Ive on Apple Watch: One of the Most Difficult Projects I've Ever Worked On

[chupachup]

Interesting how Steve was such a unique visionary, yet so many around here know exactly what his visions would have been today.

Who cares what his vision would have been? He's dead. The only vision that matters is the one of the people who work there now.

Maybe the iPhone would still be 3.5" if left to Steve. And you guys would be making fun of us android people for having 5" phones. Now you all want a 5" phone.

 

[ElZeus]

This is what I was expecting from Ive.

 

[TouchMint.com]

Interesting read. Hoping the active watch falls under 400. I think it's the best looking out of the 3.

 

[oatman13]

"One of the Most Difficult Project "I've" ever worked on?
Hehe get it?

 

[GrabASnookie]

That's good enough for me...

I'm satisfied knowing there was so much thought and love built into the new watch. It will be like receiving a gift and I will cherish it forever.

 

[chupachup]

This is what I was expecting from Ive.

Image

There are other watches on the market. Very good ones. Check the LG G Watch R and the Moto 360

 

[jasonklee]

No wonder the iPhone 6 rear design is bad (despite what many of you say), all his time went on this watch that nobody will buy!

Sad but true. Just like the iPad (big iPod touch).

 

[Doctor Q]

Since development began three years ago, Steve Jobs was no longer around to oversee the development, but he was around when decisions were being made to define their goals and start the development. We can only speculate whether the Watch would have turned out differently with his direct involvement during development.

 

[mdlooker]

Maybe the iPhone would still be 3.5" if left to Steve. And you guys would be making fun of us android people for having 5" phones. Now you all want a 5" phone.

Back then you didn't want meh, now I'm hot you all on meh

 

[yadmonkey]

Who cares what his vision would have been? He's dead. The only vision that matters is the one of the people who work there now.

Maybe the iPhone would still be 3.5" if left to Steve. And you guys would be making fun of us android people for having 5" phones. Now you all want a 5" phone.

Maybe you missed my point entirely.

 

[mikefj2004]

Under pressure? Can't wait to see what the iphone 7 looks like. This iphone 6 is poor. It's literally just a big iphone 5 with bumped up specs. Apple is really loosing it's mind here. I'll still be purchasing the iPhone 6 Friday but we need a Truly revolutionary phone now. Furthermore, a watch that does everything my phone does but starts at $349? Are you crazy? Again, I'll be buying the product as a collection but that's just ridiculous.

 

[chupachup]

I'm satisfied knowing there was so much thought and love built into the new watch. It will be like receiving a gift and I will cherish it forever.

I would stay away from anything apple makes for the first time. Wait for the Watch "S" or whatever the next one is called.

That crown will fall off or something weird is going to happen. Trust me.

 

[sunapple]

Actually I think Ive and his team are perfectly capable of making design decisions. Steve just took the credits.

*grabs popcorn*

 

[ElZeus]

There are other watches on the market. Very good ones. Check the LG G Watch R and the Moto 360

That is the Moto 360 with ios photoshopped on top. It does look pretty amazing. A circular watch seems to compliment the iOS watch interface much better than a rectangular one.

 

[Mackinjosh]

3 years and that's what you came up with? LOL

 

[X-X]

And you've failed.

Along with your "the iPhone will fail" Adobe Flash buddy, who is now the head of the Watch division.

 

[chupachup]

Since development began three years ago, Steve Jobs was no longer around to oversee the development, but he was around when decisions were being made to define their goals and start the development. We can only speculate whether the Watch would have turned out differently with his direct involvement during development.

Development of the watch started 3 years ago. Steve wasn't around. But he was around to start the development. Haha. That's what you just said.

You guys really want to think before Steve died he left a roadmap of products for the next 100 years and they're just making stuff Steve came up with.

Hehe.

Sadly Steve didn't come up with anything even when he was here. The teams at apple came up with the products. Steve decided which to pursue and sell. That's all he did.

 

[Mr Fusion]

Hardest project you've ever worked on because you didn't have a visionary to tell you what to do.

Couldn't have said it better. Ive hasn't released a passable design since Steve died.

Someone has to be there to tell him when his ideas suck.

 

[AlecZ]

I'd imagine making a smart watch look good is the toughest project. Designing regular watches already has a very high skill cap.

 

[chupachup]

Couldn't have said it better. Ive hasn't released a passable design since Steve died.

Someone has to be there to tell him when his ideas suck.

You're nuts. Steve didn't know anything about design. Would you rather still have leather stitching on your calendar app?

 

[neuropsychguy]

I already have a watch. It does what I need it to do. Tell me the time.

That's what people said about phones (and many still do). Yet, look at how many smartphones are sold versus feature phones (e.g., a year ago 55% of cell phones sold were smartphones: http://www.gartner.com/newsroom/id/2623415).

I'm not saying that smart watches will necessarily be as popular as smartphones but the Apple Watch will sell just fine.

 

[chupachup]

I'd imagine making a smart watch look good is the toughest project. Designing regular watches already has a very high skill cap.

If you think about it, the iWatch design is the best design. It will appeal to the most people. If you make it round or any other shape it wouldn't work as well. It had to be this rounded rectangle at that specific radius to fit men, women, teens, people of all ages, and make it fit all sorts of styles and straps.

 

[Tankmaze]

Bloomberg interview eh, I thought Joshua Topolsky that did the interview. Haven't seen his writing anywhere since moving from the verge.

 

[Mr Fusion]

We'll see about that.

Agreed. Apple will sell trillions of these. Not because it's useful, practical or even good-looking... But because of the brand. They are a status symbol.

 

[melendezest]

Hardest project you've ever worked on because you didn't have a visionary to tell you what to do.

This.

Still, the quality in the product is easily apparent and undeniable. Too bad it skews a little too far toward the feminine side for my taste. Steve's taste was smack-dab in neutral-ville.

Maybe Apple could spin off a division targeting women, kind of like what Quicksilver did with Roxy, now that they're in the fashion industry.

Or rather, spin off a division for its male audience, and have a different designer at its helm, now that neutral Apple is out of the window with their current designs, in particular the rebirth of iOS and OS X as Katy Perry-esque gumball cutesy-ness. I would really, really love to see what someone else would do with Apple's teams and resources.

In either case, I believe this device is the beginning of Apple diversifying out of "computers" even more. I'm betting Angela Ahrends will know how to sell this.