Steve Jobs did that so frequently during keynotes that it became "known" as the Reality Distortion Field.My main point was how Phil's speech at the keynote, in retrospect, seems to have been mostly a bunch of marketing BS.
This keynote wasn't any different to me, in terms of the RDF. Every time Cook says "magical", it creeps me out. lol
https://en.m.wikipedia.org/wiki/Reality_distortion_field
Also, outdoor low light pictures are a ton better for me on my 7.