New iPhone Ad Focuses on Safari

[kdarling]

has anyone else noted the lack of attention to the multi-touch "pinch-zoom" that's oh-so-cool? Why wouldnt they remind us just how cool this thing is?

A future ad that concentrates on viewing photos would most likely show it.

They don't show it for web browsing, probably because it would point out how you need two hands to do the Spock neck zoom pinch, whereas just tapping is much easier.

Basically, multi-touch isn't much use in a small handheld device. If it would drop the price significantly, Apple could leave it out without changing the cool factor.

 

[win4buddha]

Irony -- Safari doesn't support NY Times features

I'm a big fan of both Safari and the New York Times. So, it's annoyingly ironic that Apple would focus on the iPhone's ability to browse the NY Times via Safari when Safari doesn't support the NY Times best new feature. Double-clicking on a word in Firefox, Camino, or IE (using Windows) yields a that word's definition from Answers.com. It's incredibly useful. Alas, despite the NY Times being my homepage, I'm forced to use Camino to read it.

 

[DMann]

Multi-Touch

A future ad that concentrates on viewing photos would most likely show it.

They don't show it for web browsing, probably because it would point out how you need two hands to do the Spock neck zoom pinch, whereas just tapping is much easier.

Basically, multi-touch isn't much use in a small handheld device. If it would drop the price significantly, Apple could leave it out without changing the cool factor.

Actually, Multi-Touch will be a wonderful enhancement for viewing photos, web-pages, and media. Only one hand is needed for zoom pinching while placed on a table top or counter top. We'll have it in our hands in 19 days, and counting.

 

[samanthageorge]

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Look forward to the launch of iphone

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[Anonymous Freak]

Use OS X's Cmd-Ctrl-D

I'm a big fan of both Safari and the New York Times. So, it's annoyingly ironic that Apple would focus on the iPhone's ability to browse the NY Times via Safari when Safari doesn't support the NY Times best new feature. Double-clicking on a word in Firefox, Camino, or IE (using Windows) yields a that word's definition from Answers.com. It's incredibly useful. Alas, despite the NY Times being my homepage, I'm forced to use Camino to read it.

Uh... Are there that many words on NYT that you don't understand that you need to look up their definition often enough to warrant using a different web browser for it?

Even if there are, you can always use the built-in-to-OS-X dictionary lookup by hovering over a word and hitting Command-Control-D (like 'D'ictionary.) That will pop up a box that lets you see the dictionary or thesaurus entries for the word you are hovering over, with a link 'More' that will open up the word in OS X's Dictionary app. This has the advantage that you don't have to leave the page you were working on, or even spawn a new window/tab. It's just a nice small self-contained window. (See attachment.)

 

[CoreWeb]

I'm a big fan of both Safari and the New York Times. So, it's annoyingly ironic that Apple would focus on the iPhone's ability to browse the NY Times via Safari when Safari doesn't support the NY Times best new feature. Double-clicking on a word in Firefox, Camino, or IE (using Windows) yields a that word's definition from Answers.com. It's incredibly useful. Alas, despite the NY Times being my homepage, I'm forced to use Camino to read it.

I know it isn't quite as simple, but try doing one of the following:

1. Right click the word, and select "Look up in dictionary"
2. Press command-ctl-d while hovering over the word. (You can change the keyboard shortcut to something simpler, say F7, through System Prefs->Keyboard->Keyboard Shortcuts->Dictionary). If you keep holding Command and CTL (or F7, whatever, if you remap to that), you can simply drag the mouse over other words.

Not a replacement, but still, pretty nice. Unfortunately, those features probably won't exist in the iPhone.

Oops! - ehurtley beat me to it!

 

[Much Ado]

Edit: Redundant post.

 

[Anonymous Freak]

As to the NYT page being 'live' or memorex...

Looking at the "Watered Down" ad again... Every time he rotates or zooms, you see the page 'refocus' the same way it does when you change the zoom of your library in iPhoto. That had me leaning toward the page being a picture, rather than a cached HTML file and images.

After viewing it again though, I am convinced. Even the 'search' button at the top of the page refocuses. It's a widget, not a picture. It shouldn't need 'focus'ing.