Why are they announcing it so early?
Um, E3 maybe? You know, there happens to be this big thing going on next week in LA, and Microsoft just happens to be doing the opening keynote. Come on, people know that is coming, right? They didn't just announce this new Zune randomly like 6 months ahead of time. Let me see if I can connect some dots for all the people with blinders on here...
1 - They announced that the "Zune Marketplace" will replace the current Video Marketplace on the Xbox 360. The current marketplace will be supplanted by this, with Music and Zune Pass coming along I would assume.
2 - They have recently started doing more marketing about the "Zune Pass" and all that. Not much, mostly just that "iPod $30,000" stuff, but they are getting the word out.
3 - And, there has also been rumors going around the gaming scene for a while that MS was looking at a new level of Xbox Live subscription. Some have said it would be "Xbox Live Platinum", so slot in above Gold and Silver.
If I were a betting man, my guess is that next week at E3 they announce the full extent of the changes coming to Xbox Live, and unveil the new "Xbox Live Platinum" subscription plan, with Zune Pass included, with this new Zune being the device that showcases all of it together. Instead of $50 a month for Live Gold, you charge $150 a year for all the gaming and Zune Pass. Just a guess at a #, but it would make for nice deal.
You can still use a computer if you wish, or if you don't have an Xbox. But now, if you have a 360, that is all you need to sync with the new Marketplace. Then when the new Zune comes out, you'll be able to sync your own music, buy music, subscribe to Zune Pass, get TV shows and movies, all that.
Really, is it that hard to see? I'm actually kind of excited about this. I would really like to have a device with a subscription service. I could then leave my iPhone to do what it does well, which is be a phone and run apps. Then I could use this for music and movies, so I don't drain the battery on my phone. I already have a 360, so it would work great.
Hopefully my predictions are correct...
