These ads are pure genius. I amazed by the number of people who don't get them.
I think they're great, so far. It really gets your attention because they are so different...
These new Microsoft adds are way more clever then your so heavenly get a Mac add to begin with. And if you actually spent sometime watching the add, you would get the clever points they push. It is a very funny ad.
And to first start off its not a Vista add, I don't see where they mention Vista. Its Microsoft and Windows I believe.
In the first ad, the shoe fitting means why do so much to switch to a MAC just cause your friends do. Or in the add, why do so much to change your shoe.
In this ad it's in the cheese in the potato comment. What is so good about a MAC? New colors? Bill asked.."didn't we have this yesterday?" Or isn't that new Iphone the same as the last one?
Before you bash me for my opinions..(some are true) I am just pointing out what the add targets.![]()
is it over yet?
Many people say I look like what's his face, Mr Mac, and I'm a hardcore COMPUTER user.
Thats all that this is. Vista was such a failure that they are trying to wash it away in utterly confusing commercials. Eventually when 7 comes out, you would have forgotten vista altogether.
Not according to Microsoft.
Windows is #1 and the de-facto standard. I don't see the point of these commercials, nor I can't understand why Microsoft sees Apple as a threat.
Anyone care to enlighten me? (these commercials aren't doing it...)
These ads are pure genius. I amazed by the number of people who don't get them.
And there in lies the key me thinks.I do admit they are growing on me a little.
You know, as strange as this is, I think these adds may work.
Remember that Microsoft is seen as the faceless, monopolistic company with only money in mind. The apple commercials were a success not because of pointing out the flaws in Windows compared to OS X, but because of Hodgman and Long's ability to personify what the general public felt about both Apple and Microsoft.
These adds aren't so much aimed at selling Vista or Office, but aimed as pitching Microsoft as a personable company. I for one don't buy microsoft products just on the principle that they seem like a faceless company. These adds give them a face and a character.
People are going to see Bill Gates and Jerry, and suddenly John Hodgman seems as obsolete as a beige PC tower.
Edit: What Mac Me Up said.
Maybe they're genius as skits go. But isn't the very purpose of an ad to appeal to lots of people? And if many (maybe most?) people don't get it then hasn't the ad failed?
Personally I find them mildly entertaining but I don't want to buy Microsoft products because of them.
If that's the message, why make explicit that both men are unimaginably wealthy? Why an ad whose whole point is that Bill is so out-of touch with regular people that he has to find a family to study?
Funny or not, the whole message is very weird.
I bet if that was Steve Jobs and not Bill Gates you guys would be saying this was genius material.
The so called campaign has evidently shot itself in the foot with this one. If anything, Bill and Jerry have been pulled further out of touch with common people, earning their resentment, distrust, and reason to 'get the boot.' Great documentary depicting the demise of Windows within a household of ordinary people. "I've got nothing," declares Bill. People will talk up a storm, yet be more persuaded to buy nothing from a company capable of releasing such utter trash.