Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
New iPads or Not? iPad Revenue Predicted to Sharply Drop in Q4 2023
- Thread starter MacRumors
- Start date
- Sort by reaction score
Would not be too surprising: as others have already mentioned, the iPad is a relatively mature product. And at prices >1k€ for the Pros, it's also too expensive to swap it out every year.
That being said, I look forward to the new Mini (Mini Pro would be even better, but I don't see that happening).
That being said, I look forward to the new Mini (Mini Pro would be even better, but I don't see that happening).
Which operating system did you choose? Please don't say Windows. 😂
This. What’s the purpose of an iPad? My kids get the most use out of it. I have the iPad Pro. Only use when when I am on an airplane to watch movies. Outside of the the OS is to limited to use as a viable replacement for a laptop.
With all the real estate it would be the size of the island of Australia!
The iPhone, Mac and Apple Watch kind of work with that Madden analogy too. Being it's pretty much the same experience year to year. Apple definitely has the money to innovate more with these products. Steve Jobs' old quote "...Our job is to figure out what they're going to want before they do..." I don't think we've seen that for a while with Apple, unfortunately.
I'm sort of expecting something with the iPad to change soon as profits/revenue from the line keeps dropping, though 7.2bn is still a lot. Otherwise, it's just going to be another dead product.
Upgrade cycles have lengthened for all devices from all brands.
Unless they can rope in new users and keep existing users alive to continue buying their device then they will see stagnant revenue.
You can improve margins by lowering cost of bill of materials, operational expenses and other cost centers.
Unless they can rope in new users and keep existing users alive to continue buying their device then they will see stagnant revenue.
You can improve margins by lowering cost of bill of materials, operational expenses and other cost centers.
Iif Apple doesn't let the iPad Pro OS grow up, it is going to surely die. The iPad Pro had a huge advantage over the MacBook Air as a mobile computer, but with Apple Silicon, but that advantage is gone. I know there are some folks with the misplaced idea that it is best to keep the iPad dumbed, but that does not help those who want to use the iPad Pro for PRO work.
I have this crazy idea: you know, since the iPad is so powerful, maybe Apple should... I don't know, ALLOW IT TO MAKE MORE THINGS. Like programming with an iPad. Or a full-blown OS.
I know. CRAZY, right?
I envy your battery of your 2018. My 2018 battery lasts me 1-3 days. :-\
It has been submerged in shower water 2x and had a the glass screen fall on the metal faucet head of my sink.
Still alive!
But in truth if the device is to consume media then what incentive is there to replace before its final Security Update at 9+ years?
I'm scheduling my 2018's replacement in 2027 to benefit from the 1st iPad Pro with user swappable battery.
I upgrade when software features limits are enforced. For example, M1 iPads are the only ones capable of virtual memory swap and external monitor support.
If the OLED iPPs that are due next year doesn't have any limitations in terms of software features... I'll gladly keep my M1 iPad Pro.
I would go for a new iPad if it could run Mac apps but then apple might not make as many billions
My battery is definitely end of life as well but making due still.
Is there any way we can replace battery?
Don't worry. Apple has made sure that the only way you can replace your battery is using a device that spreads heat in the screen to dissolve the glue, or else you break your screen.
If you have an iPad Pro, that will be even harder.
Isn't it wonderful? You'll prompted to buy a shiny new, same-y iPad while you give your money to Apple!
I am hoping the next iPad Mini 7 has FaceID because the Touch ID isn’t awesome. Or make a iPad Mini Pro. If this happens I’m for sure purchasing that upgrade!
I also agree it’s mostly iPadOS holding people back from upgrading.
I also agree it’s mostly iPadOS holding people back from upgrading.
If your display's glass isn't shattered then it's a cheap battery swap that Apple can do for you for a fee.
But if the glass is shattered like mine then pay for the very expensive screen.
Screen replacement cost is more than a $249 2021 iPad 10.2" Wi-Fi 64GB
Just a few weeks ago there was a story posted here on MacRumors which discussed tablet sales being down across the board.
But Apple, which is the sales leader in the sector, had sales declines less steep than the competition.
It's just a product category that has found its maturity. From here on out the goal of any company will be to protect their margins and marketshare, by finding ways to control costs.
I got a 9th gen iPad as a glorified gaming device. I wouldn't have minded doing Apple Arcade for a whole year at a time (it's only $45/yr at Costco). However, I ended up getting gifted a Switch, and a good deal of video gaming time has gone towards that instead. Only spent $300 on it years back, and not paying the extra $150 to go from 64 to 256 GB ended up being the right call since I spend low amount of time with it.
Even with that purchase, I plan on using that iPad for another 5 to 7 years.
Even with that purchase, I plan on using that iPad for another 5 to 7 years.
It seems the line needs to split, let the iPad Pro evolve into a full Surface style hybrid, mostly for use with a MacOS style interface when docked, but can also be used with an iPadOS like interface when not. Full MacOS versions of apps like Safari and Final Cut. Then just have the iPad, mini and Air as pure tablets. Maybe offer the Air in 10.9" and 12.9" sizes. No need for the M series chips in the iPads, the A series should be plenty, and keep them in the original sort of $300-700 price range.