Let’s wait to see the numbers. $89-$93B is impressive and the larger the numbers, the more meaningful even small % gains can be. It’s more like 6% growth if you consider they guided for $84-$87B and actually got $88B in fiscal Q12018. If we assume they beat their own guidance by the same % they beat last year, we are looking at $94.5B, which is 7.3% growth.
Let’s see the number the put up. If it’s only $89B, I’ll be slightly disappointed, although we are still talking $1B in revenue per day, lol.
The strategy is working. Hard to say a company making well over double the total profit of any other company is in need of a strategy change. They are innovating in areas like silicon, FaceID, Watch, and AirPods.
Innovation doesn’t mean a new product every year. It’s refinement, adding features, software, security, internals, and the whole Apple package.