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This is actually made from real rainbows or is an illusion rainbow, e.g. painted metal to look like rainbow?
 
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This is actually made from real rainbows or is an illusion rainbow, e.g. painted metal to look like rainbow?
I guess you didn’t read the article... it is made of 100% genuine rainbows, and it includes several 100% genuine leprechauns complete with 100% genuine pots of gold.

There’s a reason it took eight years and 229 designers to bring Jony Ive's vision to fruition, duh. Everybody’s all mad just because it took 4,077 Mac Pro engineers, 2,741 keyboard reliability engineers and $62 billion to pull this off? Did you not understand? It’s literally got freakin leprechauns with freakin pots of gold!!

Nobody understands courageous innovation anymore... what’s this world coming to?
 
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As a Brit of a certain age I like to imagine Zippy, George and Bungle messing around on Geoffrey's mac or iPad. Zippy would probably break it and then blame it on Bungle and/or George. Bungle would be outraged and George would admonish Zippy for not being very nice, and Zippy would eventually apologise and then they'd all have a sing-song with Rod, Jane and Freddy.

I realise this all sounds bizarre if you have no idea who I am talking about, but be comforted by the fact the reality of the TV show was probably even more bizarre than it sounds.
 
As a Brit of a certain age I like to imagine Zippy, George and Bungle messing around on Geoffrey's mac or iPad. Zippy would probably break it and then blame it on Bungle and/or George. Bungle would be outraged and George would admonish Zippy for not being very nice, and Zippy would eventually apologise and then they'd all have a sing-song with Rod, Jane and Freddy.

I realise this all sounds bizarre if you have no idea who I am talking about, but be comforted by the fact the reality of the TV show was probably even more bizarre than it sounds.

Watching it back is a real WTF experience. Add Captain Pugwash into that category as well. :)
 
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I think it’s always nice to celebrate Steve, but this seems like a bad PR. I wonder how long are they going to milk Steve’s legacy? They should go back to drawing boards and celebrate his legacy by making great products. Not spend “months of work” on a rainbow stage. I mean who are they kidding to? There was a Christmas tree, soap dispenser, Leica camera, etc. Jony and Tim really should just go.

What PR are you referring to? The story revolves around drone footage and an internal Apple memo that was leaked.
 
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The amount of greenery/trees inside the campus is insane. The Apple Campus Probably has more trees planted than the entire three block radius of my house.
I live in a city that has that amount of trees and more around everywhere.

Jony Ive's design team created the multicolored arch in partnership with a custom concert staging company, and conceptualizing the design took months of work.

I never understand those times when people have been working for months on a concept that is so sparse/simple
 
Can't help but think their arch is representative for the new Apple: pretty but with little utility.

There are spaces between the rainbow components, so it doesn't provide any kind of protection from excessive sun, rain etc.

Does anyone in product design at Apple get out of their air conditioned and filtered office any more? Judging by the current MBPro keyboard, or this stage, not really.
Why would you think that decorative arch would provide protection from wind or rain? That makes no sense whatsoever.

For proper wind/rain protection, of course you would need an umbrella made from iPhones. That would be very pretty, but with lots of utility, too.

Don’t you know courageous innovation when you see it? Use your head!
 
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Ahh, I should have realized. I wondered why the color pattern was not in typical spectrum (rainbow) order. Didn't realize it's from the original Apple logo.
 
The colors were from the original Apple logo (well, actually not the original, but the one most commonly associated with pre-iMac Apple), not the original Mac logo.
 
Seriously?! For an arch?! Maybe now we know why it is taking so long for new products to be released.


Got it...you and many others here seriously believe that an internal Apple event honoring Steve Jobs will impact product development. Kind of follows the hackneyed: If only Tim Cook wouldn't spend so much time giving interviews we'd have a new MacPro and updated iMacs.
 
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I hope we get some snippets of the event live or after the fact.
Probably only on AppleTV with a subscription. Apple is remembering me to the excessive party's of the "My sweet sixteen" shows aired by MTV long time ago.

Don't get me wrong, if everything runs fine at Apple and their products were as compelling they once were, i would applaud the party for the Apple workers.

But reading 'it took three months to complete' and it's perfect into the finest detail.... it makes me upset and more proof how far our needs have been drifting apart.
 
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Got it...you and many other here seriously believe that. Kind of follows the hackneyed: If only Tim Cook wouldn't spend so much time giving interviews we'd have a new MacPro and updated iMacs.

Actually, see the video I posted above where Steve Jobs talks about focus. If it's true that they spent months working on a stage, then something is definitely wrong. We do know that "working months" on it doesn't mean that they started months ago and finished just a few days ago while doing nothing else. They probably spent 5 to 10 minutes a day on that (without adding attention residue issues), at least for execs. This doesn't change that stuff like that IS a distraction. Add interviews, books, side-projects, etc and you can see the problem.
 
Actually, see the video I posted above where Steve Jobs talks about focus. If it's true that they spent months working on a stage, then something is definitely wrong. We do know that "working months" on it doesn't mean that they started months ago and finished just a few days ago while doing nothing else. They probably spent 5 to 10 minutes a day on that (without adding attention residue issues), at least for execs. This doesn't change that stuff like that IS a distraction. Add interviews, books, side-projects, etc and you can see the problem.

Seriously? They being the group within Apple's roughly 65,000 non-retail employees that focuses on product development?

Ok. Believe what you want to believe. I'll just have a big chuckle on that.

How did Apple become so astonishingly successful, one of the most successful companies in the world, waisting time on such triviality! More companies should take notice and behave similarly.
 
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