You don't have to lecture me on who buys console. I'm an avid console gamer and over 30 myself. Guess what, it's still a Kid's toy. Us people over 30 don't mind saying so. It's not as if being kids for a few hours while playing a game is a very bad thing.
Hah yeah, consoles are kids toys. Thats why the majority of games sold are games like Grand Theft Auto 4, Halo 3, and Gears of War. Yup, definitely for kids
Bogus alert.
Every consumer has a choice: the choice to buy any Windows machine, or to buy any Apple machine.
The lack of thousands of permutations for hardware is a limitation when making the Mac OS choice, but that's merely part of the trade-off. You get that hardware gradation feature on HP, Dell, etc...but then you have no choice to run (legally) anything other than Windows OS.
Thus, name your poison: choice in hardware but not OS, or choice in OS but not in hardware. Life isn't fair...suck it up and move on.
Lack of understanding alert.
Nothing says that you can't run any OS other than Windows on a Dell or HP. They just won't give you software support for any other OS than what your system shipped with or they offered to upgrade you to in the case of the early upgrade programs.
Don't forget that Dell and HP and other pre-built PCs are NOT your only choice when it comes to non-Apple hardware. Theres absolutely nothing stopping you from building your own system piece by piece and throwing whatever OS you want on it.
Again, this boils down to the lack of choice with Apple. It's either the iWay or the Highway. You have to buy what hardware they tell you that you want or nothing at all. If you're a consumer and you want a laptop, you're stuck with either a really poorly built plastic 13.3" notebook, a slightly less poorly built notebook thats even more expensive.. or you can go for the "Pro" machines which are really just really expensive consumer devices. Again, Apple offers no choice. I can't get a cheap 17" notebook through Apple nor can I get a truly "pro" system through them. ITs either the one system or nothing at all.
And you're right, people do have the choice to not buy Apple. And they don't. Thats why Apple's marketshare is so insignificant world wide and and so small in the US. People want choice and Windows PCs give them that choice.
What's missing from your list is that you don't know where the OEM has additional contract terms for those components. It may or may not relate to hardware features, for it can simply be ISO-9001 requirements.
So Apple somehow orders parts that are built to higher quality specifications?

Please. Look up the part numbers for your HDD and optical drive and such and you'll find they're no different than ones used in other systems. The only difference is that Apple gets a little Apple logo put on the stickers on their drives. Otherwise they are exactly the same.
And if you don't want to believe this, have a knowledgeable friend take you to your local Home Depot and then to Lowes or another similar supplier: when you know where to look, you'll find examples where the same exact Brand & Model # is sold at two different outlets, but when you actually dig into the details, you'll find that they're actually different items under the skin and label. Two examples that I'm personally familiar with are Timberline brand roofing shingles (measure the difference in height of the package ... they're using different weight felts) and some power tools (one has bushings where another has bearings).
You know, Best Buy, Fry's, Walmart, and Target all do this on a number of products too. You know why they do it? Not because they want technically different products, but so that way you can't go from Home Depot to Lowes and say "Home Depot has this product for this much, I want you to use your price matching policy on it". They do it so that way they can say "sorry, we don't carry that exact product". Best Buy and Circuit City started doing this YEARS ago. I mean years and years ago on computer products. You'd find the same exact computer in their fliers. Exactly the same down to the look and specs. The difference is that they'd have slightly different model numbers, off by one or two numbers. That way they could each say they didn't carry each others products and not match the prices.
Yet the key product differentiation for the consumer isn't the hardware, but the OS.
That's what the MS Advertisement is trying to obfuscate: they're trying to ignore the software and make it into a simple hardware 'commodity' comparison. And there's a large segment who will buy that hook, line and sinker ...which IMO appears to even includes you.
Yes it does include me. Why? Because, having used OS X for years now, I know for a fact from personal experience that it is entirely overrated and not nearly as capable as Windows is. The latest commercial makes it a point to mention "blu-ray", something OS X can not do. Something important to me, since I like movies.
You just have to accept the fact that OS X isn't all its cracked up to be and that its not as capable as Windows. These commercials show you get much more for your money all around.
CNET on why this ad campaign fails:
http://news.cnet.com/8301-13579_3-10...ag=mncol;title
Ultimately the message is: "We know you really want a Mac, but you're just too poor/cheap. So how about this sticker-covered plastic brick instead with that unnamed OS that everyone hates? Did we mention it's cheap???"
A big problem with this campaign is this: most consumers out there are already familiar with cheap PCs and the pain of Microsoft Windows. They're buying Macs because they're tired of the Windows gauntlet of doom. All these ads are saying to them is "we know we suck, but at least it's an inexpensive kind of suck."
The Apple ads, on the other hand, tell people what most of them don't know: that they don't have to live with the Hell of Windows anymore.
CNET? Nobody with any sort of real technical knowledge things of CNET as anything other than the equivalent of the Three Stooges of technology news sites. Their reviews and product insights are a joke. This proves it. They're playing into the Apple fanboys to drive up readership on their site to increase ad revenue.
You know, if people were truly that "tired" of Windows and really believed it was bad, as the overly vocal minority would have you believe, the average person could switch. But they don't. Because Windows does everything they need AND want it to do, unlike OS X.
I've never seen OS X having a problem where it takes forever to copy a file from a hard drive to the same hard drive. That was one of Vista's shipping bugs that didn't get addressed until SP1.
Pretty major if you ask me.
That "bug" was taken care of via hotfixes very early on. Had you actually known what you were talking about when it comes to Windows and not believing just Apple and the fanboys lies, you'd know this

It's only mentioned with SP1 because SP1 generally contains all fixes prior to release of the service pack.
I can tell you what OS X bugs I've encountered. My favorite was when I clicked "Burn" in Finder in a Burn Folder and the entire computer locked up. That was fun.
Tell me where the ads lie. UAC is intrusive: TRUE.
Not true. I only ever see UAC as often as I see a password prompt in OS X. You should try actually using Vista.
Consumer PCs come loaded with crapware: TRUE
Not true. The only "crapware" PCs come loaded with these days is usually a Norton trial and an Office trial. Don't forget that it wasn't too long ago that Macs shipped with both iWork and Office trials, the same amount of crapware as a PC.
Consumer PCs needed hardware upgrades to run Vista sufficiently: TRUE.
No more true than Macs needing upgrades to run Leopard. Leopard runs AWFUL on 1GB of RAM. I know from experience. Leopard and Vista both have very similar hardware requirements. Which is why both MS and Apple are focusing on optimization for their next major releases.
Let's not forget that Apple was still selling computers with 512MB of RAM standard while the rest of the industry had moved on to 1 and 2GB configurations as standard. Plus PC manufacturers were selling low end notebook systems with 1GB before Apple, and they cost less than Apple as well. Generally half as much.
You were much less likely to have to upgrade your PC to run Vista properly than you were to have to upgrade your Mac to run Leopard properly. I'm still in awe over how bad Leopard runs on 1GB of RAM.
Macs come with better digital media software out of the box: TRUE.
iPhoto doesn't do anything that Windows Photo Gallery doesn't do, other than the sometimes working sometimes not facial recognition. iMovie and iDVD? Please, I'll take the higher quality software that ships with any digital video camera.
Apple Stores have a Genius Bar to help you out: TRUE.
Because everyone lives near a Genius Bar. I live in southern California and the closest Apple store is 70 miles away! Plus the Genius Bar is useless. They look at the system and say "Oh we have to send this out for repair" so you're without the system for a week anyway.
Vista comes in a baffling number of versions: TRUE.
And starting at Vista Home Premium, all of which are more capable than OS X.
Windows 7 will only have 2 versions available to the general public. Home Premium and Pro. The rest will only be available for special orders.
College students prefer Apple notebooks: TRUE.
Because all of those college students getting their liberal arts degrees really know what they're doing! It has nothing at all to do with the fact that their parents are paying for everything and they wanted to conform and go along with the rest of the trendy students.
Now after they get their degree and they're working at McDonalds, lets see what computer they choose when they have to pay for it.
Ah, so Vista really is "amazing." Which explains why Microsoft is scrambling to get its successor out the door, right?
Apparently an integral part of Microsoft's new marketing campaign is activating its Winbot sleeper cells on every Mac-related website and forum to start spouting their juvenile LAN-boy gibberish.
SMELL THE DESPERATION!
What desperation?
By the time Windows 7 comes out, Vista will have been available for roughly 2.5 years. Thats a typical product cycle for MS. XP was the only exception to this rule. Every other product has had a 2-3 year product cycle.
As I said before, going by this logic, Apple is scrambling to get the successor to Leopard out for the same reasons. Leopard is bloated, slow, and has high system requirements. Snow Leopard is just like Windows 7, not too much new and most of the improvements under the hood.