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According to my exhaustive research (“hey Siri...”) 0.2 millimeters is about the thickness of two sheets of copy paper.


Yes. Converting it into fractional inches 0.2 mm is about 1/125 of an inch, or approximately 0.008 thousandths. And actually 0.2 mm is equal to 0.007874 thousandths. Can that be measured? Yes. Could anyone physically see that height difference? I seriously doubt it, not with the naked eye.
 
Anyone else think the size of these cameras are getting out of control? I’m all for improved cameras on smartphones, but at what point does the entire back of the phone just become a bunch of camera lenses? The 12 Pro Max’s camera is absurdly huge in every way as it is, I don’t know if I want it to get any bigger than what it already is.

In my opinion, the iPhone X/XS were some of the best looking iPhones ever, in part because of how simple and clean the camera looked.
Out of control? No. Most of us want better and better cameras each year. The low light performance still isn't great, so it requires bigger sensors & lenses to capture more light. And optical zoom is still rubbish, so that requires more space to sort that out.

Quite frankly, does it matter what the lenses look like on the back of the device? It just does not matter. At all.

I'm sure some of you spend more time looking at the devices rather than using them. They are just tools & not items of jewellery.
 
I'm doubtful the diameter of the "lens" is even real. Looking at my 12Pro there's a huge ring of black nothing just under them. It's all for style and increasing lens flare. Great.

Look at how absolutely tiny the camera on the original Google Pixel was, and that took great photos for it's time. Personally I think cameras flush to the back glass look so damn good (SE 2016) compared to a table rocking bump.
 
My upgrade schedule is extending out to about every 4 years, but when I do, it’s often to the flagship model. I protect my devices carefully between purchases. I also no longer think of them as a phone. Rather they are astounding, pocket-sized computers with decent point/shoot cameras, phone and audio recording.

Framing the issue this way, I can justify spending $1,000 for the latest and greatest. While I’m significantly invested in the Apple ecosystem, I upgrade my “pocket computer” most frequently. If they make the devise a little thicker that’s fine as long as they also:

(1) significantly improve battery life
(2) make stand-alone point and shoot cameras redundant and improve the front facing camera.
(3) make the internals more robust to handle minor but frequent small drops.
(4) noticeably improve speed and performance so I can hold on it for another 5 years.

Do this and I’m first in line. Don’t do this and I’m cool with waiting another year. I save my cheddar faster than the prices increase.

With all this in mind, I’m grateful that Apple continues to include older models in the OS updates.
 
My upgrade schedule is extending out to about every 4 years, but when I do, it’s often to the flagship model. I protect my devices carefully between purchases. I also no longer think of them as a phone. Rather they are astounding, pocket-sized computers with decent point/shoot cameras, phone and audio recording.

Framing the issue this way, I can justify spending $1,000 for the latest and greatest. While I’m significantly invested in the Apple ecosystem, I upgrade my “pocket computer” most frequently. If they make the devise a little thicker that’s fine as long as they also:

(1) significantly improve battery life
(2) make stand-alone point and shoot cameras redundant and improve the front facing camera.
(3) make the internals more robust to handle minor but frequent small drops.
(4) noticeably improve speed and performance so I can hold on it for another 5 years.

Do this and I’m first in line. Don’t do this and I’m cool with waiting another year. I save my cheddar faster than the prices increase.

With all this in mind, I’m grateful that Apple continues to include older models in the OS updates.

If the battery is the same shape and dimensions except for battery thickness I doubt that making it 0.008” thicker is enough to provide a significant increase in battery life.
 

Reminds me of these from The Matrix:

the-matrix-large-picture.jpg
 
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Phones are a commodity, and Apple knows this. There are investing more in services and subscription, where relative to revenue, the cost goes down to almost 0 as you scale up. I almost think Apple should license the iPhone name and outsource the design of the devices. They are short on innovation, and and the planned obsolescence is predictable IMHO.
Planned obsolescence is a weird complaint to lob at iPhones in particular. Compared to other smartphone vendors, iPhones tend to be supported and remain usable for longer, while retaining their value better. You might be thinking of psychological obsolescence, something Apple definitely does. They don't purposefully cripple old devices, they make you think the new device is much better and a must have (even if the features are only marginally better).
 
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Planned obsolescence is a weird complaint to lob at iPhones in particular. Compared to other smartphone vendors, iPhones tend to be supported and remain usable for longer, while retaining their value better. You might be thinking of psychological obsolescence, something Apple definitely does. 1757937, they make you think the new device is much better and a must have (even if the features are only marginally better).

Didn’t Apple get into trouble for doing exactly that? They were crippling devices via software,.
 
100% agree. For me, the iPhone's aesthetics peaked with the X/XS. The 11/12 have felt like a step backwards.
Yes, as a first week XS buyer (first time I ever did as much for a phone release), I felt the XS design + overall package value (more ram, battery life, etc) was fantastic. The 11 was odd to me. 12... Just overall not worth the ceramic shield due to the ergonomic disaster, and the temperatures emanating from the glass are absurd, like I'm ****ing making pottery while browsing with LTE.

It's also odd Apple keep effing cyclically increasing the dimensions on annual half-upgrades once realizing they overshot their target and were left with overheated iPhones short on battery life. Is it too much to ask to do a genuine internal-only upgrade and keep the lineup's aesthetics largely consistent over a half decade for once?


They basically could've tightened up the XS's bezels and called it a day short of color options, waterproofing and USB-C IMO. Basically, allocate the design foci into iPad Mini's, Apple Watch devices, and Macbook bezels, not iPhones at this rate.
 
Didn’t Apple get into trouble for doing exactly that? They were crippling devices via software,.
Not quite. They were managing the power spikes such that devices with aging lithium-ion batteries didn't suffer from premature shutdowns at peak demands that they were ill-equipped to handle. Now, sure, on average, probably this was a crude solution to a degree, and I doubt had a ton of granularity - but the user experience hit from aging batteries prompting sporadic system shutdowns is no joke so they lent a fat haircut to devices below ~ 80% of their factory rated mAh battery capacity.

What Apple should have done differently is more pertinent to informing consumers ahead of time & offering optionality (do you want to risk the peak demands' possible shutdowns in exchange for generally superior performance, etc), which they did not do whatsoever initially. This is the real criticism.

But they weren't just engaging in some kind of brazen device crippling ponzi-scheme, no.
 
Not quite. They were managing the power spikes such that devices with aging lithium-ion batteries didn't suffer from premature shutdowns at peak demands that they were ill-equipped to handle. Now, sure, on average, probably this was a crude solution to a degree, and I doubt had a ton of granularity - but the user experience hit from aging batteries prompting sporadic system shutdowns is no joke so they lent a fat haircut to devices below ~ 80% of their factory rated mAh battery capacity.

What Apple should have done differently is more pertinent to informing consumers ahead of time & offering optionality (do you want to risk the peak demands' possible shutdowns in exchange for generally superior performance, etc), which they did not do whatsoever initially. This is the real criticism.

But they weren't just engaging in some kind of brazen device crippling ponzi-scheme, no.
It just had happy/coincidental effect of spurring users to upgrade when there wasn’t an actual need to, with Apple being the beneficiary. The same Apple who paid out $500M in settlements on the class action suit related to it.
 
I simply don’t understand that all smartphone makers are mostly preoccupied with camera upgrades. There are so many other useful features to invest in. Will the back of the iPhone eventually be a few large lenses :rolleyes:
Because Apple knows what people care about even if you don’t.
 
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I care what it does, not how it looks.

Awfully strange to be buying a $1000 phone because of how it looks.
I think most people care about both.
Exactly. Saying that looks don’t matter on devices in excess of $1000 is just ludicrous. Apple devices have always had a sense of differentiation due to the premium looks and cosmetics. For Apple to abandon that cosmetic appeal would probably be the dumbest thing they could do.
 
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It just had happy/coincidental effect of spurring users to upgrade when there wasn’t an actual need to, with Apple being the beneficiary. The same Apple who paid out $500M in settlements on the class action suit related to it.
It was an example of Apple PR being really stupid and thinking it was better to not advertise a problem. I think the throttling solution was a genuine attempt by their engineers to ease random shutdowns caused by aged batteries. If PR decided to be more transparent, issue a notice to customers, and create a battery replacement program on their own, that lawsuit wouldn't have succeeded. So I'm glad they got kicked in the balls for that, but it's annoying to see it used as an example of planned obsolescence.

I think it's entirely feasible they did it to improve the user experience. I remember being in the reddit threads where people posted their Geekbench scores before and after a battery replacement. The throttling was tied to battery health, not just the phone being old; new battery, no more throttling. In addition, when compared to the speed of similar flagships released around the same time (like a Galaxy S5 vs. an iPhone 6), the throttled iPhones were still outperforming normally functioning Androids.
 
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It was an example of Apple PR being really stupid and thinking it was better to not advertise a problem. I think the throttling solution was a genuine attempt by their engineers to ease random shutdowns caused by aged batteries. If PR decided to be more transparent, issue a notice to customers, and create a battery replacement program on their own, that lawsuit wouldn't have succeeded. So I'm glad they got kicked in the balls for that, but it's annoying to see it used as an example of planned obsolescence.

I think it's entirely feasible they did it to improve the user experience. I remember being in the reddit threads where people posted their Geekbench scores before and after a battery replacement. The throttling was tied to battery health, not just the phone being old; new battery, no more throttling. In addition, when compared to the speed of similar flagships released around the same time (like a Galaxy S5 vs. an iPhone 6), the throttled iPhones were still outperforming normally functioning Androids.
Yes
 
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