another good example on why you should not let Marketing people do design work
That would be funny if marketing people did design work.
Actually, no it still wouldn't.
I'm gobsmacked at all these negative comments toward marketing, when in reality it's obvious not a single person making them has a clue what marketing does, or how design projects like these are managed and run. To aim those commenters in the right direction - marketing doesn't do the design work. And marketing doesn't have nearly the amount of authority statements like those imply, as if marketing makes all these decisions unilaterally or in a vacuum. Marketing as a department is so much more subservient to the powers that be, perhaps if things were flipped and marketing actually held any power they could make some of these important decisions without morons and armchair quarterbacks who think they understand this stuff and who have all the authority **** and let marketing do its job, then maybe, just maybe, you'd end up with something more people liked. You'll never get everyone to agree (it's impossible), and the worst group to judge whether something is good is a bunch of blogging technology astute engineer types who all think they understand what business strategy and tactics are all about, and thinking that they alone represent all consumers and consumer groups.
Ha! That was more funny than it originally appeared after all, thanks for the giggle!