Chris who ?
You know, the hip young guy who was on SNL from 1990-1993 and got his break on Miami Vice. Oh....
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Microsoft Enlists Jerry Seinfeld in Ad War Against Apple
- Thread starter Gray-Wolf
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You know, the hip young guy who was on SNL from 1990-1993 and got his break on Miami Vice. Oh....
I was in my 20's and I paid for every Mac I owned. Now I'm 31 and still pay for all of my Macs
Good for you. I paid for every computer I ever owned starting at 13.
But you're possibly missing my point. Hard core geeks usually buy their own wares. But the masses get mommy and daddy to buy them. No high school kid buys their own computer, and freshmen heading off to college usually have mom and dad buy them a laptop. Now do you see what MS is aiming at? Not the kid, but the parent sending the kid off to college.
"Clones"? I think the real actors are pretty much sitting at home staring at walls.
Why is it a bad thing that he likes cars? There isn't a problem with that( unless he likes Toyota's
).
Now THAT'S a good commercial idea. I can actually picture that one in my head. With Seinfeld as the announcer for the match it would actually be a good commercial.
Too bad it would be a Ballmer win since MS would be the source of the ad. But it would be funny anyways.
Oh Please
M$ Exec says, "Software out there is made to be compatible with your whole life."
Right like Vista, which was compatible with everyone's life by "encouraging" you to buy new HW due to device driver problems and requiring upgrades to take advantage of all the OS features. Yes, I understand. Thanks M$
Also, I love Seinfeld, but MS doesn't want to seem "stodgy and oldster" by hiring a 90s icon? Yes, it will work! BTW, only $10 million to Seinfeld? What happened to the other $290 million? Was that the budget for that Mojave BS? lol
Who makes these PR disaster decisions at M$? I think the $300 million would have been put to better use by just bribing people to buy Vista instead of jumping ship to Mac.
M$ Exec says, "Software out there is made to be compatible with your whole life."
Right like Vista, which was compatible with everyone's life by "encouraging" you to buy new HW due to device driver problems and requiring upgrades to take advantage of all the OS features. Yes, I understand. Thanks M$
Also, I love Seinfeld, but MS doesn't want to seem "stodgy and oldster" by hiring a 90s icon? Yes, it will work! BTW, only $10 million to Seinfeld? What happened to the other $290 million? Was that the budget for that Mojave BS? lol
Who makes these PR disaster decisions at M$? I think the $300 million would have been put to better use by just bribing people to buy Vista instead of jumping ship to Mac.
You must've skipped all your marketing classes, because when it comes to products that are supposed to be (or are trying to be) cool or trendy, you appeal to the kids, not the parents. The Seinfeld hire was specifically made by Microsoft to make them seem cooler to young people, according to the linked article.
Maybe they don't have any young people working for them anymore...
I read every page and decided to share my POV with you guys/gals
I think that those who say that most people below 30 don't know even know who Seinfeld are (from my experience) wrong.
I asked in my work place just right now:
"Who doesn't know who Seinfeld is?" and no one raised their hand!
Take into account that I live in Portugal (which is in Europe by the way) and that we're talking about a USA icon, and still everyone here knows who he is.
I for one will not jump to conclusions, I'd rather wait and actually see the ads before saying that they will fail. I'm 24 years old and I've always found Seinfeld funny, on the other hand... Microsoft's marketing team always end up shooting themselves in the foot (remember the flaming bird Zune ad, WTF?).
So, my only doubts about this ad exist because Microsoft has always been terrible at advertisement, which is different than saying that Seinfeld sucks or that the ads will suck because of him being on them.
And by the way, If I disliked every celebrity/known figure who likes cars/bikes/houses/jewelry/expensive stuff I would probably hate them all, in fact, I bet that our dear Steve'o still drives a Pinto to Apple campus everyday. Probably... Not.
I think that those who say that most people below 30 don't know even know who Seinfeld are (from my experience) wrong.
I asked in my work place just right now:
"Who doesn't know who Seinfeld is?" and no one raised their hand!
Take into account that I live in Portugal (which is in Europe by the way) and that we're talking about a USA icon, and still everyone here knows who he is.
I for one will not jump to conclusions, I'd rather wait and actually see the ads before saying that they will fail. I'm 24 years old and I've always found Seinfeld funny, on the other hand... Microsoft's marketing team always end up shooting themselves in the foot (remember the flaming bird Zune ad, WTF?).
So, my only doubts about this ad exist because Microsoft has always been terrible at advertisement, which is different than saying that Seinfeld sucks or that the ads will suck because of him being on them.
And by the way, If I disliked every celebrity/known figure who likes cars/bikes/houses/jewelry/expensive stuff I would probably hate them all, in fact, I bet that our dear Steve'o still drives a Pinto to Apple campus everyday
. Probably... Not.
mmm look better if
From my recent experiences with pc's and that certain well i won't say operating system (it only gets me so angry) it would be much better if Microsoft spent their cash on improving their software . No wonder I am now a mac girl its like death by chocolate compared to drowning in sewage and thats all i have to say on the matter. Seinfeld or mac mmmmm mac homage to homer.
From my recent experiences with pc's and that certain well i won't say operating system (it only gets me so angry) it would be much better if Microsoft spent their cash on improving their software . No wonder I am now a mac girl its like death by chocolate compared to drowning in sewage and thats all i have to say on the matter. Seinfeld or mac mmmmm mac homage to homer.
While the TV show Seinfeld was arguably the funniest sitcom ever, Seinfeld himself was far less than funny. Have you seen his standup routines? No, he surrounded himself with brilliant actors like George. But Gates is no George. Hell, he's not even a Steinbrenner.
If this has been already posted, I apologize, but just saw this: http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9113218
If nothing else, the ads might be fun to watch, whether or not they have the desired effect. As long as they don't feel like "attack ads." Which I feel is the weak point--at times--of the Get a Mac ads.
If nothing else, the ads might be fun to watch, whether or not they have the desired effect. As long as they don't feel like "attack ads." Which I feel is the weak point--at times--of the Get a Mac ads.
Who cares???
People care way too much about this crap. So what if Microsoft hired Jerry Seinfeld to do their ads. Good for them. They will probably be better than the Apple ads. Apple's last few commercials have been horrible.
Also, the Vista "problems" are way over exaggerated. I use Vista at work and it is rock solid. I am constantly installing and testing software and hardware on it and everything works fine. At first there were problems but now everything is fine. It's not like Leopard didn't have it's share problems when it first came out. Most of the people here who bash Vista have probably never used it.
People care way too much about this crap. So what if Microsoft hired Jerry Seinfeld to do their ads. Good for them. They will probably be better than the Apple ads. Apple's last few commercials have been horrible.
Also, the Vista "problems" are way over exaggerated. I use Vista at work and it is rock solid. I am constantly installing and testing software and hardware on it and everything works fine. At first there were problems but now everything is fine. It's not like Leopard didn't have it's share problems when it first came out. Most of the people here who bash Vista have probably never used it.
Thanks for that. I've always really enjoyed Gondry's work, especially his videos.
I honestly don't care whether this campaign is hugely successful or an epic FAIL. It's all very interesting to me and I just want to be entertained really.
$300million + hottest ad agency in country + Seinfeld + Gondry = good chance of entertainment. Oh, I forgot to add MS in that equation but.....
Oh, and spending $300mil to iron out any issues with Vista instead,.....you know what they say about polishing a turd, lol.
Haha, yes. I've been thinking this is a bit like the Chewbacca Defense.
"Here, look at the monkey. Look at the silly monkey!"
(I'm exaggerating for the sake of referencing the Chewbacca Defense)
Ever watched a Blu-Ray disc on your Mac? Thought not... Hell MS could stick a fork in that wound for some effect.
Now here come the reasons Blu Ray isn't important, HD isn't important, yadda yadda yadda cover up for Apple's no-show to high def home video.
I thought you said you'd been using Windows since 1.0 was released in 1985.
Clearly anyone who truly did would realize that none of the NT family OS are "DOS-based", starting with NT 3.1 in 1992, continuing with Windows 2000, Windows XP, and Windows Vista. Someone who didn't know such a basic piece of OS trivia may be in danger of being labelled "technically naive".
It's the parents pulling out the credit cards. Try again. The key is to make the parents think they are doing the right thing by satisfying their kids' need to be cool. This is why I'll never understand why people go crazy trying to appeal to the teenage and 18-24 demographics because they haven't got any money. The reason is because the younger demographics are good little consumer robots who buy everything that flashed on TV while older folks tend to hold onto their money (retirement and all) and make more informed buying decisions.
Anyway, like I said, MS isn't trying to compete with Apple's hip image; they're trying to do an end-around and appeal to the people who control the purse strings.
Windows had its foundation in DOS. Mac OS X had its foundation in UNIX. That's the point I was making. I'm well aware that Windows has, over the years, taken on more of the functions of DOS, beginning with file management, etc. However, even today, you when you launch Command Prompt in Windows, you're looking at DOS. You apparently missed the whole point of the post in your hasty attempt to nit-pick. The point is, a UNIX-based system has a better foundation than Windows, which is the core of many of Windows' weaknesses.I thought you said you'd been using Windows since 1.0 was released in 1985.
Clearly anyone who truly did would realize that none of the NT family OS are "DOS-based", starting with NT 3.1 in 1992, continuing with Windows 2000, Windows XP, and Windows Vista. Someone who didn't know such a basic piece of OS trivia may be in danger of being labelled "technically naive".
I've never been a fan of Seinfeld. He's just not funny to me. But to dislike someone because they have a hobby you're not into???
That's not dislike.... that's jealousy.
Are you friggin serious? You say this, but then you go on to say the following:
Yup, that sure is nothing that leaves me with the impression that you don't think Mac OS X is a superior OS.
I honestly don't care what you think of Vista. This is a Mac forum. What else should I expect? Some of the bandwagon hate is extremely sickening, but it's their choices.
.....I bet that our dear Steve'o still drives a Pinto to Apple campus everyday
I would imagine Steve has his pinto flown to and fro daily on his private C5 Galaxy!
Uh Huh. Just try sending your kid to school wearing Sears Tuff Skin jeans when all the other kids are wearing Levi's.
And here's a fun one. Buy your daughter a "Betsy Boop" doll when what she really wanted was an "American Girl". ( If you're not familiar, an "American Girl" doll is a "Betsy Boop" with a story and a $75 price increase.)
Mom and Dad may control the purse strings, but the kids usually get what they want.
Are you friggin serious? You say this, but then you go on to say the following:
Yup, that sure is nothing that leaves me with the impression that you don't think Mac OS X is a superior OS.
I honestly don't care what you think of Vista. This is a Mac forum. What else should I expect? Some of the bandwagon hate is extremely sickening, but it's their choices.
Saying that one thing is superior to another is a valid statement, based on facts. Saying that something is superior, in general, implying that it is without faults or flaws, is arrogant and rarely accurate.
You assume that, because someone is in this forum, they are mindless Mac zealots and unthinking Windows bashers. My disdain for Windows comes from over 20 years of using it, NOT from sitting in the "Mac camp" and throwing stones over a fence at something I don't understand or have no experience with.
I agree that there are a few in this forum who display the "Mac is perfect" attitude, but don't make the mistake of assuming that everyone here is the same.
I don't have to be familiar with dolls to know it's "Betty Boop", not "Betsy Boop", but I'm sure that's what you meant.