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MacBook Neo is So Popular That Apple Reportedly Doubled Production

iSmoggie said:
I wouldn’t even consider a windows computer now. With all the AI bloatware and the stunt they’ve pulled with Office 2019.
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Funny, I picked up an HP laptop for a project and the first thing that happened after Windows Update was the sound died. All the AIs couldn't figure out how to get it back, and it still didn't work after a Win11 pro reinstall - from the HP media. WTF.
 
iSmoggie said:
I wouldn’t even consider a windows computer now. With all the AI bloatware and the stunt they’ve pulled with Office 2019.
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funny, after Microsoft's announcements and build event yesterday, and the upcoming rtx spark, I'd consider a windows computer for the first time in a decade. hopefully m6 is impressive.
 
It’s an entry level Mac. Always remember you get what you pay for with Apple
Apple Neon sucked a lot of Apple newbies into the Mac world. And once you have one Apple product it multiplies
Smart move on Apples part
 
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BGrifter said:
The era of overselling MBPs to people who have no need for them is coming to an end.

A lot of customers are happy with a MacBook Neo with half the power at half the price.
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Not sure I agree with the first sentence. Neo is probably displacing more low-end PC sales than cannibalizing higher-end MBPs. And quite a few MacRumors folks have bought the Neo as a secondary/travel/couch machine. If that is a reflection of the larger Mac user base, a fair amount of Neo sales are going to existing Mac owners (Tim Cook did say though they have never seen such an influx of new-to-Apple customers buying the Neo, so there is some evidence that Neo is driving a market share increase). If I recall, Apple only releases all up unit/revenue sales for Mac division and doesn’t break out individual model sales and so we may only have industry analyst numbers to estimate market share. Since Apple sells an estimated 25M or so Macs per year (including iMac/Studio/Mini) if their market share jumps to 35M with the additional 10M Neo production, they are taking share from PCs. But if they end up improving Mac market share to only 28-30M then you are likely correct, MBP and likely MBA are being cannibalized. Either way will be interesting to see how this all plays out.
 
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All those that want 2 USB, 17 inches, 16g ram, are missing the point. The price point isn't the only thing that's important, it's everything that's important. It was just a way to use all those A18s that they couldn't put in iPhones, genius, if they make it anything more it'll just be another premium priced laptop.
 
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Zwhaler said:
This is interesting! What’s the idea there?
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I think he's suggesting that an iPhone with two USB-C ports would be more usable as a kind of small portable computer you could connect to an external display and keyboard when you're at a desk, with the other USB-C port used for power, etc.
 
macfacts said:
They are building new chips and disabling a core in the firmware, just wait for a hacked FW to enable all the artificially disabled cores.
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Don't count on that. They usually disable bad cores by literally blowing on on-chip fuse during testing. If they are deliberately taking chips from the Good bin and blowing a core for the One Graphics Core Less bin then firmware won't fix it.

My MBA is the model with 7 core GPU. No hack has ever surfaced to reenable the other core even with Linux.
 
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conmee said:
Not sure I agree with the first sentence. Neo is probably displacing more low-end PC sales than cannibalizing higher-end MBPs.
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I think we experienced an era where economic times were good and it was easier to sell customers more computer than they need. People were spending on a MBP then using it for webbrowsing and writing college essays. Those customers are now much more price concious.

Similar trends are taking place in the restaurant space. As customer budgets shrink, we’re seeing way more focus on value meals and dollar menus in advertising.

I see a product like the Neo as more of a function of plateauing needs. Many customers just don’t need the extra muscle of an M5. For their purposes, a less powerful chip in a nice high quality casing is a perfect fit.

There’s still a robust market of professionals and heavy users that value the specs the MBP can bring. But I don’t think they’ll be selling quite so many to clueless grandparents and college kids.
 
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Nobody should be surprised and I think its all due to its price. Windows computers, while slightly different from brand to brand, basically doubled in price since last summer. So a laptop that is not a Chromebook for $599/$499 is a steal.
 
StevesBobs said:
I don't know what "naysayers" you're referring to. People were just warning others that it's a bad purchase, not that it won't sell.
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But it's not a bad purchase.

It's only a bad purchase if you are not aware of or honest about your own use-case and needs.

If you need a tractor but you buy a golf-cart to do the work of a tractor instead, then that's really all on you, not on the golf-cart itself or on the manufacturer of the golf cart. You simply brought the wrong tool for the job.

And what the world really doesn't need are even more self-appointed online experts dishing out unsolicited "advice"

So it's not a case of being bad purchases, it's a case of bad purchasers. Caveat Emptor.
 
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BGrifter said:
Neo seems indicative of broader trends in the economy. Customers are very price conscious in 2026.

Seems like a terrible time to try and release a $2000 phone.
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\

I fully agree with the first sentence, not so much with the second.

There is still enough people with high level of disposable incomes out there, even if they are a small minority compared to the overall population.

So there's more than enough potential customers for a $2000+ iPhone. What it come down to is Apple not overestimating demand. If they are fairly accurate with the expected demand, and so their production, they'll sell out.

They'll have sold far more Neos than "iPhone ultras" by the end of the year, obviously, but as long as supply meets demand for both products, both will be successful products.
 
awshucks said:
Wonder how many of these buyers are people like me who have this as a 2nd or 3rd Mac among the computers that are in their current Mac setup.
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I'm one of them. It was a bit of an impulse purchase, and I may end up gifting it to my parents. But I have a M2 Max 16" Macbook Pro as my main mac. I really like the Neo for basic stuff though because it's so much more compact and comfortable to use on my lap while sitting on the couch. I might end up just keeping it, It will also be really nice for when I travel, it's much less expensive so if something were to happen to it it's not as big of a deal.
 
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