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Yep, it is the Apple effect in full force. It is funny though; similar features have been available on other platforms but never been called more than useless gimmicks in most reviews.

A couple of examples are 'Animated photo' and 'Sound and shot' which both debuted on the Samsung Galaxy S4 and Note 4 in 2013. Not very different from Live Photos, but no one saw the point of moving pictures - or pictures with sound - when you could just as well use the movie feature...

Clearly you don't understand. It's not some magical 'Apple Effect' that is causing people to notice the technology, it's that Apple did it right.

For example, the HTC One could only display the living photos on the camera, but if you put them on a PC, 2 separate files were created, a JPG and a MOV. You had to look at those independently. This is NOT the same thing as the whole process working seamlessly when you copy pictures from the iPhone into iPhoto. It's a HUGE deal, simplifying the process, something that you don't understand is the MOST important thing to compel people to use it. Similar with Apple Pay.
 
I don't see Touch ID or Force Touch as gimmicks. Both are hardware-based features which took a lot of time to develop, and make using the device quicker/easier.

Live Photos, however, is more on the software side, and I don't see it having as much of an impact as the two hardware features mentioned above. Simply a short video with a photo thumbnail, presented in a stylish manor.

would be great if the new phone transported you to a stylish manor.

main-img.jpg
 
"This is innovative technology...." It's called tap to GIF, w/ sound!

Seriously not very innovative, they're just now letting the interns make features.
 
Since I'm not a techie, I don't know why the live photo can't start it's .mov sequence once the picture is open? Wouldn't it be similiar to having a video sent?

Maybe this will open the doors to "live" backgrounds also.
 
I want this setting: If the iPhone detects a face it automatically takes a live photo. Otherwise I'll just toggle it on when I want to take a photo of a waterfall or something else that would look neat as a live photo. My kid often does cute stuff right before/after I take a photo so I'm looking forward to trying this.

Does anyone know if you send an iMessage of a live photo to an iPhone or Apple Watch if they will play it back? I know the Apple Watch supports video in the new update.

Also how will Apple fix people from putting their camera down after taking a photo? Will they put some kind of an indicator on the screen to make sure they keep holding the phone for the last 1.5 seconds?
 
Gif animations that come with a still image that has a resolution that is 17x higher than the gif/video resolution. Plus audio, as others have already mentioned.
Right. Also not stored in GIF format, and without the color palette limitations of GIFs.

I hope that iMovie supports this format for slideshow videos. For example, the high-res images could be in motion during the cross-fade or other transition, then freeze (optionally with ken burns effect) for three or four seconds, then the movement starts again for the transition to the next image. A really cool effect, with almost no effort.

Maybe with iOS 10 and the iPhone 7 there will be an option to do 1080p for the MOV portion of the file.

Also, basic editing in Photos should have
an option to remove the sound for Live Photos where the sound is not good,
a one-step function to easily remove the moving portion of a live photo, where the movement is not good
the ability to at least add a non-destructive filter to both the still and moving parts of the video, and to adjust contrast, etc.
 
I don't think Live Photos should've been turned on by default.

That's going to confuse grandma, who has the 16 GB iPhone 6s/6s Plus, when she only has 10 apps installed but starts getting warnings that she's running out of space on the phone after only taking several hundred pictures.

Also, having Live Photos turned on by default seems like a ploy to sell more iCloud storage.
 
This feature really got me, it's so elegant and meaningful, especially with children. I work in the I.T industry and have a process for backing up all the photos on the iphones in the family. My next question would be how to properly back these up in file form without using iTunes and iCloud. I don't want to be reliant on just iCloud as I have my current photos and videos backed up daily over Photosync to a mirrored NAS that syncs to Amazon Cloud. iTunes backs up in a system image file which is no use for viewing photos one by one.
 
I hope that iMovie supports this format for slideshow videos. For example, the high-res images could be in motion during the cross-fade or other transition, then freeze (optionally with ken burns effect) for three or four seconds, then the movement starts again for the transition to the next image. A really cool effect, with almost no effort.

OTB, very nice.
 
I'm not sure how much less I care about Live Photos and the answer is none. None more less.
 
How are live photos played on a normal iPhone 6 ? Can they be set as a wallpaper?

If you are looking at the image, it will animate if you tap it. As wallpaper, it doesn't seem to animate at all (iPhone 6)

arn
 
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Clearly you don't understand. It's not some magical 'Apple Effect' that is causing people to notice the technology, it's that Apple did it right.

For example, the HTC One could only display the living photos on the camera, but if you put them on a PC, 2 separate files were created, a JPG and a MOV. You had to look at those independently. This is NOT the same thing as the whole process working seamlessly when you copy pictures from the iPhone into iPhoto. It's a HUGE deal, simplifying the process, something that you don't understand is the MOST important thing to compel people to use it. Similar with Apple Pay.

Uhm...


However, when importing Live Photos to your Mac in Yosemite's Photos app, they're imported as a separate JPG and MOV file.
 
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