Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
About 8/10 people use less than 2GB on their iPhones, I'm sure an 8GB iPad would be fine for them. I work in a phone store, everyone wants an iPhone but a majority don't know why ;)

Yup, I agree, my step-mom only has pictures (and not even that many) and apps on her iPad 2... My boss bought a 64 GB iPhone 4S last July, he still has like 52 GB of unused space. Huge waste of $200.

I know so many people who don't use more than 3 or 4 GB of storage on their iPhone or iPad.

I dont agree, its $5 difference between an 8 GB device and a 16 gb device in parts. It would be silly for Apple to come out with a tablet that's guaranteed to cause lots of returns and upset people to save $5 and so I don't think they will do it. Also if they were to try and charge $100 for memory bump from 8GB to 16 GB, the press would eat them up.

I agree with you. We saw that the 16 GB iPhone 5 and the 32 GB iPhone 5 have roughly a $10 difference in component cost.

https://www.macrumors.com/2012/09/19/iphone-5-component-costs-estimated-to-begin-at-199/

It still bothers me that there is such a difference in profit margin between the 16 GB and 64 GB versions.... Assuming someone bought an Unlocked iPhone 5, Apple would make:

16 GB: $650 - $207 = $443
64 GB: $850 - $238 = $612

I am okay with them pulling that type of profit... but it is about time they stopped charging the consumer $100 additional for extra storage that only costs them $10 (16-32 GB) or $21 (32-64 GB).

They could lower it to $50... and still make huge profits... and still make more money on the higher capacity models vs the lower.
 
With memory so cheap these days I wish Apple would have just swallowed the Apple Tax a bit and started the 16gb at $249 ... 8gb is too small, and they know this. The 8gb phone was discontinued a year ago was it not? This 8gb will only last a generation and 16gb will be the smallest next time.

I am also cheap, $249 would sway me to a mini from a Nexus, but 8gb (6gb after format/OS). It really is basically an eReader then, which is how they might market it at the event.
 
No, no. That person meant that the cost to Apple is (probably) $5 (moving from 8GB > 16GB). The end consumer will probably see a $30-50 price difference.

I understood that point. It seems if that's the case, then Apple really might not skimp and have an 8GB model.
 
Really?!?! Where does that figure come from?

On my iPod Touch 32 GB I've got 11 GB of music, 8 GB of films, 4GB of photos and the rest is Apps and Apples OS etc...with a spare GB for taking videos etc.

I stated in my original post.
I work in a phone store. It's my experience from dealing with the general public.

Hence, people come in 'I want an iPhone', I ask them if they would consider another phone (yes, part of my job), then I ask them which capacity they want. Most people will say, 'I donno, what do I have now?'. Generally they will only have used 2GB-4GB including iOS.

You have to realise, just because YOU and most of us have iDevices that are chock-a-block, the average person (non-geeky, people who don't visit MacRumors or forums) don't really have anything on their phone (a couple of pictures etc). Most people don't back up or use iCloud and then cry when they lose everything... I think half the customers are still the same iOS the phone originally shipped with. Hell, most of my colleagues don't even know how to make customised ring/message tones or why my phone flashes on alerts.
 
Throwing my two cents in.

I have had all the 16gb iPads and to be honest, I rarely fill them up beyond a few GBs.

The reason is I don't store photos on them, cause I don't take photos with it nor music or movies (unless I am traveling, which then I will store only movies temporarly).

The reason is a) I have an iphone and b) I run both a subsonic and streamtome server.

So whenever I want to listen to any music, or watch a movie, as long as I have a data connection, I am set.

With my iPhone having free hotspot now, I can basically access any of those servers wherever I am at.

So honestly, I have been hoping for an 8gb for some time, cause I know it will cut the price significantly.

Honestly for me, all my ipads have ever had filled up with is Apps cause that is really what I use it for, Apps, not really music and only movies when I travel.
 
https://forums.macrumors.com/threads/1469493/

This. I had an 8gb iPhone 4 and it worked well for me for almost a year, but I started seeing updates to apps growing in size and before long I had to start migrating photos off of my phone and managing my apps. I now have a 16gb iPhone 5 and have about 5gb left. I figure 16gb should last for 2 years until my next upgrade. I also have a 16gb iPad 2 that is mostly full, but it is packed with movies for when I travel, and other apps/games that I don't like playing on the iPhone.
 
8GB is trash-small if you have video. You won't be able to fit about anything on there, and I know from experience with an 8GB iPod Touch.

16GB is really the size that begins comfort for files.

Music: 8GB is plenty.
Apps: 8GB is plenty.
Photos: 8GB can be tight if you are a photo hog.
Docs: 8GB is plenty.
Video: 8GB is a joke, especially for HD.
 
8GB is a freaking joke. It would cost Apple almost nothing to put in 16 instead of 8.
 
You figure after formatting and OS, you're probably going to be looking at around ~6/6.5GB of free space? Not a whole lot of room IMO regardless of whether you're a casual user or heavy user. For the casual user, it might be enough room for a movie or some apps but I'd imagine, at some point or another, you'd have to clean house or pick and choose what you want on there which can get quite annoying. I think, at the bare minimum, the 16GB should be considered here. It'll leave you with enough wiggle room (space wise) that you wouldn't need to clean house as often or worry about running out of space.

But, this all boils down to how you'll be using it. I have a 64GB iPad 3 and I have about 5-6GB's left on it. But I use it primarily for apps/movies/photos which eats up a lot of space. If you're just going to be using the iPad mini for browsing or checking email then the 8GB should be fine. If you plan on adding other stuff to it then I think the 8GB won't be enough.
 
Something to consider too is that these apps will be iPad apps which are larger than most iPhone apps.
 
Way too small. 16GB is probably too small for someone who is already in the IOS ecosystem.

Especially if you want it to be usable over a couple years. If you actually use it, you will start accumulating apps, possibly photos. I like to show photos on my iPad now. I don't even print photos anymore, and it is easier than on a PC.
 
The issue is trip1ex that the cost for apple between an 8 GB device and a 16 GB device is $5 (maybe even less). Apple really shouldn't make a bad product (ie an 8 GB tablet) to save $5. That would be a big mistake and one I doubt Tim would make.


$5 (and the cost could be higher) is a good chunk of the profit on a $250 device which we have to assume is already under a lot pressure to meet their targeted profit margins.

Apple has a track record of releasing devices at the lowest price point with less than ideal memory or storage. Remember the Touch only had 8gb for $200 until a few weeks ago.

Where is the mistake if they also have 16gb, 32gb and 64gb models?

It will be interesting to see what they do.

.
 
Not sure 8 would be enough for me but I have 5 movies on my iPhone and they only occupy 1.9 GB. Photos, for me are about 1.5 GB. Music, for me is the biggest piece and I have to cut way back to hold all my stuff depending upon what is available after system usage.
8 GB would be a book reader only with a few apps and with only enough space to take pictures to be soon sent elsewhere for storage
 
$5 (and the cost could be higher) is a good chunk of the profit on a $250 device which we have to assume is already under a lot pressure to meet their targeted profit margins.

Apple is paying $10 for 16 GB of Flash for the iPhone 5, how exactly do you think the price difference is higher then $5 going from 8 GB to 16 GB, there isnt alot of room there, and as discussed earlier, $5 is not alot of the profit. The iPhone 5 costs $199 in parts (plus $8 in assembly), it has a more expensive screen, case, processor, twice as much ram, the cell module, a more expensive battery, which means the iPad Mini at 16 GB will be significantly cheaper then $199, in fact it reduces its cost to under $150 just from what we know things cost on the iPad 2. So there is more then $100 profit selling it at $250.

Apple has a track record of releasing devices at the lowest price point with less than ideal memory or storage. Remember the Touch only had 8gb for $200 until a few weeks ago.

Yes and the touch went away because its not enough space for the device, so why would you make a device that needs more space (a tablet) with that little of space.

Where is the mistake if they also have 16gb, 32gb and 64gb models?

It will be interesting to see what they do.

.

Because everyone that says they are doing 4 memory sizes is listing $100 differentials between each one. Its a pretty big ripoff to be paying $100 to go from 16 GB to 32 GB, its not a great deal to go from 32 GB to 64 GB and pay $100, but its absolute theft to pay $100 to go from 8 GB to 16 GB. And the press knows that, and they will talk about that ALOT. Instead of how nice the iPad Mini is, it will be all about the largest user of Flash in the world, selling 8 GB for $100, that really shouldn't be Tim's goal.
 
Yes, 8GB can work if the iPad isn't a music and/or movie player, and you are a light gamer.
The iPhone is my music player on the go, so I have a 32GB version. iPad is for eMail, browsing, newspaper as e-paper, a few books and photos. I have the 16GB original iPad.
I could probably cope with an 8GB model, but would likely still go for 16GB again, just to be on the safe side. But that is just me...
 
Too small and if the leaked pricing is accurate - $250 for 8Gb and $350 for 16GB - $100 for 8GB of storage is ridiculous, even by Apple standards.
 
Too small and if the leaked pricing is accurate - $250 for 8Gb and $350 for 16GB - $100 for 8GB of storage is ridiculous, even by Apple standards.
Sadly it's Apple's standards to charge 100$ more for double the capacity of their iDevices. It's nothing new for them. It's an abvious ripp-off given the fact price difference between 8-16GB and 16-32GB is a few bucks, but as long as most people are oblivious about the real storage prices, Apple will continue to ripp them off.
 
Just like everyone else, i'm moving towards the cloud. I stream, movies, music, and almost everything I have is in dropbox or iCloud.

As a matter of fact, I even LIKE the idea of 8 GB now (my things have changed) :D
 
8 gb will work for someone who primary interest is reading book, use Icloud for other storage, and watch movie bought in Itune... 8G is the ultimate consuming device. Nothing really store in the tablet for long. Price is cheap and consumer will continue to buy content because that is their intention. 8G is not for users who has a lot of music, apps, or video that store on the tablet.
 
Yes and the touch went away because its not enough space for the device, so why would you make a device that needs more space (a tablet) with that little of space.



Because everyone that says they are doing 4 memory sizes is listing $100 differentials between each one. Its a pretty big ripoff to be paying $100 to go from 16 GB to 32 GB, its not a great deal to go from 32 GB to 64 GB and pay $100, but its absolute theft to pay $100 to go from 8 GB to 16 GB. And the press knows that, and they will talk about that ALOT. Instead of how nice the iPad Mini is, it will be all about the largest user of Flash in the world, selling 8 GB for $100, that really shouldn't be Tim's goal.

Dude eventually the 8gb Touch low end model becomes 16gb. The 2gb RAM low end MBA model gets 4gb. The 512mb low end Macbook eventually gets 1gb memory. The integrated graphics in the low end iMac becomes a dedicated gpu. And eventually the 64gb SSD in the low end MBA will become a 128gb SSD.

So the point the Touch is now 16gb and not 8gb is moot. IT will happen eventually as it always happens with computer tech. btw, note the low end Touch is still a few generations old.


Apple has a target profit margin. The low end models are below that margin and the higher end models are above that margin. That's the reason they overcharge for more storage or RAM etc. They make less than they want to on low end models and make it up by making more on high end models.

No one is arguing that any of this is desirable. But Apple does it. They will skimp on their low end models. Part of that is so they can reach those price points for consumers who absolutely won't pay more.

----------

Apple is paying $10 for 16 GB of Flash for the iPhone 5, how exactly do you think the price difference is higher then $5 going from 8 GB to 16 GB, there isnt alot of room there, and as discussed earlier, $5 is not alot of the profit. The iPhone 5 costs $199 in parts (plus $8 in assembly), it has a more expensive screen, case, processor, twice as much ram, the cell module, a more expensive battery, which means the iPad Mini at 16 GB will be significantly cheaper then $199, in fact it reduces its cost to under $150 just from what we know things cost on the iPad 2. So there is more then $100 profit selling it at $250.

You got a lot to learn. Cost of parts is only cost of parts and those are all estimated. IT doesn't cover research and design, manufacturing, distribution, retail, & advertising costs. $5 is alot of profit on a $250 item. IT's 2%. Alot of companies have profit margins of only a couple percent if they make any money.

And as I said often Apple makes less than they want on low end models. They accept that with the notion that they will make more profit on higher end models. Hence why it looks like Apple charges you, for example, $100 for 16gb of extra storage on an Iphone.

Anyway not arguing that this is good. But this is what Apple does. And they do it despite specs on low end models often being undesirable. So yes it is very plausible they release a low end Mini with only 8gb storage even if 8gb is less than desired and even the press will mention that. And remember if someone just wants to read books on it and surf and do email then 8gb is plenty of storage.

And last, the $250 model allows Apple to say that iPad minis are as low as $250 or start at $250 even if many would never buy the low end model because it might not have enough storage. The press will also report that.
 
Last edited:
You got a lot to learn.

Cost of parts is only cost of parts and those are all estimated.

I probably have alot more to learn in this life, but not from you on this subject. iSuppli used to regularly estimate products price costs within a $1 for products we used to make for HP, Dell & Apple, so I'm real familiar with the isuppli estimates vs real world cost deltas. Just FYI, if we were swapping out the Flash vs Apple, the delta is $4 at todays prices in 100K quantity, so I am guessing Apple as a much bigger parts buyer can beat that number.

IT doesn't cover research and design, manufacturing, distribution, retail, & advertising costs. $5 is alot of profit on a $250 item. IT's 2%. Alot of companies have profit margins of only a couple percent.
Manufacturing amount is less then $10 for any of the iOS products, as was pointed out earlier, and there isnt alot of R&D for a product that is a shrunk copy of a currently delivered product. Apple makes a whole lot more then 2% of every single product they make, we are looking at 40% or so on the unit here if they make it 16 GB, are you really arguing that instead they should provide a sub-standard product at 8 GB. Also one last reason to not make a 8 GB iPad Mini. Its possible to up the memory on an iPad or an iPhone, it'll cost you over $100, but you can turn a 16 GB iPad to a 64 GB iPad. However it carries risks so few are going to do it so save $50 or so bucks after you pay shipping both ways etc. HOWEVER. If they come out with an 8 GB device, and charge $100 for each doubling so we now have $300 delta between the smallest and a 64 GB device, I expect a thriving memory update effort as those $250 8 GB units become 64 GB units all without another dime going to Apple.

And as I said often Apples makes less than they want on low end models. They accept that with the notion that they will make more profit on higher end models. Hence why it looks like Apple charges you, for example, $100 for 16gb of extra storage.

And again I am pointing out to you that if Apple charges $100 for an extra 8 GB of storage, the press, the blogs and twitter will tear them up and down. There is plenty of money to be made selling a 16 GB iPad Mini at $250, and more profit at the bigger sizes, and lots of extra money to be made on the 32 GB and 64 GB models and even more on the cell models. Delivering a product that many will fill up and be angry about the size is not a clever plan and Tim is a clever guy.
 
Last edited:
8GB seems like way too little. Remember that app size is growing with applications being updated for these great displays and tablet apps are bigger than the phone versions. 8GB will barely hold a bunch of apps much less some video and music. It might be OK for people just looking to browse but if you like games and apps, it's going to be too little.
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.