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I still say the biggest mistake RIM made, was trying to compete with the iPhone in the consumer market, instead of keeping their core enterprise customers happy.

For instance, we had just spent years converting corporate apps to the Blackberry platform, when RIM announced that they were going to no longer support their old OS. From management's viewpoint, that was an immediate kiss of death. (I think they later said otherwise, but by then it was too late.)

Microsoft had already made the same mistake dropping Windows Mobile, which was also popular with enterprises.

Never bite the hand that feeds you. At least, not until you have other hands :)
 
Arrogance. It's that simple.

It killed Nokia, and it killed BlackBerry. It nearly killed Microsoft (Before they managed to recover under S. Nadella).

And it'll be what kills Google as well.

Arrogance did not kill Nokia.

Answer this question:

Why was Elop hired when he was obviously doom?

And BlackBerry is not dead. BB10 is the best mobile OS.
 
Nah, most of Blackberry's death should be blamed on terrible management that had everything going right for them but wouldn't evolve to meet their competitors until it was way too late. Now about six years too late Blackberry has one of the best mobile OS ever... and like >5% of the marketshare.

There are no 2015 numbers anywhere that I can find, but I read that in early 2014 Blackberry had a US marketshare of 0.4% (a bit more world wide).

Do you even know what Samsung does as a company? The mobile divsion is small part of Samsung in the scheme of things. actually Samsung made more money than Apple last year.

Actually, that is wrong twice. Samsung's mobile division was at some point a bit bigger than the rest of Samsung. Samsung annual profit in 2014 was $22.6 billion, while Apple's Q1 2015 profit alone was $18 billion.
 
Well, I wanted to read the excerpt, but WSJ is telling me I have to subscribe. :rolleyes:

If you copy the link and type it into Google.com search box (not your browser's box) and click on the link that shows up, you should be able to read the entire article without subscribing.
 
Apple didn't kill IBM. It was their decision to use off the shelf parts, which made it ridiculously easy for other companies to produce machines compatible with MS-DOS.

Don't get between a fanboi and his revisionist history. Apple killed everybody!
 
We'll see. The media is exceedingly fickle and disloyal. And IT follows, it does not lead...because it serves - if Google starts to topple, IT's not in a position to be the thing to save it...just like IT couldn't save RIM/BB.

How do you know if Google is not robust enough to save themselves if needed? Where did you get this inside information? Please explain to us all? google has around 80 billion in the bank and seems to be doing pretty good at the moment.
 
It'll be interesting to see what happens with Search, though.

Google won't lose its position as king of search because people migrate to Bing.com on their browser. It will l lose its position if people start using Spotlight on Apple products and Corrana straight from the Windows desktop


Or straight from their Android phone/tablet with Google search built in. Which means they saw the future of mobile and bought an OS, tweaked it, and made it free so google search continues to be used...
 
I still say the biggest mistake RIM made, was trying to compete with the iPhone in the consumer market, instead of keeping their core enterprise customers happy.

For instance, we had just spent years converting corporate apps to the Blackberry platform, when RIM announced that they were going to no longer support their old OS. From management's viewpoint, that was an immediate kiss of death. (I think they later said otherwise, but by then it was too late.)

Microsoft had already made the same mistake dropping Windows Mobile, which was also popular with enterprises.

Never bite the hand that feeds you. At least, not until you have other hands :)

and then their market would still shrink by losing general everyday customers and they'd be limited to govt. contracts.

RIMS mistake was not adapting to market. They needed to realize they could not complete on the OS front since they weren't a software company. Thus they should have adapted Android and became the biggest Android manufacture instead.
 

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Today's news that Apple was focused on compatibility with legacy iPhones reminds me ol RIM and MS.

Companies have to be ok to let go of the day's core product and be mindful of upcoming changes and competition. Old iPhones are the past and belong there perfectly. Focus on where the puck will be, not where it was 5 yrs ago.

are you genuinely promoting forced obsolescence? keep in mind that one of those "past" products was still sold up until 10 months ago in the iPad 2.
 
BB's biggest mistake was announcing outright planned obsolescence.


I had BB's back in the day. They were good phones. Absolutely the best thing you could still get around 2006-2008. (THe iPhone itself wasn't international, plus v1.0 wasn't really that huge a seller.)

When RIM at the time realized post iPhone that their current Java based OS wasn't going to cut it anymore, they went out and bought a reputable OS company in QNX.

it was at that point in time did RIM tell everyone that they were in fact going to create a brand new OS, from the ground up. it would be a fresh start and be the best OS you've ever used. Fast, Portable, and installable on all their devices. (Playbook and phones). They then had to clarify, that no, no current generation phone running BBOS6 could upgrade to it. You'd have to buy a new device.

But don't worry, BBX (10) is comming! SOON™

so people started holding off buying phones.

a few months later.

SOON™

and soon, SOON™, turned into years.

while people, fanboys such as myself, patiently waited.

They then released BBOS7! Rejoice! bridge devices that should keep up to date with.... umm... nobody.

SOON™

in the end, over 3 years later, with the same devices, running the old Java OS, with the only promise of SOON™ for the legendary BB10 came out.


and finally

BB10 came out!

and it was great. and it matched all the OS's it was competing against, IF, those OS's were in fact still in their 2010 form. 3 years.

it was not a success. The OS was great. They delivered on their promises. But it wasn't MODERN. and there was no app ecosystem. 1/2 the Apps that I was previously using in BBOS7 never got ported or moved to BB10. There were no mapping Apps, no banking apps, no web apps. Apps couldnt even run "in the background". so music player would have to be one of your 8 (maximum) running apps

either way, That was the end of BBRY for me. traded the phone in.

and the rubber, THat PLaybook? Never ended up getting BB10. Blackberry decided to just stop developing for it and called it a dead product.
 
and then their market would still shrink by losing general everyday customers and they'd be limited to govt. contracts.

RIMS mistake was not adapting to market. They needed to realize they could not complete on the OS front since they weren't a software company. Thus they should have adapted Android and became the biggest Android manufacture instead.

BB10 bought QNX, which is a longtime respected real-time OS. This is the basis of BB10, which also has an Android runtime.

If I want Android, I can just buy Samsung. I never needed BlackBerry or Nokia for that. BlackBerry is on the right path. Nokia's demise was abandoning theirs.

And now Samsung is on their new right path by trying to move people to Tizen.

And there have been some notable moves on the Sailfish side this week.
 
Historically, you guys may be correct, but did you try using BB10 OS (QNX) in some recent times?

I have to say, that unless you are dependant on some specific iOS or Android apps, Blackberry is the best business phone, I tried so far!
BB Passport in my case.

My only complain: it doesn't have those official MS Office apps, available on iOS/Android. I hope, it is possible to sideload them from Google Playstore, but I didn't try yet.


Otherwise it is my first Blackberry and I'm loving it!
 
Even Obama has moved on.

That he used an iPhone to tweet does not mean it is his serious phone, if anything you would not be allowed to tweet from it. The government uses both classified and unclassified systems.

His old BlackBerry has been customised.

I'm not sure even BB10 with all its certifications has been authorised at this level by now.
 
Other example of corporate "It cannot happen here" remaining number one on the list of all time famous last words!

Read'em and weep BB.
 
Do you even know what Samsung does as a company? The mobile divsion is small part of Samsung in the scheme of things. actually Samsung made more money than Apple last year.

But Samsung is not the most valuable company worldwide. Apple is. So the amount of money a company makes is not the sole portion of it's value.
 
Blackberry and nokia both of them; once dominant players in the market, didnt see big apple coming from behind :apple:
 
Yes, looks were important but the iPhone allowed you to send email with any service desired by the customer. With RIM you were locked into their email and servers. They lost a lot of customers just over that.

Also RIMs third party developer program was so exclusive, it was like applying to a country club or private society club. The rush of apps going on the iPhone also overwhelmed RIM.

^ FALSE!
BlackBerry via BIS (BlackBerry Internet Service) allowed you to have their email servers on the consumer side (@rogers.blackberry.net, or @carrier.blackberry.net/com). This was long gone after BIS3.6 waaay back 4yrs before iPhone was announced. ALL the while PERSONAL email accounts was ALWAYS allowed (Yahoo, GMail, Hotmail, etc).

BlackBerry via BES on the corporate side used their servers to route and manage Corporate Emails based on Corporate Servers.

BIS allowed BlackBerry to get a HUGE cut of the data service plan charged to the consumers paid back to them by the carriers because it was their networks doing the routing. Get facts man.

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Even Obama has moved on.

Paid iPhone sent to him by another office representative. In no way has he let go of his BlackBerry do some reading/research vs just the image. I figured Apple users would at least do more research this is days old.
 
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