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New Surface Pro 4 Ad Compares Tablet PC With MacBook Air
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The Mac line is definitely overdue for an update; nobody is debating that. The supply issues have been well-documented, and no doubt Apple is as upset about the situation as you or any other customer is.
In which way you mean underdog ...
Apple dominantes the mobile phone market ... after that nothing.
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Apparently not upset enough to do something about ... Still rocking a 2011 iMac but needs replacement - it's slowly dying.
At least Microsoft gives you a real OS on the tablet. While I like iOS, there aren't any pro apps that really make it shine. I could probably be more productive on the surface than the iPad. In fact when I have an iPad...it does nothing more for me than basic web tasks, email,financial apps....and SkyGuide. I can't work with the real Adobe suite, I can't edit video with a real editor from sorce material captured elsewhere, I can't update websites, I can't run real apps I need to get work done. I think Microsof is trying to make that point. I like the surface concept and I wish Apple would realize that when we said "mac tablet" in the 90's...we wanted a tablet running Mac OS 9 or OS X (depending on the year)....not a stripped down OS for idiots that can't understand touch screens. iOS would be great as kind of an AtEase layer for a tablet...but I want a button that takes me to the Finder. The day I can do that is the day I can use an iPad for real work. It is a shame because the iPad Pro has some really great features....the OS and lack of pro apps just limits its abilities. No filesystem access is just plain useless.
The issues with battery performance and sleep/wake on Microsoft devices as well as third-party hardware suggests to me we're not seeing much benefit of Microsoft controlling both the hardware and software experience.
Can you imagine Apple selling an iPad that didn't go to sleep properly? Or selling an iPad that wouldn't respond to wake requests on the rare occasions where sleep does work as intended?
I guess you could say Microsoft is being generously kind with their OEM partners by not treating their own hardware particularly special in regards to how well it works with their operating system.
You better forget the old ways to segment the computing market.
Also, Microsoft hardware sales (the Surface you see adverised here, for example) are a tiny fraction of Apple's, so, underdog it is, and by a wide margin.
Microsoft's Surface Pro and book account for a tiny fraction of market share, so compared to Apple they are an underdog.
As someone who has owned an SP4 (twice, now), I think you'd regret it. The only reason to own a Surface Pro is if you want a hybrid device that you'll primarily use as a thin laptop; the tablet side of things really is Windows' Achilles Heel. Setting aside all of the battery/driver issues and what-not, it's an only okay touchscreen device and still really only offers a full experience when you're using a keyboard/mouse.
I wish there was a commercial that could troll Apple to update their Mac hardware.
They've made plenty of them. Not many of those ads get featured on MR though.
The surface pro 4 with keyboard starts at 865.99. Until August 15th it was on sale for $950 with keyboard and an XBOX, extra controller and a $50 Microsoft Gift card. If you were thinking of getting an Xbox the price is 1/3 an MacBook. If you weren't they are the same price.
I think we can all agree the MacBook Air is garbage, so they're not wrong in that aspect; but that commercial was just awful. Absolute cringe-material.
not that i'm defending this ad, but that's all apple use to do was attack windows with "i'm a mac" ads. it was one after the other with those ads.
https://en.m.wikipedia.org/wiki/Get_a_Mac
Karma....just ironic that Apple has stopped innovating just like Microsoft back in the day....
[doublepost=1472471775][/doublepost]Personally I'd prefer ads without taking jabs at the competition with humour, though Apple started all this back in the day....
That graph was obviously created by a chimpanzee. You see "Android", "Apple" and "Windows". That makes no sense. Android is an OS, Windows is an OS, Apple isn't. macOS and iOS should be shown separately. I assume that in the current state, the software for Windows phones is integrated into the Windows part. Could also be shown separately (although... the market share is practically zero so it would disappear).You better forget the old ways to segment the computing market.
Also, Microsoft hardware sales (the Surface you see adverised here, for example) are a tiny fraction of Apple's, so, underdog it is, and by a wide margin.
They are the underdog now. It's what underdogs do. You may remember a certain "I'm a Mac" campaign?
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Payback is not a bitch. It's simply a reversal of fortunes.
I don't see how that's payback, Apple laptops have been a very popular product, so its only natural for MS to show how it thinks its products are superior.
Its not payback, its just marketing.
It makes sense if both devices are tailored for their specific purpose.
I'd honestly rather have an 7.9" iPad Mini and a 14" traditional laptop. That makes more sense than to combine both functions into a 12" device like a Surface Pro 4.
The problem with 2-in-1s is that they usually large for a tablet and small for a laptop. You simply can't have one device that mimics two different physical sizes.
The worst is the larger 2-in-1s that most companies are peddling now. Who the hell wants a 4lb "tablet" ?
The surface pro 4 weighs 1.73 lbs.
15" MacBook Pro: 4.49 lbs
13" MacBook Air: 2.96 lbs
iPad Mini: 0.68 lbs
Suggested Apple solution is 3.64 to 5.17 lbs, not including power bricks and cables. Who indeed.
It does not matter. The point is that, from a near-monopoly in the '90s, Microsoft, and the whole Wintel ecosystem, is now an underdog in computing. And hardware-wise, MS is an underdog compared to Apple.
The surface pro looks nice but I don't really understand who they marketing it towards with these kinds of adds.