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Let me be clear here as I think many are lumping in UI with Icons - many don't like the ICONS, not many are complaining about iOS 7 in general which has come across quite favourably.

Spot on. iOS looks awesome! The icons look completely outta place. They seriously look like they came from a cheap Chinese iPhone knock-off.
 
Let the design for the guys how did the starting movie...

The movie they showed on the beginning of the Keynote was so DAMN GOOD, that I was hopping for something really ground breaking. Really clean, mature, and subtle. It was a disappointment...
 
The icons are growing on me, especially after watching the iOS 7 video. But my 16 year old son hates them. So much for only the older folks have a problem with them. He mentioned that they remind him of Windows phones. I mentioned that Windows phones have those god awful panels, and he said, no, the other windows phones. I asked "Android"? He said, oh yeah, I meant the non-Apple phones. Had to laugh at that. He has been using macs and Apple products since I bought him his first iMac at the age of 2 1/2. :)
 
Yet you do not tell us why they are a disaster. I have never designed an icon, but do have a degree in Fashion Design and worked in that industry for years.

I personally like most of the icons. They have a unified harmonious color scheme which is visually pleasing. They also are minimalist in design. Those are elegant traits.

My problem with a few of the icons are they are too simple. One example is the Safari icon. The color scheme is good, but there needs to be a touch more in terms of detail. I like some icons, like Game Center.

As an experienced icon designer, your comments are not helpful because you provide no information as to why they do not work for you. As I pointed out, they embrace proper color theory by using harmonious and unified colors. So I doubt color is your grievance.

It is really just a matter of how much time I want to invest in explaining my opinion. I love Apple and if you read other comments you will see that there is a good number of us that are shocked by iOS 7 icon design. In fact. Windows phone screen now looks the winner because of uniformity. Apple decided to mimic Android, probably for marketing reasons and inherited lack of uniformity from them. Here are some examples: Phone, Weather, Messages, Music and iTunes icons are uniform in level of detail. Camera is in its own category of detail level. Newsstand is too detailed, lacks general direction and looks like something put together by a 3rd grader. Reminders looks like a bad cropping of something that may or may not be a to-do list. Clock, Camera, Messages, Game Center, etc. all have a bezel (padding). Others don't. I would mention Reminders here as the worst of the worst. Settings is skeuomorphic. Photos has moved even further away from symbolizing aphoto. If you use an actual Camera, phone, and clock to represent respective icon, a highly stylized and oversimplified flower does not fit there. Look at this link http://static3.businessinsider.com/...300-1200-900-/redesign_ios7_comparison_v3.jpg I stumbled upon this as someone's attempt at unification Notice that he completely trashed Apple's Reminders icon. Notice that most of them now have a bezel. Noticed that game center has lost the 3D effect. Notice that Compass is further simplified, so is Camera. I could go on, but you would have to pay me for my time. :) It IS a disaster, Ive knows it. It is only a matter of pride, ego and appearance of confidence just how deep they will go into fixing this. Again, Windows is now the winner for icon design and as a huge Apple fan that saddens me. I hate to say this, but Steve would never allow this to happen. This is anti everything Apple stands for. iPhone in general is losing its cool.
 
No, it isn't the general consensus. Don't mistake volume for percentage. The other error is in believing that sites like MacRumors are a fair representation of the population of people who buy and use Apple products.

How about every Apple based website and all my Apple fan boy friends then? That not enough to tell you generally people don't like the new icons? You can pretend the case otherwise if you want but its not opinion that most life long die hard Apple fans don't like them, its fact.
 
Scott Forstall was a pariah. Apple's first WWDC without him was the best in many years.

Just look how happy his co-workers were to burn him any chance they could get. They suffered through his incompetence.

.

hey, the news Steve Jobs was not also liked by many colleagues - but he delivered.

IF this news is correct (marketing came with the requirements for icons) - you think twice about and scott and software. I hope this is not true and they just blame it on marketing for the misstep.
 
How about every Apple based website and all my Apple fan boy friends then? That not enough to tell you generally people don't like the new icons? You can pretend the case otherwise if you want but its not opinion that most life long die hard Apple fans don't like them, its fact.

Thank you for boiling down this fact to a short statement. Apple is trying to appeal to Android users -- the lords of bad icon design.
 
Ahhhh

Maybe that's why the icons and switches are so freakin' ugly. I thought it was bad in screenshots. I saw it yesterday in person on a co-worker's phone. It is even more hideous in person. The whole thing just looks awful. The slider switches are particularly hideous. Very plain and cartoon looking. Like they were designed by some kids with Crayola markers or something. We can only hope it is some kind of joke and the real icons and look will be revealed later. Of course, I don't think this will actually happen. I guess I will have to decide if any of the new functionality is worth looking at the nausea-inducing interface every day.

I understand they wanted to remove the excess skeuomorphism, but they went WAY too far. What was the most beautiful to look at screen of any phone is now no better than, and maybe worse than, Android or Windows.


And this comes from a long-time Apple fan and owner of many of their products.
 
EVERYTHING man made could be better. Nothing will ever be perfect.

Sure, but it's worse than the previous version. I think it's reasonable to at least expect it to be as good (again in terms of usability). This is not a request for perfection in an absolute sense.
 
Launching Maps unfinished.

Previewing Mavericks unfinished.

Innovating on Desktop when the world revolves in mobile.

Presenting an iOS unfinished.

Is This the Apple we used to know?

I mean... There's a eMate, a G4 Cube and a Newton in the past but SERIOUSLY???
 
I am the sole designer in my Marcom dept and I would have been embarrassed to have designed those icons! Especially safari and camera. The only good thing about them all is that they remain consistent in their design, but a crappy constant isn't good. Here's to an update for new icons before we get ours.
 
You know when a great architect draws a chair, and it may even look beautiful but it's the most uncomfortable chair you ever sit on? That happens because he is used to work on a scale where ergonomics is a different thing? This reminds me of that...

Everyone knows Jon Ive is a great product designer, but it looks like he doesn't really understand Interface design. The UI needs his on identity, it can just be a poor child of the Hardware. The UI needs to "Think different" as much as the hardware. This UI is just a bunch of safe choices, from the font, to the flatness, to the icons and colors. It is just disappointing for an Apple user, how is used to slick, subtle, great design, to see this lack of identity on a UI. He didn't won my heart.

And I say this as a graphic designer how tried the Beta.

This didn't all come from Ive. Apple has lots of experienced veteran software engineers and designers that worked on this. And if you think the previous version of iOS was subtle and green felt and faux leather was great design then I don't know what to say.
 
Quite embarrassing if thats true about marketing doing the icons.
 
Phew! Glad to hear that... the current icons by no means do an iPhone justice!!
 
Sounds like there's still some power struggles going on.

"We're marketing. We know what people want!"

"Okay, we'll try it your way first and see what happens. But if they don't like it, we're blaming you!"

I have my doubts that marketing did the final design. Regardless, Apple overhauled the entire UI top to bottom in basically 6 months. That's crazy.
 
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