Apps like Podcasts
I too would like to see them treat iPhone apps like podcasts. You can register them with Apple to reach the most amount of people...but you must adhere to their standards...or you have the freedom to market the software on your own. The adventurous types will buy direct from developers while the 'play it safe' users will take comfort in the fact that it's coming through iTunes, so it's at least been partially tested and conforms to certain quality standards.
I too would like to see them treat iPhone apps like podcasts. You can register them with Apple to reach the most amount of people...but you must adhere to their standards...or you have the freedom to market the software on your own. The adventurous types will buy direct from developers while the 'play it safe' users will take comfort in the fact that it's coming through iTunes, so it's at least been partially tested and conforms to certain quality standards.