- Jul 11, 2003
This is a sad day.
The end of an era is upon us. Or is it? The February issue of Cosmo declares, "The Thong is Dead!" and that the curve-accentuating boy shorts are the new "it" panties. But we need to investigate before we'll concur.
First, some thong history. While we recall thongs and g-strings gracing the pages of '90s Victoria's Secret catalogs, R&B artist Sisqo put the wedgie-inducing underthings on the map with "The Thong Song" in 2000. They really took off as the lowrise jean trend pressed onward (ew, peek-a-boo thong straps were so not cute), and in 2004 when the Wall Street Journal touted Hanky Panky lace thongs (pictured left) for being "as soft as butter," slews of imitations flooded the marketplace. If memory serves, boy shorts have increased in popularity for the past decade, even throughout the rise of the thong.
Sure, for many women thongs look and feel sexy and serve a functional purpose--no visible panty lines! But most of us who have worn a thong know that bikinis, briefs and boy are typically way more comfortable. And somehow less fussy. But are thongs gone for good?