then it should be called iMedia. the itunes name is misleading.
its still bloated with all the crap that apples put into it.
Or, it should be caleld iTunes, firstly because that's what it's been caleld for over a decade, and you don't get brand recognition like that and just throw it away, and also, becuase names aren't supposed to be logical, ESPECIALLY on the Mac. with things named Perian, and all kinds of other off the wall, crazy ****, that's the FUN of Mac. don't kill Mac's spirit, that's all it has left.
----------
Probably nothing.
If they were really smart they would totally revamp the Mac version into several parts.
1. The store. Either it's own app or into the Mac App Store one
2. Merge with DVD player and have a player app, this app would also be your media browser for making playlists
3. iSync 'app' which would work by mounting iPhones etc on the desk top and you double click to see the sync choices, import to desktop/iPhoto, etc.
NO. Apple has split enough apps on iOS, don't encourage them to bring that ******** over here.
----------
$2.08 per month, actually.
Seriously, why wouldn't someone with a decent sized iTunes library buy iTunes Match for at least one year, if only to get 128K songs upgraded to 256K, and to get licensed versions of any pirated songs in their library (Yes, we all have at least some).
Because my entire library of over 3,000 songs is in Apple Lossless (Except 3, literally three mp3's, I've counted.) and I'm NOT going to pay to lose quality. that's just insane.