If you subscribe to Netflix via the app, you can still use that same account on other devices. They must be at least getting your email address.
Apple actually does share data with 'strategic' partners.
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Netflix Tests Disabling In-App Subscriptions on iOS in Some Countries
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If you subscribe to Netflix via the app, you can still use that same account on other devices. They must be at least getting your email address.
Apple actually does share data with 'strategic' partners.
I’d be curious to know what percentage of free apps have subscriptions or IAP. I use the Kohl’s shopping app frequently. The app is free and there is no IAP or subscription associated with the app. Same with other apps I use frequently like Weather Channel, CNN, Target, etc.
This is too bad. I normally use discounted iTunes gift cards purchased online to pre-pay for services that can bill through iTunes.
People wouldn’t be signing up for Netflix if not for Apple? I use Netflix on my Roku smart TV. Apple has nothing to do with it. But again if this is the case why does Apple allow any free apps on the App Store?
"Netflix is already one of the highest grossing apps on the App Store, as many iPhone and iPad users pay for their subscriptions via iTunes/Apple ID billing, but the streaming video platform wants an even bigger piece of the pie."
Ripoff. The percentage is way too high. Can't blame Netflix, the best streaming service on earth for not wanting to be burdened with this opportunistic and usurious practice.
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Yes Apple does it all, it's not like Netflix didnt have a customer base already.
Personally, I would prefer the simple thing: The apps need to be companion apps. They don't need to be whole user experiences and replacements of web portals and what not.
Meaning: Sign up for Netflix on the web, and watch Netflix on the go with the app. NO need to line Apple's pockets with 30% and even 15%.
If Apple does not want it, devs can take the apps away from Apple. There could then come a time when there are no apps for Apple's platform, because the developers decided that they are not going to line Apple's pockets incessantly. Apple created a platform, devs are using it. Platform is surviving because of devs, not Apple.
Apple can make their money in hardware, which they already do. They are just able to get away with cuts on the App Store because somehow no one saw it or cared enough.
Netflix is doing the right thing. Make the app a companion app. There is need for enough devs to do this.
Meaning: Sign up for Netflix on the web, and watch Netflix on the go with the app. NO need to line Apple's pockets with 30% and even 15%.
If Apple does not want it, devs can take the apps away from Apple. There could then come a time when there are no apps for Apple's platform, because the developers decided that they are not going to line Apple's pockets incessantly. Apple created a platform, devs are using it. Platform is surviving because of devs, not Apple.
Apple can make their money in hardware, which they already do. They are just able to get away with cuts on the App Store because somehow no one saw it or cared enough.
Netflix is doing the right thing. Make the app a companion app. There is need for enough devs to do this.
Internet providers provide apple with customers, they legitimately deserve a 30% cut of every apple product bought online.
You support that statement too?
youll stil be able to signup and pay for your subscription on your iOS device. You will just have to do it through Safari by going to Netflix's webpage.
I... I can't even believe I'm replying to you. Where the hell are you getting this ******** that Netflix is selling your information for profits?
This could be seen as anti-competitive on Apple’s part, here is why.
Netflix cost approximately $9.95 USD/month of that approximately 1.5% goes to AMEX/VISA/MC. Net revenue for Netflix is $9.80 USD/month, however Netflix has already factored the cost of CC commissions in their price. In this situation Netflix wins.
Netflix with Apple iTune subscription is 15%, of that 1.5% Apple gives to AMEX/VISA/MC. Net revenue for Netflix is $8.46 USD/month. Netflix losses $1.34 USD/month to Apple, for just signing up for their service. I don’t blame them at all. IN this situation Apple wins.
If you purchase iTunes gift cards at a discount let say 10% off for $100 USD, Apple is taking a loss, unless it is built into the 15% subscription or 30% app purchase revenue. In this situation Customer and Apple wins. I usually get my cards at 20% off $100 USD. So I basically receive approximately 10 months of Netflix for 8 months of payment.
If Apple offers its own streaming competing service to Netflix, then Apple is charging a competitor 15% while it is charging itself 0%. This is anti-competitive and will need to be addressed once Apple does offer a similar service. If it is not addressed then Apple wins in this situation.
One has to remember that large corporations have competitive rates with credit card companies and the 1.5% stipulated is used as an example of the higher fee rate.
Not sure why people are getting so overwrought on both sides over this. Netflix are testing whether the friction of signing up outside the app costs or makes them more money than the frictionless in-app sign up with Apple's commission does. Wise to check, but the outcome is as-yet undetermined.
Yes, this Argument also holds merit and is a huge issue regarding the music services.
It was brought up when Apple music launched and still has some viability. if Apple charges 9.99, Spotify charges 9.99, and GPM charges 9.99 for their services. Apple will automatically take home 15% more from their own service, while ALSO receiving 15% from both GPM and Spotify.
this is almost anti-trust territory where Apple's own services automatically get a competitive advantage. However, being that Apple isn't a monopoly, I'm of the opinion that if competitors really don't want to pay Apple, they should pull their apps.
How well would Apple's iOS platforms sell if suddenly there was no Netflix, No Spotify, No Hulu, No Youtube, no... well, you get the picture.
Apple is no longer the #1 place to develop for. in 2018, we've seen for the first time Android receive more new programs and apps than Apple. Apple cannot continue to prioritize their own monetisation if suddenly the services that people want are no longer available.
This does take the cake in absurd posts I've seen in this platform, equal to some of the "out there" sites.
Apple’s Servicable Debt is a non issue. It’s well within a typical asset/debt ratio. All of Apple’s Debt was created by the need to keep cash offshore from oppressive tax policy, and created primarily as a share buyback tool.
Apple has ample cash to take over Netflix. It’s unlikely from a regulatory standpoint or any real desire to manage such a greed oriented company. Apple has enough greed already.
Competitors do have the option to pull their apps, however I believe their have the right idea in mind to remove the subscription option from the app period. Use the app just as an end point, that way the customer is happy.
If app developers abandon Apple, we will just see Microsofts playbook here to pay top developers for content. That is the sign on the wall of the beginning-of-the-end.
First Steam, then Google Play and now the App Store. I feel the centralized distribution model has run its course. The days of handing over 30% for convenience are coming to an end at least for the biggest players.
A drop in the bucket for them. This won’t hurt them at all.
Read the rest of my posts to put it into context. Context matters.
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Junk email address yes. They can’t tie anything else to me via other means selling that. They want more...
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I... I can’t even believe I’m replying to you. Where the hell are you getting it that they aren’t?
I think this whole discussion of customer acquisition and whether/when Apple deserves a cut is fascinating.
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And using this logic then why isn’t Apple taking a cut of Uber and Lyft transactions?
Big money in tying it all together in a profile. They know where you are surfing, they know what you are buying. And to top it off they now know what youre watching. Haha
They don’t. Nor should they.
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Lol yeah that would go down well!
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In what universe is Apple bringing Netflix these customers?? These are Netflix customers. Being able to access their content from their mobile device is a feature of their service. Netflix would be just as successful if Apple didn’t even exist.