iPad Surpasses iPhone in U.S. Internet Traffic, Nabs 97% Share of Tablet Traffic

[guch20]

Gotta love how the Android fanatics crow about their smartphone market share while refusing to include the iPad and iPod Touch (i.e. the total iOS platform) in their numbers.

Didn't we just read somewhere that Android tablets had 30% of the tablet market? I guess none of those folks are actually browsing the Web.

Thirty percent of tablets shipped, not sold. That's a key difference. If you ship 10,000,000,000 tablets and sell 6 total, that's a lot of tablets sitting on shelves that don't actually count.

When Apple reports tablet numbers, they always give numbers sold, meaning those in the hands of end users.

 

[kdarling]

Didn't we just read somewhere that Android tablets had 30% of the tablet market? I guess none of those folks are actually browsing the Web.

Or at least not hitting the websites watched by these surveys.

While the iPad gets used for browsing on a couch (but not in bed, where I prefer a 7"), the Android tablets around my house are used by us and our visitors for playing Flash based Moshi Monsters and for viewing Netflix movies.

 

[the8thark]

This survey is a lie.

The iOS devices have 0% of non-computer traffic. Because they all are PC's now with iOS5 and cut the cord.

 

[louis Fashion]

dolts on wheels

I have a droid and it is full of bloat ware and it is tricky to use.....iPhone 5 for me.

 

[iSayuSay]

Nice that they emphasize the fact that many manufacturers have tried to release a similar device and some have already been discontinued. Even better, every time one of these devices is released it gets labeled as the "iPad Killer" when in reality it just gets killed by the iPad.

Uh huh .. totally nail it!! What a shameless claim, dont you think?

By that means, I think those iPad killers deserve to die and discontinued. Not that I hate competition, but I dont like the way those Android brands marketing their device as Apple killer etc etc .. but still justice run its course so far

Look at iPhone .. despite of having competition from so many Android smartphone/tablet brands, did Apple ever show it being Android slayer/murderer/terror on its promotion event?

Yeah .. there is patent and legal battle between Apple and Samsung, but Apple still humble with their iPhone and iPad, they dont show it off to customer, they dont cry to mama and just continue the sales. It makes them even better.

 

[fertilized-egg]

If you use that metric, then iPads are outselling iPhones, ...
Web page views are not a good indicator of sales.

That's a rather stretching contortionist job to deny Android tablets' struggle implied by the article. iPhone and iPad are different devices by their nature whereas A 10" Android tablet is hired for the exactly the same task as an iPad. You can't make the parallel between those comparisons.

 

[StyxMaker]

Or at least not hitting the websites watched by these surveys.

While the iPad gets used for browsing on a couch (but not in bed, where I prefer a 7"), the Android tablets around my house are used by us and our visitors for playing Flash based Moshi Monsters and for viewing Netflix movies.

I watch Netflix On my iPad all the time, it's great for that.

 

[Zippie]

IPAD is amazing!!!!

Just attended a board meeting in which a powerpoint presentation was displayed across all twenty IPADS simultaneously.

 

[Vegasman]

Just attended a board meeting in which a powerpoint presentation was displayed across all twenty IPADS simultaneously.

And this better than using a projector because...

 

[iSayuSay]

And this better than using a projector because...

Because it's showing off how rich you are when you use less functional 20 iPads for a meeting instead of using more efficient projector.

Not to show people can just press Home button and jerking around while the keynote speaker present his/her PowerPoint

 

[sennekuyl]

And this better than using a projector because...

Only one persons head can be in the way at any one time.

 

[LagunaSol]

Thirty percent of tablets shipped, not sold. That's a key difference. If you ship 10,000,000,000 tablets and sell 6 total, that's a lot of tablets sitting on shelves that don't actually count.

When Apple reports tablet numbers, they always give numbers sold, meaning those in the hands of end users.

Yeah, that's kinda my point.

 

[QCassidy352]

Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 4_3_5 like Mac OS X; en-us) AppleWebKit/533.17.9 (KHTML, like Gecko) Version/5.0.2 Mobile/8L1 Safari/6533.18.5)

People don't want tablets. They want iPads.

 

[heisetax]

Why go to all of the trouble?

Same can be said about the iPad by jailbreaking it for free apps.

But I already have close to 500 free apps between my iPad & iPod Touch. I only have 4-6 paid for apps.

 

[ozaz]

Web page views are not a good indicator of sales.

I think everyone realizes that web page views are not the same as sales. But all things being equal, and averaged over millions of devices one would initially expect tablet web page views to equal tablet sales. The question is why is this not the case.

In addition to some of the ideas offered earlier (sales figures not reflecting sales to consumers; non-iPad tablets more likely to get abandoned by their owners), I wonder if the proportion of iPads sold with 3G are higher than the proportion of other tablets sold with 3G, and I guess its true that Android tablets have not really been adopted in business settings so iPads will naturally get much more use during the working day. Also, I guess Windows tablets would get recognized as full PCs when it comes to logging web-page views rather than tablets.

 

[foodog]

Indeed. Kindle Fire is basically a store front for Amazon, not really hardware margin producer, just like how Google is giving away Android software to keep mining data from users searching Google.




It's a mystery. Nobody seems to know exactly how well these Android tablets are selling after the sell through and return rates have been applied.

Somebody knows... they just aren't saying.

 

[voonyx]

Somebody knows... they just aren't saying.

Embarrassment

 

[mw360]

It's because iPad owners keep pressing refresh to try to load the Flash video.



It's a joke guys, indicate your ROTFL status by clicking the 'down' icon below this post.

 

[Zippie]

And this better than using a projector because...

better picture quality, no more paper handouts, people shouting out what page we on. The presenter has total controll over the presentation. No one can skip ahead, everyone is on the same slide. You have a captive audience.

Companys spend alot on those paper handouts for board meetings. For this reason alone Companies can justify this expenditure.

 

[kdarling]

I watch Netflix On my iPad all the time, it's great for that.

Right, that's my point. If all someone did was watch Netflix or play apps on their tablet(s), they would not appear on the browser stats.

Also, any tablets in use by enterprises for field apps are very unlikely to show up. For example, a major customer who's about to convert hugely over to Android tablets will not show up in any stats.

--

In any case, comparing total percentage doesn't tell us much, since if there are many more iPads then of course they can account for more. That's why iOS users are still only 2% of the world web surfers, far below the more numerous Windows users.

So one question we want the answer to, in order to compare stats, is how much does each type of user surf the web?

In that vein, ComScore (who of course is simply trying to get people to buy their reports) quietly noted an interesting result from their publicity charts:

• 43% of US mobile users are on iOS, yet they do 59% of the browsing.
• 34% of US mobile users are on Android, and they do 32% of the browsing.
• 15% of US mobile users are on RIM, and they do 5% of the browsing.

This proves what we knew intuitively, which is that US iOS users account for a disproportionate share of web browsing in relation to owner count. Android users do their share. RIM users do not.

(People should use their curiousity when they see charts like this, instead of blindly accepting what the headlines claim. Look beyond and some interesting info shows up.)

 

[Zippie]

Because it's showing off how rich you are when you use less functional 20 iPads for a meeting instead of using more efficient projector.

Not to show people can just press Home button and jerking around while the keynote speaker present his/her PowerPoint

ISayuSay.............you have it all wrong. Less functional, rich showing off are you kidding me. Have you ever attended a board meeting?

 

[bassfingers]

75% market share. 97% internet traffic. Hmm, I wonder which tablet gets used the most. Do you think that's because people are more inclined to use it? That can't possibly be because its the best

 

[ozaz]

It's because iPad owners keep pressing refresh to try to load the Flash video.

Joking aside, iPad 1 absolutely does need to refresh a hell of a lot (during tabbed browsing), flash or no flash, I suppose due to relatively low RAM. Perhaps this does have a significant impact on the relative web usage statistics. I don't follow the android tablets but perhaps they generally have more RAM and this causes more efficient browsing?????.

Obviously wouldn't account for the whole story, but perhaps a small part of it.

 

[newagemac]

I wish Google and its Android vendors would talk about sales instead of activations and shipped products.
Who cares if they ship 5 million tablets that nobody buys.
Or activations, that is done every time you reset the phone, upgrade the OS and return you phone. 10-30% of Googles activations is the same product that is activated again and again and again.

I have tried to find out numbers for the best selling Android phones. Cant find it. Just market share.

The only number I could find was Samsung that was honest and said that they had sold 3 million Galaxy II phones. iPhone 4S will probably beat that the first week if Apple can ship as many as people wants. 1 million pre orders in US alone the first 24 hours.

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But they have Adobe flash!

All consumers want Adobe flash. Rip Iphone/Ipad

Actually, Samsung's reported "sold" numbers were the ones that were sold into the channel. So they are reporting shipped not "sold" like Apple. Samsung doesn't report sales to end users. So we don't know how many they actually sold to consumers.

 

[twoodcc]

impressive numbers for apple. i'm not surprised though, i currently have an android phone, and the internet experience is lacking compared to the iPhone