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Netflix Considering Move into Gaming With Apple Arcade-Style Bundle
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As a Netflix investor, I have mixed feelings about this.
On the one hand, everyone in the future will be a gamer. The gaming industry is growing so fast. It represents a growth area.
On the other hand, what advantage as Netflix have over Xbox, Playstation, and Apple Arcade?
I assume that Netflix will choose to go pure cloud gaming style - meaning the games will be rendered in the cloud and all the customer needs is a controller/keyboard+mouse.
Xbox and Playstation have exclusive AAA games for this. Apple Arcade has a ton of iOS games already. Even Google Stadia is ahead.
I thought Netflix should get into sports first, before gaming.
On the one hand, everyone in the future will be a gamer. The gaming industry is growing so fast. It represents a growth area.
On the other hand, what advantage as Netflix have over Xbox, Playstation, and Apple Arcade?
I assume that Netflix will choose to go pure cloud gaming style - meaning the games will be rendered in the cloud and all the customer needs is a controller/keyboard+mouse.
Xbox and Playstation have exclusive AAA games for this. Apple Arcade has a ton of iOS games already. Even Google Stadia is ahead.
I thought Netflix should get into sports first, before gaming.
If they can package the client into every device that currently has Netflix, that would be a pretty big (potential) market, no?
Clearly you don't understand the Epic v Apple case or what it is even about, but if you think Epic just wants everything for free, go right ahead. There have been plenty of articles here about it. Did you read any of them?
Frankly I would expect them to consider this, along with a dozen other avenues, doesn't mean they have to follow through with any of them.
If Apple hadn't moved more into services then 90+% of its revenue would still be reliant on just iPhone sales.
If Apple hadn't moved more into services then 90+% of its revenue would still be reliant on just iPhone sales.
Yes, that would help jump-start things.
But is access really the barrier?
First, most people watch Netflix on TVs. Most TVs don't have Bluetooth and don't have controller support.
Second, on mobile devices, installing the Xbox or Playstation app isn't hard. Lastly, on computers, people can just use the browser. Google Stadia even works on Youtube.com without installing anything.
If Netflix enables gaming on its app, let's see if Apple has the balls to ban the Netflix app.
My guess is that it won't come to this and Apple will allow cloud gaming apps on iOS devices soon.
The individual cloud gaming app rule is just stupid. Apple doesn't require individual apps for every show on Netflix. Why do they need to require an individual app for every cloud game? Makes no damn sense.
I am not sure access is the issue. I would think (same with Apple) good games is the problem. Sadly due to the mobile market F2P seems to be all the rage now, so there may not be enough of a market to support Netflix (or Apple) paying for a game to be made like Uncharted or Ratchet and Clank. Shoot even Amazon has had a tough time in the gaming market.
I'm not sure what Netflix is trying to do here. They just don't have anything related to gaming brand wise. People would consider Microsoft, Sony, GeForce, etc first for gaming. And how Netflix going to implement it? Will they make a set top box/console? Will they somehow integrate it into their existing app and bundle in the service to existing subscribers? I guess we'll see.
That's exactly what my post said. It's not access. It's games - specifically exclusive games. So what advantage does Netflix have in cloud gaming?
Another entrant trying to grab a slice of a finite pie. There is only so much $$$$ to go around. How many $9.99/month (or whatever it costs) subscriptions can people live with before they get beyond a joke. When will the subscription bubble pop eh?
IMHO, there will be at least one costly failure before this market sorts itself out. Apple can afford to let losses ride. Other players won't have that luxury.
As a virtual nongamer (sudoku is my limit) I can sit on the sideline and watch the games over the gaming sector unfold.
It might not be pretty.
IMHO, there will be at least one costly failure before this market sorts itself out. Apple can afford to let losses ride. Other players won't have that luxury.
As a virtual nongamer (sudoku is my limit) I can sit on the sideline and watch the games over the gaming sector unfold.
It might not be pretty.
Honestly? Series IP that could be made into a game (like Stranger Things). They have also shown that they can take a game property and make a decent show out of it (for the most part) so that could win points for developers that want to make a game with a show tie in (admittedly that isn't really common anymore, lol).
eSports could be another avenue if they could just come up with a compelling game for it.
It's safe to say Apple will get an injunction to prevent enforcement of any Epic win (the lawyer in the case is obviously biased against Apple). It seems incomprehensible that the conservative US Supreme Court (where this would ultimately end up) would force a private company to change business practices on extremely shaky anti-competitive grounds. Much more likely to give them a minor win, like allowing Epic to link to their website from within the app.
It will come down to hardware. I like apple arcade. There are a few games I play on it and it works really well on my apple tv. Apple tv's hardware is robust enough to handle games, but a firestick or a roku or whatever platform is built into a tv would likely struggle with anything harder than really basic games
Xbox and Playstation have libraries of thousands of games and have very well-oiled AAA game studios making exclusives.
Turning TV series into video games is not really a sound strategy. People want to play good games - not games based on TV shows. No one is thinking, "I wish Stranger Things is a video game too".
Netflix isn't going to make any gaming hardware to sell. They're going to do cloud gaming which means the games will be rendered in a server. All you need is a controller to play.
And yet many folks think Apple can easily get in on the grift, so why can't Netflix?
Get into what? Gaming?
First of all, there are hundreds of thousands or even millions of games on Apple's platforms. Apple Arcade games are rendered locally on Appl devices.
If Apple got into cloud gaming, it would face the exact same issues as Netflix would.
But do enough people have enough download power to make that profitable? Netflix has a vast number of subscribers, but how many of those get 30megs down? Enough to stream a movie but not enough to play a decent game. My point being not should they do gaming but rather can they.