cannot name one off the top of my head. And they don't even have Honeycomb out yet. 22%, wow!

I love Apple products and I hate to say it, but Apple better ditch their once a year tablet release schedule to keep up with the competition or their gonna be left in the dust.
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They haven't done it yet with the iPhone, and so far that hasn't hurt them.
 
kas23 said:
Not only have I never seen an Android tablet in the wild, I cannot name one off the top of my head. And they don't even have Honeycomb out yet. 22%, wow!

I love Apple products and I hate to say it, but Apple better ditch their once a year tablet release schedule to keep up with the competition or their gonna be left in the dust.
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I disagree. I don't think Apple needs to churn out crap. They win because their stuff works. They win because they take time to make sure everything works together. Apple may never have the most "wow" factor on all the specs, but when you buy a Mac, iPhone, iPad or any Apple device you know you're getting something that will work. It will be supported and probably not be dead in the water within 6 months because Samsung ditched the Tab (as an example) to move onto something new.

My guess is a year from now, people who bought the Tab will be scratching their heads saying "now what do I do" as Samsung will be onto something new and won't even upgrade the OS for their old TAB users.
 
Stella said:
The 22% came from just over 2 million units sold so it doesn't take a whole load of sales to make an impact.
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Exactly, the market to too small- there may be a lot of quick changes in market share when new products are released (iPad 2?!).

It isn't like the mobile phone market which was massive before Apple and Google showed up and each has been selling a considerable number for a while. A change in a million units sold now would have a much smaller impact.

At a guess, the tablet market may be large enough in a couple of years to see long term trends. At the moment it seems to be anyone's guess what will happen!
 
kas23 said:
I love Apple products and I hate to say it, but Apple better ditch their once a year tablet release schedule to keep up with the competition or their gonna be left in the dust.
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Right... go to 'model du jour' approach that assures you're walking around with an obsoleted model within months. Brilliant.
How's that working out for Android phone users who own 6 month old phones that their handset maker doesn't want to ever hear about again (let alone upgrade), because they want to sell the newest one?
 
I didn't know there even WERE Google tablets...I've never seen one! What are these things?
 
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