I'm always surprised how many people I find have iPhone 12 pro's and don't know what Lidar is.
I'd bet 90% of the iPhone 12 users don't know what most of the features are on the phone. OIS? RAW? f-stop?
I think a lot of Apple buyers just default to 'the best' (most expensive) option they can afford.
Exactly. They simply want the new shiny.