I think they've had that on their website for over a month now.
Kind of like when Apple announced the original iPhone in January with a "soon" release date of June.
I think they've had that on their website for over a month now.
It isn't that you aren't right on one level, but why expect a highly successful business like Apple to abandon a profitable strategy just to pander to an increasingly diminishing segment of the consumer market, ie. those wanting small-profit margin, consumer mid-towers?
(Besides, if I want something to tinker with, I'd just buy a PC, which I may well do one day).![]()
What we've seen in the PC market for the past few years is continuously increasing sales in powerful PC laptops, not just for their portability, but to be used as desktop-replacements. This is because today's average consumer rarely bothers to upgrade anything on their computer, demands ever less clutter & powerful technology is relatively affordable (as opposed to the $2,000+/£1,000+ you'd have to pay back in the 1990s if you wanted a powerful PC). Hence we're even seeing more clutter-free, Mini PCs coming out with powerful components to satisfy even avid gamers.
Apple's strategy will never appeal to all, but making a mid-tower Mac in today's market trends would be sheer folly.
::shrugs:: Dunno if it's sheer folly or not, but the orig point of this thread (many moons ago) was about the Mac Mini, not a "consumer mid-tower."
And I still:
- Want to buy a Mini, but one updated with more recent hardware, and...
- Think that Apple should have a place in its product line for an inexpensive, entry-level PC
IAWTP. I would very much like a desktop mini. The obsession with thinness is unnecessarily inhibiting performance. This little computer could scream past anything in its price range with only a couple of concessions and still be smaller than equivalent PCs.
Woz designed the hardware of the first Apple. I have the impression that if Steve Jobs had designed the hardware we would have ended up with something like the ZX 81 Sinclair/Timex. That thing was the size of a trade paperback.
IAWTP. I would very much like a desktop mini. The obsession with thinness is unnecessarily inhibiting performance. This little computer could scream past anything in its price range with only a couple of concessions and still be smaller than equivalent PCs.
Woz designed the hardware of the first Apple. I have the impression that if Steve Jobs had designed the hardware we would have ended up with something like the ZX 81 Sinclair/Timex. That thing was the size of a trade paperback.
Uh... except that Jobs was never that much of a computer nerd. He was the salesman. Woz was the brain that made Apple what it was.
Has Jobs tried to design the first Apple hardware, they would've been out of business before they even started...
...or they'd be selling $200 toasters.
-Clive
::shrugs:: Dunno if it's sheer folly or not, but the orig point of this thread (many moons ago) was about the Mac Mini, not a "consumer mid-tower."
And I still:
- Want to buy a Mini, but one updated with more recent hardware, and...
- Think that Apple should have a place in its product line for an inexpensive, entry-level PC
As nice as their consumer-level laptop & all-in-one desktop models are (and I'm saving up for a MacBook late in the year), they don't fit the bill for every consumer. And if Apple doesn't update, or downright kills, the Mini, then I'll bite the bullet and make myself a Hackintosh - even tho' I'd hate the extra expenditure of time needed to build & support it![]()
Clive very eloquently outlined why Apple has the computer lineup it does, and he very effectively wiped out my hope of a mid tower. Consequently, I will have to decide if a soon to be Mini upgrade will be adequate for me or will I just build a Hackintosh.
One thing I read over and over, "Most people never upgrade anything on their computer". I am wondering how any of those nay-sayers compile that data. When one cannot even determine the level of sales of the Mini, how can anyone know who upgrades or repairs their own computer or wants to.
Apple's recent success does not imply they are doing everything right. A recent report showed that Apple had 60% market share in the $1000+ PC category -- which is great, it really is -- but had weak penetration in the sub $1000 category. The average sell price of PCs fell below $1000 years ago and has continued to drop ever since. The People have spoken, and they want an inexpensive PC.
I don't think it is that simple. Don't just think of the Mac as a product, think of it as a PLATFORM. A lower-priced, lower-power, modular, headless mac (i.e., mini) fills the "other" category of desktop market needs besides creative professionals (Mac Pro) and general consumers (iMac). There are innumerable niches not served by the existing desktop strategy. For example:
* Installations, displays, retail settings where low-power, small form factor, and non-attached monitor is important
* Laboratories and other specialized environments where ergonomics require non-attached monitors (think Ergotron arm)
* Home music studios where Mac Pro is too big and noisy but iMac doesn't work ergonomically
* Home theater
* Home server
* "Green" consumers
...and probably dozens more that I can't think of
In fact, the fact that I can't think of them speaks to the need for the mini. It is a very flexible little machine and fills the cracks in the existing product lineup.
If the Mac is to make it to the next level as a PLATFORM, it has to fill a wide diversity of needs. PCs do this because there are so many different manufacturers making different form factors. Apple will never license its OS to clone makers so a flexible, multi-purpose machine like the Mini provides the next best option. Unfortunately, it is unclear what the future holds for the Mini.
Apple's recent success does not imply they are doing everything right. A recent report showed that Apple had 60% market share in the $1000+ PC category -- which is great, it really is -- but had weak penetration in the sub $1000 category. The average sell price of PCs fell below $1000 years ago and has continued to drop ever since. The People have spoken, and they want an inexpensive PC.
.I think the disconnect between xMac pundits and the rest of reality is that they assume inexpensive means cheap (quality). While Steve might be able convince the Zealots that anything that's not a $1000+ Mac is "dreck," it's simply not true. Common comparisons include Dell, Compaq and eMachines, but they're all false draws. A sub $1000 system, on the other hand, built from an ASUS motherboard (who Apple contracts to build many their machines, by the way), with an Intel CPU, nVidia GPU, Hatachi HDD and a Pioneer ODD would be just as reliable as the hardware in a Mac, believe it or not, provided Apple added OS support for the board. All the other parts I mentioned are currently already in use inside our Macs.
What's my point? Apple could very easily compete in this market, make a quality machine using desktop-class components, and still turn a nice profit... After all, no one said Apple had to compete in the sub $500 market.
Do PCs natively run OS X? No. Morons who actually try to pass the "then go buy a Dell" line obviously don't know the difference between hardware and software. I trust that you, Gregor, actually do know the difference, so therefore I ask: Why should people (be they prosumers, tinkerers, value-seekers or whomever) who know what hardware they need (or don't need) not be able to use the OS they need as well?
"Because Apple says so" is not a good reason.
While I'd be foolish to argue that the desktop isn't a dying breed, you'd be foolish to argue that it's already dead. In fact, I believe sub $1000 towers are still the largest category of PCs purchased today... if not, then they've just been recently eclipsed by sub $1000 laptops. Apple doesn't make either.
So you're saying that there aren't enough people out there who want OS X on their desktops but not in SFF (small form-factor), AIO or workstation formfactor??!!?!?! Now I find that very, very hard to believe.
-Clive
This is a pretty cool discussion and I don't usually prefer to participate but I recently built a hackintosh and I think if one was comparing feature v. feature you wouldn't be getting off much cheaper than getting a mac directly either. For example what the hackintosh doesn't come with besides support and all that good stuff is small things like Bluetooth (for peripherals), onboard wifi, optical / analog combo connectors, and that nice aluminum case. Another thing that Apple does is put top quality mounts for hard drives, quality (quiet) fans, and has a pretty decent cooling strategy including clever wire routing. When I put my machine together I was forced to remember how ugly all those wires running everywhere inside the case was even though you can tie them down and get clever it's just time that adds to the overall cost of building and customizing. Granted most may want to mess with that and don't care about the bells and whistles but over time when you're shopping for peripherals and stuff it's pretty nice to have bells and whistles. Just my $.02, thanks for reading.
I agree, it isn't that simple. However, why would Apple, currently running a successful, small-product matrix & with low overheads (compared to the less-profitable likes of Dell), seek to expand their product line just to fill what you readily admit to be "niches" in the market?
The Mac "platform" already covers most (though by no means all) of the most profitable (for Apple) mainstream computing requirements. I'd welcome some expansion of their hardware range, just not necessarily (from a personal POV) for the same markets as you'd like to see - at least not yet.
Negative, I am not. I am just Clive At Five.Hey, you wouldn't be Sir Clive, would you?
...It's up to apple to decide if they are happy where they are catering to the higher end, or if they want to become a "wholesale" type pc manufacturer. Personally, I'm happy the way things are. Without healthy competition, there's little need for innovation, and that is one of the cornerstones of apple products. Isnt' that why we buy iphones, ipods and Macbook airs?
My point is that all of those little niches add up, and in fact the ability to serve multiple market segments is what makes a platform maker, not just a product maker. The fact that the product has breadth as well as depth causes 3rd party developers, peripheral makers, and systems integrators (perhaps most importantly) to embrace the platform. Moreover, these third parties (who in fact stake their livelihood on the platform) want to know that the platform will stick around, so they won't be left holding the bag when a change in fashion causes the elimination of a product line.
Now there are many ways to serve these niches. You could try to make lots of specialized products for each one. (Difficult and as you point out likely unprofitable.) You could license the OS to third-party manufacturers. (Not going to happen with Apple.) Or you could make a flexible use, "modular" product that can be adapted to many different uses. This is where I see the Mini fitting in -- a lego-like product that fills the voids in the Mac lineup.
The mini doesn't have to be a PC, it just has to be a mini, so long as they keep it fresh and value (not price!) competitive. This can be a very profitable product line and does not have to detract from the "matrix" as you describe it. But it has to be a different kind of product than the other Macs -- lower in cost, more flexible in configuration, greener in power use, etc. They just need to keep it current, since it's competing against a whole industry of mid-range PC models.
This statement seems a bit delusional to me. Psystars are not that cheap. Go in and bring them up to the same features as an Apple and tell me how much you are saving. Generally not enough to go with an unknown. Also, look at them. You are seriously underestimating the power of the Apple designs. Yes, they are not functional improvements, and yes, in many cases they cripple the functionality, but it IS why a great many people buy them. I've been building PC's in plain aluminum boxes since 1989, and even I think Psystars are fugly beyond belief.B) Apple has no true competitors because no one else is licensed to sell OS X. If they were, Apple would be forced to lower their prices because Psystar would outsell them in a day.
I'm in total disagreement with you on this one. With one exception, everyone I know friggin hates itunes. But they all have an ipod. Because they work well and are fun to use. The competition doesn't provide that. Itunes is a positive feature for many people, but not all.C) iPods - by and far - are not the most technologically advanced nor innovative MP3 players out there. Their popularity is based on the iTunes ecosystem, which no one has been able to join or replicate. Again, if Apple allowed other players to be compatible with iTunes & the iTunes Store, the iPod would not be nearly as popular as it is today.
D) I don't use an iPhone and I would never - EVER - buy a MacBook Air. I can't believe people haven't realized how much of a gimmick it is. Sacrificing an optical drive, putting up with a cramped 80BG 1.8" HDD, having a slower CPU, and paying a $700 premium over the price of the more-powerful but still lightweight and thin entry-level Mac Book just to save a 0.5" of thickness and 2 lbs of weight? Oh and let's not forget that you need to have either a host PC, or buy an external $99 Superdrive to make it a viable stand-alone system! That's not innovation! That's just stupid.
Actually, it's very easy if you pick the right components. It took me a couple of hours to assemble mine, but I could do another one in about 45 min or less now that I've done it once. The install was easy, too; just make sure you use Apple's kernel ("vanilla"). After that, I just installed the video driver and audio driver pkg. I did a couple of custom mods that took only a few minutes and that was it. To get from 2.4 gHz to 3.2 gHz took about 10 min of work on the mobo BIOS, but that, too, was pretty easy.
By the way, it's interesting to see that Dell appears to be prepping a Mini-competitor:
http://www.engadget.com/2008/06/20/dell-studio-hybrid-mini-pc-leak-reveals-specs-new-casing/
No one here, not even you knows if the Mini has been discontinued. It serves a definite purpose and likely will be updated sometime this year.For all intents and purposes, Apple has EOL'd the Mac Mini. No guaranteed upgrades equals a technology dead end and most aren't willing to pay a premium for old hardware. Those interested in the Mini either have, or will, move on to hackintoshes or Windows PCs. The numbers that've given in and bought a Mini anyway are insignificant.
The question is why? Apple, mirroring the priorities of investment community, is all about the future and grow and keep growing at a steady pace. Desktop computers aren't a high growth market and that's how Apple's treating it. All their focus is on mobility. Things are changing though and Apple (based on what everyone but their R&D knows) aren't reacting so far. The Intel Atom has changed the trend somewhat and is showing real potential for mainstream appliance computing on the desktop. Yup, they're pretty savvy going after all the university/school type to build their future armies of Mac users and pretty laptops is the perfect way to do that but Apple's missing the impact the Mini could have with minimal effort on their part. They just need to keep it current so it's a decent value, spend a little on marketing to keep it visible... and people will buy it. Will it have the same impact on their business as pushing laptops on universities? Likely not, will it more than make up for the investment? I think so.
No one here, not even you knows if the Mini has been discontinued. It serves a definite purpose and likely will be updated sometime this year.
By the way, it's interesting to see that Dell appears to be prepping a Mini-competitor:
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