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New Apple iPod Ad?

Nice ad...

I think its a cool ad - something new. But I do agree with a previous post that it doesn't seem very "Apple". There is also something in it that annoys me:
At first glance it looks as if each poster is dancing independantly of the others, but when you watch it again, you see that each colour poster is doing the exact same move at the exact same time (ie. all the yellow posters are moving in synchronisation with each other, same with all the green, etc etc.) So it ends up looking like they just copied and pasted the same clip multiple times.

I am very suprised at how many people were actually expecting a 4G iPod. The iPod mini is the new iPod and was only released a few months ago. Demand is far outstripping supple, so they have not yet reached the potential of milking that cash cow yet. Bringing out a new iPod now would create confusion, as people still see the mini as the 'new thing', and still can't even get their hands on it yet. I forecast a 4G ipod around September
 
like the G5

Apple has done the same with the G5, bringing attention back again to bring up sales in anticipation of updates. Of course, they have been slowly advertising, like leaving the G5 on their site until they had something new to put up. Also recently I have seen two page G5 ads in PC magazines and gamer mags.

This commercial is probably just trying to start up talk and give the ipod a "presence" to hold people over and still have some sales. It's a low key, low cost way of creating a buzz in the rumor community and keeping in the general public eye as well.
 
just saw the commercial on wb36 during everwood out here in atlanta...
maybe just updated hd's tomorrow?? seems unlikely they would film a commercial with such an old product, as others have mentioned...

reality
 
Just saw it

I just saw this ad at 8:30 cst during "Everwood". I watched it from the link, then the second that it ended, it came on tv. This is an awesome commercial. Cool stuff, Apple.
 
Apple should REALLY add a tiny song/artist credit bug for each of their iPod/iTunes ads to let people know what damn song to buy...
 
TylerL said:
Apple should REALLY ad a tiny song/artist credit bug for each of their iPod/iTunes ads to let people know what damn song to buy...
Click to expand...
10 bucks this shows on the itms main page tuesday with appropriate links.
 
musicpyrite said:
I was thinking something along those lines, but another question: when he paused the song, the iPod made a clicking noise, and in the time I have owned my iPod the only 'noise' has been made from the earbuds. Did anybody else notice the 'clicking' noise?
Click to expand...

The clicking has always been there. You probably have it turned off. I don't think that they would film a new commercial just to let you know that the iPod now clicks.

-- Ben
 
Gibson424 said:
Actually, a friend of mine just watched the posted ad and said he saw it on tv sometime recently (within the last week). He's 80% sure that he saw it, so there's a good chance that there's ANOTHER commercial on the way. Here's hoping!
Click to expand...

huh...I don't get what you just said?
 
Hmm, what I find interesting is that I saw a wall with a similar arrangement of posters in L.A. this past weekend. In fact, I pointed them out to my girlfriend as we drove by and said that it looked kind of cool. Pre-mediated pseudo-guerilla marketing, I guess.
 
musicpyrite said:
I was thinking something along those lines, but another question: when he paused the song, the iPod made a clicking noise, and in the time I have owned my iPod the only 'noise' has been made from the earbuds. Did anybody else notice the 'clicking' noise?
Click to expand...

The iPods do have little built-in annunciators and they do click unless you turned that feature off. It's not played through the headphones though. One local character thinks that mine is a geiger counter of some sort.
 
The ad looks great. Apple, as ever, exhibiting good taste in music. I think the ad is a nice counterpoise to the fantasy of the last iPod campaign—dancing like that with headphones on is physically impossible without ripping the 'phones out of your ears. This ad is much more realistic (posters excepted) in the way it captures the experience of life with headphones on.

I hope some wiseass group doesn't complain about crossing a street with headphones on.
 
Macophile said:
Hmm, what I find interesting is that I saw a wall with a similar arrangement of posters in L.A. this past weekend. In fact, I pointed them out to my girlfriend as we drove by and said that it looked kind of cool. Pre-mediated pseudo-guerilla marketing, I guess.
Click to expand...

did they start dancing when you drove by?? :cool:

reality
 
I thought the ad was better the second time around!

I say this because this is something that I have never experienced from an Apple ad...

I think this one is a winner! Any info on who the Ad company is? Is it still Chiat/Day?

Peace!
 
crunked said:
huh...I don't get what you just said?
Click to expand...

Um...the ad....that this entire thread is about. A friend of mine just watched that specific ad...the ad that the thread is about....and then he said to me, in English, that he saw that same ad.......the one this thread is about......on television. He wasn't absolutely positive, but he thought he saw it. Judging from the hundred or so other posts saying that people already saw it on tv, I think he was correct. What I was saying was that hopefully, this is NOT the ad that they just finished filming. Hopefully, this ad....the one the thread is about...is older and there is another NEW iPod ad...the one they just finished filming...on the way...........is that any clearer?? (Hopefully this just confuses everyone more! yay!)
 
iMeowbot said:
The iPods do have little built-in annunciators and they do click unless you turned that feature off. It's not played through the headphones though. One local character thinks that mine is a geiger counter of some sort.
Click to expand...

they also click as you scroll through lists. but not when you change the volume or fast forward in a song (/runs to make sure he's right). ;)

and i like the commercial. it keeps continuity by having the silhouettes, but allows apple to move in a new sort of direction with the ads at a later time if they so choose. :)
 
Gibson424 said:
Um...the ad....that this entire thread is about. A friend of mine just watched that specific ad...the ad that the thread is about....and then he said to me, in English, that he saw that same ad.......the one this thread is about......on television. He wasn't absolutely positive, but he thought he saw it. Judging from the hundred or so other posts saying that people already saw it on tv, I think he was correct. What I was saying was that hopefully, this is NOT the ad that they just finished filming. Hopefully, this ad....the one the thread is about...is older and there is another NEW iPod ad...the one they just finished filming...on the way...........is that any clearer?? (Hopefully this just confuses everyone more! yay!)
Click to expand...


LOL...thanks for the clarification! :p
 
crunked said:
:mad:
this really sucks! arrrrrg...I want a new 4g ipod now! :mad: :mad: :(
Click to expand...

Let's not be ridiculous. There is no 4g ipod. And you don't know if there ever will be. And it's quite silly to be waiting on a new iPod that may or may not be less appealing if it ever does surface.

Hertz
 
just saw it on comedy central as well. love it! apple is definitely leaning towards this jet/vines/long hair alterna-retro type bands, it's very cool. Hope to see the Vines this summer, they're touring with Incubus (who also needs to do an iPod ad)

paul
 
I bet the actor was carrying a 200 gig iPod - 50,000 songs in his pocket! :D
 
baby duck monge said:
they also click as you scroll through lists. but not when you change the volume or fast forward in a song (/runs to make sure he's right). ;)
Click to expand...

Mine clicks for those too, so I guess I'm just that much cooler :p Oh no, but it doesn't click with the scrub thingy, just the |<< and >>| seeks. The horror!

and i like the commercial. it keeps continuity by having the silhouettes, but allows apple to move in a new sort of direction with the ads at a later time if they so choose. :)
Click to expand...

I'm guessing that the creepy shadow people will be a recurring theme for a while, it fits too well with the multicolored minis.
 
dantec said:
Can anyone actually recognize the place of the ad ? Is it in New York ? Can anyone recognize the neighborhood ?
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Looks like downtown, most likey not to far from NYU.
 
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