Oh, sorry... macs being used by 7% of all computer users in the world as opposed to 5%.
The fact remains, Apple may think they're being 'cool' and 'hip' by bashing Vista 24/7, but it's just making the conception that Apple fans are arrogant, annoying people who think they're better than everyone else even more apparent.
The last message of 'Nobody gives a ****' is the most telling I think.
These Mac vs PC ads may have been funny once, but they've gone on far too long and are damaging Apple's reputation more than Windows now.
I've used OS X and apart from the lovely design, hate it usability-wise. And most people seem to agree judging by the infintely higher number of Windows users in the world. OS X may have some great touches and cool apps, but in terms of doing day in day out work, XP for me. Fantastic OS.
I don't take issue with your opinion of the ads or OSX, but to claim that most people use Windows because they don't like the usability of OSX is just pure nonsense. That is probably the absolute last reason in terms of impact I can possibly think of as to why most people are currently using Windows.
How about I make it simple for you and list some realistic causes:
1) Momentum - Windows has been the dominant OS for home users and office drones for the last 15 years. Because of this, most users already have knowledge of and use regularly, productivity and specialist software that has traditionally only run on Windows OSs. Likewise, many people without home computers early on in the PC revolution had been trained to use DOS and windows at their job, and so when computers became affordable in the early/mid 90's, they naturally purchased PCs that ran windows.
2) OS Availability/Cost - Most of the windows momentum mentioned above, beginning in the workplace, was a result of Apple' OS only being available on premium priced Apple computers that were targeted towards the creative sector. Most businesses did not need these advanced capabilities, and purchased much cheaper generic, IBM-compatible PCs that only needed to run basic productivity/accounting/vertical market software.
This created a "catch-22" whereby because most businesses were buying commodity PCs that ran windows, most 3rd party business software makers focused on providing software for the windows platform, which in turn caused new and expanding businesses to purchase more windows running PCs, thus completing the cycle.
Despite the inroads made to improve compatibility with Windows software, such as using x86 processors which allow the dual-booting or fast simultaneous virtualization of Windows, or the ability of OSX to interface with windows based networks, the overall compatibility problem still has a grip on the market today.
Perhaps even more importantly, Apple is still a premium brand associated with the creative industry, and to this day does not make low-cost, expandable, and easy to repair desktop models for enterprise use. Despite this, I'm not sure they want to play in that market, and are happier selling premium, capable, and easy-to-use computers to the home market and creative industry.
By the way, I don't even own an Apple computer, so don't even start calling me a fanboy. I don't care about your opinion of OSX or if you like Vista, you are totally entitled to it. But don't start throwing false BS into your rants.
