I'm starting to think that PR lady who retired (Katie Cotton:
https://forums.macrumors.com/threads/1732490/) was much, MUCH more important to the whole Apple persona than credit assigned her. And/Or, I'm thinking Jobs was much more important in product development than even the immense credit he's been assigned.
Nevertheless, I am pretty enthusiastic about the rumored new

TV and the iCar. Maybe the relative disappointment I feel about these 2 is that they are both mostly iterative innovations instead of "next big things". Of course

TV4 would be iterative too but iCar- if real- would be a truly brand new whopper.