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Knowing Apple, it'll probably cost $600, be wireless only, only work with Apple products, and have some kind of Siri invoking feature... so I don't think other manufacturers are shaking in their boots just yet.
Because AirPods only work with Apple products? Oh wait...

You bet they'll be wireless only. Otherwise they'd brand them Beats Pro.
 
Rtings.com is a website that objectively tests frequency response, soundstage, imaging, and loads of other critical criteria that affect sound quality. Here’s there review of the m50x: https://www.rtings.com/headphones/reviews/audio-technica/ath-m50x-professional-monitor . Now here’s the highest rated headphone on their site: https://www.rtings.com/headphones/reviews/sennheiser/hd-800-s-reference-hd800s . One of those costs $1400 and the other costs $150. According to their review, the sennheisers have worse bass and mid reproduction, and more harmonic distortion than the m50x! Where they win is in soundstage, imaging, and treble. The m50x’s are not just an incredible value, they’re an incredible set of headphones outright.

I still dig the hd650's
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Not a lot, really .

More low end! The beats philosophy.
 
Knowing Apple, it'll probably cost $600, be wireless only, only work with Apple products, and have some kind of Siri invoking feature... so I don't think other manufacturers are shaking in their boots just yet.
You mean like the AirPods that only work with Apple products. Not.
 
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Called it.

(Would gladly post links to a few posts I created on this very subject when Apple first announced its acquisition of Beats. If anyone knows how to search old posts on this site, do tell. Thanks.)
Mag glass > Options > enter your name and search term
 
There are much better profit margins in these sorts of products then the traditional laptop and desktop market. Apple is just following the money. With iDevices, Watch, Audio products, etc. the margins are so good that the Mac doesn’t even matter anymore. Oh Tim Cook will tell you they just love the Mac and are ever so focused on it... their actions tell me different.

Apple’s not a very hard company to read. Their revenue comes from hardware, and so they will not support a product line which isn’t profitable in its own right.

I do believe that Apple is passionate about the Mac (you need one to develop ios apps in the very least), but the challenge comes in ensuring it remains mass-market and lucrative.

Hence their reticence in updating the Mac mini and Mac Pro, which are likely very niche products that hardly earn enough revenue to pay for themselves.

I suspect that moving forward, we may see the Mac line shrink to the MacBook Pro (both 13” and 15”) and iMac (normal and iMac Pro), with the iPad taking the place of the general-purpose computer for the masses. I know that Apple has promised us a new Mac Pro sometime next year, and I guess we will just have to see what they can pull out of that hat of theirs.
 
Why did they buy beats then? Surely leave the headphone stuff to them and Apple focuses on iPhones, iPads, Macs and their non audio accessories.
 
I’m confused with that space when it comes to Apple. They have Beats, but I guess they are looking to expand their own branding?? AirPods, HomePod, and now ... AirPhones??

Right now, I’m in love with my Bose QC35 headphones, not just for the sound, but also for the noise canceling that truly works. A godsend when traveling by plane. Apple would have to at minimum have that feature for me to consider them. Not sure about their sound though and the price point will surely be at a premium.
 
I’m confused with that space when it comes to Apple. They have Beats, but I guess they are looking to expand their own branding?? AirPods, HomePod, and now ... AirPhones??

Right now, I’m in love with my Bose QC35 headphones, not just for the sound, but also for the noise canceling that truly works. A godsend when traveling by plane. Apple would have to at minimum have that feature for me to consider them. Not sure about their sound though and the price point will surely be at a premium.

I think they are going to push Beats as the "cheaper" option, and market the Apple branded headphones as a Pro product, and charge a ridiculous amount of money for them.

That is the best guess I have, but I feel it is pretty solid.

:apple:
 
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I always laugh when I see the words "high end" and "earphones" being used together. If you want to feel music, you have to listen loud and you have to have a pair of good floor speakers. Listening to music through headphones is a joke imo.

You can get much better sound quality for the price with headphones. If you spend $800 on headphones, you'll get some of the best stuff on the market. If you spend $800 on a 2.1 setup you won't end up with much in the way of quality gear. Additionally, with headphones you can completely isolate left and right channels, which you cannot do with loudspeakers.

I say this as someone with floorstanding speakers and someone who much prefers listening to my loudspeakers rather than through headphones. If someone is looking for sound quality, without regard to method though, headphones are the way to go, especially once you factor in what you can get for the same money.
 
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Apple can truly revolutionize this space, and I believe they have he potential to do so. If I manufactured headphones right now I would be very scared.

Oh, please. Stop being melodramatic. Audiophiles are pretty brand specific with a brand's 'house sound. And amplifiers matter. They will do well but won't bust it up. I could be wrong, though.
 
I think they are going to push Beats as the "cheaper" option, and market the Apple branded headphones as a Pro product, and charge a ridiculous amount of money for them.

That is the best guess I have, but I feel it is pretty solid.

:apple:

I agree with this. It’s my guess as well. Beats has been mid-range for a while. Many consumers are very familiar with them and most likely wouldn’t pay a premium for that branding. They seem to go on sale regularly these days. If Apple wants to play in that space and get top dollar, it would make sense to go under their own label. A premium price is expected when Apple’s name is on the product.
 
I would be absolutely shocked if these could hold a candle to my audio technica ath m50x’s. And of course, we cant forget that they would presumably cost twice as much, too.

I believe that. But audio technica ath m50x and all the other random names are the competition. They don't know how to name their products. I'll never understand why they shoot themselves in the foot.
 
If the Airpods weren't like the Earpods, where they are limited in fitting, I would give them a 14 day test drive. For the price, you would think Apple could come up with some ear accessories so that people with different size ear canals could wear the pods.
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What's a "hinge price"?
I am guessing its the price that determines whether one opens the door to a purchase or not.
 
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Looking forward. I just hope it's not a glorified version of that horrible Beats product.
 
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I agree with this. It’s my guess as well. Beats has been mid-range for a while. Many consumers are very familiar with them and most likely wouldn’t pay a premium for that branding. They seem to go on sale regularly these days. If Apple wants to play in that space and get top dollar, it would make sense to go under their own label. A premium price is expected when Apple’s name is on the product.

Yep. Except, like I mentioned above, I have a pair of Beats Studio 2's and I really like them. I think they are pretty damn good for the price. I also have AirPods, which I love but obviously the AirPods and Beats Studio's have different use cases.

Apple will definitely market these as "Pro Series" headphones, and they will discount all Beats products and the new Apple "Pro Series" headphones will cost an arm and a leg. They will market them towards audiophiles I bet. I am also sure they will adopt some of the technology from the AirPods, like instead of how Beats have a physical volume up/down button on the left side ear cup, these new "Pro Series" headphones will probably just have tap/touch controls like on the AirPods. They might even have their own special edition W series chip in them or something?

Bottom line = $:apple:$:apple:$:apple:$:apple:$:apple:$

Haha.

:apple:
 
Oh, please. Stop being melodramatic. Audiophiles are pretty brand specific with a brand's 'house sound. And amplifiers matter. They will do well but won't bust it up. I could be wrong, though.

I don't think you're wrong. If these were going to be headphones for anyone, maybe, but even then unlikely. Let's not forget Apple's worldwide smartphone market share is 14% and these headphones would be designed as Apple device accessories, like AirPods and HomePod. If Apple wanted to disrupt the headphone market they'd design these for everyone, not just Apple customers. Apple's simply looking to grab a chunk of revenue from what is a large market and give people an option from the Apple ecosystem, rather than only third-parties.

The era of smartphone growth is over, everybody has one now. That's what drove Apple's growth for the last decade. If Cook wants to keep Apple growing, they have to look into a variety of new products, which is what we've seen with Apple Watch, AirPods, and HomePods. Everyone 'needs' a smartphone, but not everyone needs a watch or a HomePod, so Apple needs to put multiple potential options out there that customers may be interested in.
 
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Tim has told the world, Apple is not in it for the money? How about Apple finishing off a great product, HomePod, functions are needed, yes, I know coming ‘soon’.
 
Why did they buy beats then? Surely leave the headphone stuff to them and Apple focuses on iPhones, iPads, Macs and their non audio accessories.


IMHO not as much for the quality of the product than the marketshare and access to Jimmy who has relationships w Music Industry heads and most major recording artists. All to build iTunes
 
Since none of the music sources supplied by Apple are hi fi, what would be the point of "hi end" earphones? So you can detect the compression and distortion
better?
 
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Since none of the music sources supplied by Apple are hi fi, what would be the point of "hi end" earphones? So you can detect the compression and distortion
better?

I do not think it would be hard for Apple to roll out hi-fi albums across iTunes. So if they are going in the "Pro Series" direction, I bet iTunes gets hi-fi music.

:apple:
 
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