Once again (just like with the Watch reviewers), these will be the ones Apple CHOSE to get pre-release models so they can have early reviews. Conceptually, these reviewers want to stay on Apple's good side so they are not dropped from such a list in the future.
AND, once again, I'm personally surprised that they have actually offered the negatives offered. I would expect hand-picked reviewers to be biased to the positive with only an innocuous negative or two (to appear "fair & balanced") that wouldn't really be an obstacle for purchases.
Conceptually, there's no agenda here (nor there with the Watch reviewers) against Apple. These were chosen. The more objective reviews will come AFTER the launch when reviewers not on Apple's pre-release list and even consumer reviewers can buy one and write whatever they really think.
Thsi is what surprises me most about these reviews.
They are all sites I believe have shown extreme pro-apple biases in the past. they are sites constantly saying how everything Apple typically does is gold.
The Verge is a good example of this. They have editorials almost every week about something Apple has done which is the best in the world. Their writers have even come out and said "I have a bias, Deal with it". (look at dietrse fulll review of this. even after the criticism he says "BUT YOU WANT THIS CAUSE ITS APPLE" hint, Dietre is a terrible opinionated reviewer without a brain, avoid his reviews if you want real world information)
and their review was probably one of the harshest. (on the watch).
this doesn't bode well when you're largest "fanboys" are even having trouble promoting your product in the best light.
i'm honestly shocked as it's the first time in a long time that two products launches, around the same time, have both met with moderate reviews.
Could this be expectations aren't met so the reviewers aren't please? or is it possible that Apple has just not hit their promises?
I can't tell till I get a chance to review these items myself in some form, but it's an oddity.
Especially with how strict, and how currated Apple's "favourites" list is supposedly kept. They are very very VERY strict on rules and regulations that their press and marketing support is supposed to have.