Improve iTunes by making it more like it used to be. One example that will benefit Apple:
Make the Store tab separate to the user's content.
Now if I am looking through the TV store, and want to change the music I am listening to, I have to navigate to Library, then Music (or Music then Library). Now when I go back to the store, I am on the Music front page, not the exact TV page I was viewing.
It used to be looking through the TV store, switch to content and it would show music if that was what I was viewing. When I went back to the store it would be exactly where I left it.
I have bought much less since that change. I now cannot even check my library to see what I already own by an artist without losing my place on the artist page on the store.
Make the Store tab separate to the user's content.
Now if I am looking through the TV store, and want to change the music I am listening to, I have to navigate to Library, then Music (or Music then Library). Now when I go back to the store, I am on the Music front page, not the exact TV page I was viewing.
It used to be looking through the TV store, switch to content and it would show music if that was what I was viewing. When I went back to the store it would be exactly where I left it.
I have bought much less since that change. I now cannot even check my library to see what I already own by an artist without losing my place on the artist page on the store.