OLED have the advantage of no backlight being required, however below are some of the disadvantages which may indicated why Apple has taken so long to switch:-
Lifespan
The biggest technical problem for OLEDs was the limited lifetime of the organic materials. One 2008 technical report on an OLED TV panel found that "After 1,000 hours the blue luminance degraded by 12%, the red by 7% and the green by 8%."In particular, blue OLEDs historically have had a lifetime of around 14,000 hours to half original brightness (five years at 8 hours a day) when used for flat-panel displays. This is lower than the typical lifetime of LCD, LED or PDP technology. Each currently is rated for about 25,000–40,000 hours to half brightness, depending on manufacturer and model.
Degradation occurs because of the accumulation of nonradiative recombination centers and luminescence quenchers in the emissive zone. It is said that the chemical breakdown in the semiconductors occurs in four steps: 1) recombination of charge carriers through the absorption of UV light, 2) homolytic dissociation, 3) subsequent radical addition reactions that form π radicals, and 4) disproportionation between two radicals resulting in hydrogen-atom transfer reactions. However, some manufacturers' displays aim to increase the lifespan of OLED displays, pushing their expected life past that of LCD displays by improving light outcoupling, thus achieving the same brightness at a lower drive current. In 2007, experimental OLEDs were created which can sustain 400 cd/m2 of luminance for over 198,000 hours for green OLEDs and 62,000 hours for blue OLEDs.
Colour balance
Additionally, as the OLED material used to produce blue light degrades significantly more rapidly than the materials that produce other colors, blue light output will decrease relative to the other colors of light. This variation in the differential color output will change the color balance of the display and is much more noticeable than a decrease in overall luminance. This can be avoided partially by adjusting color balance, but this may require advanced control circuits and interaction with the user, which is unacceptable for users. More commonly, though, manufacturers optimize the size of the R, G and B subpixels to reduce the current density through the subpixel in order to equalize lifetime at full luminance. For example, a blue subpixel may be 100% larger than the green subpixel. The red subpixel may be 10% smaller than the green.
Efficiency of blue OLED's
Improvements to the efficiency and lifetime of blue OLEDs is vital to the success of OLEDs as replacements for LCD technology. Considerable research has been invested in developing blue OLEDs with high external quantum efficiency as well as a deeper blue colour. External quantum efficiency values of 20% and 19% have been reported for red (625 nm) and green (530 nm) diodes, respectively. However, blue diodes (430 nm) have only been able to achieve maximum external quantum efficiencies in the range of 4% to 6%.
Outdoor performance
As an emissive display technology, OLEDs rely completely upon converting electricity to light, unlike most LCDs which are to some extent reflective. e-paper leads the way in efficiency with ~ 33% ambient light reflectivity, enabling the display to be used without any internal light source. The metallic cathode in an OLED acts as a mirror, with reflectance approaching 80%, leading to poor readability in bright ambient light such as outdoors. However, with the proper application of a circular polarizer and antireflective coatings, the diffuse reflectance can be reduced to less than 0.1%. With 10,000 fc incident illumination (typical test condition for simulating outdoor illumination), that yields an approximate photopic contrast of 5:1. Recent advances in OLED technologies, however, enable OLEDs to become actually better than LCDs in bright sunlight. The Super AMOLED display in the Galaxy S5, for example, was found to outperform all LCD displays on the market in terms of brightness and reflectance.
Power consumption
While an OLED will consume around 40% of the power of an LCD displaying an image that is primarily black, for the majority of images it will consume 60–80% of the power of an LCD. However, an OLED can use more than three times as much power to display an image with a white background, such as a document or web site. This can lead to reduced battery life in mobile devices, when white backgrounds are used.