any run of the mill intern could have done it
Still has a BOARDER... it might now be a bezel, but it's still a black boarder...
Assembly? It’s been mentioned. No one is really trying layout a complete audit of costs for people that don’t understand. So please take your smug attitude and point it somewhere else. Or add something substantial.
done what?any run of the mill intern could have done it
Not a lot since it was already inside the Xbox Kinect. The company who created the tech inside parted ways with Microsoft and Apple bought them. Just refinements to apply it to a smartphone.
The person said Tim Cook said, to investors, that the BoM was wrong. If he’s lying to investors, that’s illegal. That has a lot to do with what you were responding to.
Its typical. For any company that developed their own products they typically aim for a 100% profit margin per unit. You have to remember that R&D costs are astronomical.
my question wasn't rhetorical. i'm simply asking how much R&D went into FaceID.Don’t be ridiculous, you’re on MacRumors. R&D doesn’t count. Neither does manufacturing costs, or distribution, or QA testing, or aftersales care. It’s just component costs and nothing else.![]()
my question wasn't rhetorical. i'm genuinely curious how much R&D was for face id.
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my question wasn't rhetorical. i'm simply asking how much R&D went into FaceID.
If one of the components is off by even 1 dollar, it would be wrong. Unless the report is 100% correct, Tim Cook has nothing to worry about.
But you’re not accusing Tim of being 1$ off, which I doubt happens often because he has the actual numbers. You’re accusing him of lying.
Apple's new iPhone X costs $357.50 to make,
Because they don't only want to break even, they need to make profit...but it is an insane profit margin that only Apple gets away with.I don't understand why they couldn't sell it for $359
I really have to wonder how they can sell the iPad for such a low price in comparison.
I'm not accusing Tim of anything, all I'm saying is that the BOM can be correct and Tim telling the truth at the same time. If Tim said the BOM was "not even close at $357" and the actual BOM is $345 he would still not be liar because "not even close" can mean anything for different people.
I would not say that these BOM's are 100% accurate but they provide a good picture on the cost of the components in a device. If you don't think that the estimate is accurate, feel free to provide a citation as to why this is the case. Saying because it does not include R&D is not valid reason because they never make that type of claim in these BOM'S.
A company can sell a phone with a BOM of $357 for $1000 and still lose money if their other costs and expenses are too high. I know that is not the case with Apple because they just reporting gross margins of around 38%, so Apple is making money as they should be.
Not sure how much of an advantage an infinity edge display adds to the user experience. I am looking forward to Flexible/Bendable screens on phones. IPhone X takes its design cues from Apple Watch, which also has a black border around it. If you are looking for a true infinity edge type of display it will initially makes it introduction on the Apple Watch. Apple tests concepts of design on a small scale and then migrates this language by scaling it up.
I’m going to cite the fact that all of those contracts are secret and never released as to why these are just bull.
You are correct the contracts are secret and these estimates are just that. If a part cost $4 to manufacture and the market wholesale price is $6, these companies will make a guess that apple buys it for $5 as they have massive purchasing power. You are correct that the $5 number is a guess but it is a educated guess by people that do this stuff all day. A BS number would be if the company writes down that apple pays $8 for a part which people can buy for $6 for they pay $3 for a part that has a cost of $4 to make.
It's is more complicated than the above, but I think I would be wasting my time trying to explain it to you.
Except stuff like the screen and the processor don’t have a market value because of how custom they are.
It's basically a Microsoft Kinect miniaturised, so not much research needed.