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Please do not misquote the article.

The article says "... So the Galaxy Note7 becomes the Best Performing Smartphone Display that we have ever tested."

That is it's the best smartphone display but the the iPad Pro 9.7 still has the best display period.
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Reflectance and contrast are the specs you need to look at to determine usability in direct sunlight. The underlying technology doesn't really matter.

For example the iPhone I think has a reflectance around 2.5 while the note 7 has a reflectance of 4.7.
(Smaller is better)
Give over man, you are really stretching here..


The Galaxy Note7 matches or breaks new Smartphone display performance records for:


· Widest Color Gamuts for Current Content (DCI-P3 for Digital Cinema and Adobe RGB for Digital Photos)


· Highest Peak Brightness (1,048 nits)


· Highest Contrast Rating in Ambient Light (228)


· Highest Screen Resolution (2560x1440)


· Highest (infinite) Contrast Ratio


· Lowest Screen Reflectance (4.6 percent)


· Smallest Brightness Variation with Viewing Angle (21 percent)


· Almost every display lab test and measurement shows some improvements compared to the Galaxy Note5 and Galaxy S7.


The Best Smartphone Display

The Galaxy Note7 delivers uniformly consistent all around Top Tier display performance and receives All Green (Very Good to Excellent) Ratings in all test and measurement categories (except for a single Yellow in Brightness Variation with Average Picture Level that applies to all OLED displays). See the mainDisplay Shoot-Out Comparison Table for all of the measurements and details. So the Galaxy Note7 becomes the Best Performing Smartphone Display that we have ever tested.


Shall I go on....
 
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Give over man, you are really stretching here..


The Galaxy Note7 matches or breaks new Smartphone display performance records for:


· Widest Color Gamuts for Current Content (DCI-P3 for Digital Cinema and Adobe RGB for Digital Photos)


· Highest Peak Brightness (1,048 nits)


· Highest Contrast Rating in Ambient Light (228)


· Highest Screen Resolution (2560x1440)


· Highest (infinite) Contrast Ratio


· Lowest Screen Reflectance (4.6 percent)


· Smallest Brightness Variation with Viewing Angle (21 percent)


· Almost every display lab test and measurement shows some improvements compared to the Galaxy Note5 and Galaxy S7.


The Best Smartphone Display

The Galaxy Note7 delivers uniformly consistent all around Top Tier display performance and receives All Green (Very Good to Excellent) Ratings in all test and measurement categories (except for a single Yellow in Brightness Variation with Average Picture Level that applies to all OLED displays). See the mainDisplay Shoot-Out Comparison Table for all of the measurements and details. So the Galaxy Note7 becomes the Best Performing Smartphone Display that we have ever tested.


Shall I go on....
Lol.... I think you misunderstood the article. When they say the highest or lowest it means the highest or lowest result achieved. Not that it's the highest or lowest among all the displays they reviewed.

According to displaymate the iPad Pro 9.7:

"The iPad Pro 9.7 has a very innovative low Reflectance screen that reflects just 1.7 percent of the ambient light by using a new Anti-Reflection AR coating."

"Highest Contrast Rating in High Ambient light (301)"

Although they both support the DCI-P3 color gamut the iPad Pro has better accuracy.

"The Absolute Color Accuracy of the iPad Pro 9.7 is Truly Impressive as shown in these Figures. It has an Absolute Color Accuracy of 1.3 JNCD for the sRGB / Red.709 Color Gamut used for most current consumer content and 1.4 JNCD for the Wider DCI-P3 Color Gamut"

A resolution of 2048 x 1536 pixels.

It's true thought that the note 7 can achieve better brightness levels. Infinite contrast ratio because black is true black but that's in absolute darkness which is not your typical use case.

And yes please go on.
 
Although I like some things that OLED displays provide, but Apple has proven to make high quality displays as well. Honestly, I'd rather have higher resolution display using the current technology (IPS) than an OLED display that may not even be able to compete with those IPS displays in terms of saturation, color accuracy etc.

I've seen OLED displays and compared them to my iPhone's. It's good in specific circumstances, but overall the iPhone beats them. It's good for the Apple Watch (especially because of the very deep blacks), but I don't think it's enough for an iPhone display.

But I think Apple's focus needs to go at overall quality. Most Fandroids brag about specs with their 4K OLED display, 4 GHz octa-core processor, 4 GB RAM and 20 megapixel camera. Yet, the iPhone is a strong competitor and even beats those devices at many points with its 750/1080p display, 1.85 GHz dual-core CPU, 2 GB RAM and 12 megapixel camera. I hope Apple continues this and the next iPhone won't be all about specs, but about what makes it a great device. Because that's what Steve wanted with the iPhone. Specs wouldn't matter to him, the end user experience did. You don't want an OLED display, you want a GREAT display. You don't want a 20 megapixel camera, you want to make GREAT photos with it. I could go on and on, but I think my point is clear, right?

Again, there's no need for an OLED display, especially if it's not as good as Apple's current displays.

Oh dear...
 
You will get two kinds of responses to these questions:

1. Those that have made up their mind / can't help themselves in buying the next Apple phone, who will loudly claim OLED is no big deal and they don't understand why anyone would want something like that as a way to mentally justify the choice they are about to make (Ofcourse if Apple does release another phone with OLED next year, the same crowd will gush all over it, and then use this new "revolutionary" technology as an excuse to buy a new phone then!!)

2. Those who want OLED and are willing to wait for such a phone or buy the competition.

You forgot the responses that the majority of people fall into.

The people that don't even know what OLED is and the people that literally don't care (I call them the "It's a phone, grow up" response group).

Your #1 had my chuckling. You should take a break from the Internet for a while if cell phone screen tech has molded your outlook on people so narrowly.
 
You forgot the responses that the majority of people fall into.

The people that don't even know what OLED is and the people that literally don't care (I call them the "It's a phone, grow up" response group).

Your #1 had my chuckling. You should take a break from the Internet for a while if cell phone screen tech has molded your outlook on people so narrowly.
You need to read the post from the guy further up the page mate, where he goes a 720p screen from 2010 which Apple are using in 2016 is basically as good as the ground breaking note 7 screen. Why? Cos it's apple so that a cast iron guarantee of greatness lol, that made me chuckle....
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Lol.... I think you misunderstood the article. When they say the highest or lowest it means the highest or lowest result achieved. Not that it's the highest or lowest among all the displays they reviewed.

According to displaymate the iPad Pro 9.7:

"The iPad Pro 9.7 has a very innovative low Reflectance screen that reflects just 1.7 percent of the ambient light by using a new Anti-Reflection AR coating."

"Highest Contrast Rating in High Ambient light (301)"

Although they both support the DCI-P3 color gamut the iPad Pro has better accuracy.

"The Absolute Color Accuracy of the iPad Pro 9.7 is Truly Impressive as shown in these Figures. It has an Absolute Color Accuracy of 1.3 JNCD for the sRGB / Red.709 Color Gamut used for most current consumer content and 1.4 JNCD for the Wider DCI-P3 Color Gamut"

A resolution of 2048 x 1536 pixels.

It's true thought that the note 7 can achieve better brightness levels. Infinite contrast ratio because black is true black but that's in absolute darkness which is not your typical use case.

And yes please go on.
I've got a question, my good friend i7guy claims displaymate is just someone's opinion and in no way evident of any structured testing procedures.. , but you are claiming their results as valid to back up the ipad pros claim to greatness. Can you get together and get your stories straight, as you both can't be right.

Have a good day sir..

Ps, are you using the usual tactic of bending the facts however you can to put apple at the top of the tree lol
 
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I'm not sure if it's just me, but I never see the selling point of OLED in real life, which is supposed to be more power efficient. I have used many Android phones with OLED screens since the Nexus One, and all of them don't have the "superior" battery life than other Android phones and iPhones with LCD. Heck, the best battery life I have experienced on Android phone is with the OnePlus One, which is using LCD. So that leaves the high contrast and color saturation. Although those things are great, I kinda prefer the natural color of my current iPhone 6S. I use the iPhone to edit pictures, and having highly saturated screen can be misleading when editing pictures.

In the end, I don't really care about the tech itself though. As long as battery life remains superior and color saturation is kept in check, whether it's LCD or OLED, it's up to Apple. I have other factors when buying phones.
 
I've owned many OLED phones (Galaxy Nexus, Nexus 6, Note 2, 3, 4, S6 and S7) and I personally still like the LCD on my iPhone 6S and even on the older display of the SE. After owning all of those phones the only true positive at least for me is the super deep blacks. But when placing my S7 side by side with my 6S/SE I just prefer the "crispier" white of the LCD. You read all the reviews stating that the S7 dominates every display on the market but I don't feel that way 100%.
I do believe that going forward Apple has to jump to OLED because LCD is pretty much tapped out but I pray that the iPhones don't lose that crisp reproduction of the whites.
 
You need to read the post from the guy further up the page mate, where he goes a 720p screen from 2010 which Apple are using in 2016 is basically as good as the ground breaking note 7 screen. Why? Cos it's apple so that a cast iron guarantee of greatness lol, that made me chuckle....
[doublepost=1471685893][/doublepost]
I've got a question, my good friend i7guy claims displaymate is just someone's opinion and in no way evident of any structured testing procedures.. , but you are claiming their results as valid to back up the ipad pros claim to greatness. Can you get together and get your stories straight, as you both can't be right.

Have a good day sir..

Ps, are you using the usual tactic of bending the facts however you can to put apple at the top of the tree lol
So basically your quotes are also an opinion. So neither is better. I'm fine with that.
 
You need to read the post from the guy further up the page mate, where he goes a 720p screen from 2010 which Apple are using in 2016 is basically as good as the ground breaking note 7 screen. Why? Cos it's apple so that a cast iron guarantee of greatness lol, that made me chuckle....
[doublepost=1471685893][/doublepost]
I've got a question, my good friend i7guy claims displaymate is just someone's opinion and in no way evident of any structured testing procedures.. , but you are claiming their results as valid to back up the ipad pros claim to greatness. Can you get together and get your stories straight, as you both can't be right.

Have a good day sir..

Ps, are you using the usual tactic of bending the facts however you can to put apple at the top of the tree lol

Admittedly I haven't read through the entire thread. But you must realize that person represents a very small portion of customers. Even those that think Apple has the best screens because there Apple don't have quite that mentality.

Let's also be realistic. Samsung manufactures their own displays. They are finally producing quality OLED displays that are very good after years of trial and error. Even now they are far from perfected, you can see screen burn in on many display models. So they will continue to get better.

Anyone that knows anything about tech should know Apple can't do that even if they wanted too (put out crap until it's good) at the rate they need too. Apple need a matured and somewhat perfected tech because they are going to be stuck with it for quite a while.

Could you imagine if we got OLED around the time of the Galaxy S4 and were stuck with that until now?

And when it comes to buying a new iPhone I ask..."has the display gotten any worse? No? Then why should I care?"
 
So your saying the masses are two faced? By making a general statement like that, you get in a dig without the means to prove that statement.
I guarantee you will be here in 2018 praising the **** outta OLED (which Samsung already uses in its products RIGHT NOW) and suddenly LCD will be a pos
 
After switching my Galaxy S7 Edge to a more normal looking colour profile, the screen looks no different to my iPhone SE in terms of quality. Unless there is some other benefit to switching to OLED, such as increased battery life or greater readability in sunlight, I don't see what the benefit is to switching to OLED. The only benefit I can see is if you actually like the oversaturated look.
 
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IPS has been great for so many years, it isn't crap all of a sudden. I'd rather stick to Apples ecosystem. If it comes out great, but I don't really care. The thought of having to navigate through crappy Android is enough to put me off irrespective of how better the screen is perceived to be.

IPS is still very good, don't get me wrong.

But OLED is where the high end is headed, even Apple knows this...hence the early rumors for the 2017 iPhone.
 
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