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Everything I wanted from Apple was a decent successor to the SE... High tech or not, on one is gonna make me pay $1000 for a phone, sorry Tim.
Then you should get an iPhone 8. The price has gone down and it’s still an excellent phone that’s not too big.
 
The very fact that they stopped reporting numbers should tell us that, they are no longer that good.

No publicly traded company hides news that would spike their shares
Always a good time reading those that literally have no clue what they are talking about. Thanks for the lulz
 
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how much is the xs and max in Europe then?
It doesn't really matter. They are all priced at crazy territory, you might as well buy the truly top of the line.

It isn't like choosing between a S-Class Mercedes or a E-Class where you have clear positioning differences (and prices).

Perhaps in the USA the price 750 USD (or whatever) is low enough people cam see relative savings but here all of them are over 1000 USD so whatever. Using another car analogy is like when you know any BMW or Mercedes is supposed to not have a lot of gadgets but the ones you see on the street are usually loaded (at least around here, never the base model).

And on top of that what is equal between the XR and the XS are the things most people aren't able to value. What they can value is look at screens and count cameras.
 
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coming from an iPhone 6s to the Xr, i finally decided to send my Xr back. yes, the camera made better pictures, yes the battery finally lasts up to two days.

the point is my 6s is still running fine and these improvements don't feel worth the CHF 950.- (950 $). it didn't had this premium feeling anymore like the 6s used to have when it came out for a cheaper price. apple got too greedy.
 
Apple may be comfortable right now building revenue by increasing prices year on year rather than volume. But that isn’t going to be a sustainable business model as eventually they’ll hit a ceiling of what people are willing to pay for a smartphone.
 
coming from an iPhone 6s to the Xr, i finally decided to send my Xr back. yes, the camera made better pictures, yes the battery finally lasts up to two days.

the point is my 6s is still running fine and these improvements don't feel worth the CHF 950.- (950 $). it didn't had this premium feeling anymore like the 6s used to have when it came out for a cheaper price. apple got too greedy.
I haven’t played with one one-on-one, but have seen a few and they look awesome. I like the glass, with the matching paint on the aluminum. The screen looked pretty sharp even though everyone is pissing and moaning about a “720” display (even though it’s not). I’m glad your 6S still works and THAT should tell you how good Apple really is. It’s only a matter of time before it becomes obsolete, and can’t run the latest software and apps.

I own a Max coming from a 7 Plus, and it feels ultra premium. The look of the gold with the stainless bezels. It’s beautiful. I’m not
Made of money, but I can afford $60 a month for this awesome piece of tech. I get a super fast smartphone without any hiccups. I get DSLR quality pictures and video. It’s a computer in my pocket. The battery life and screen are awesome.

But value to me is different to other people.

Maybe try an iPhone 8??
 
coming from an iPhone 6s to the Xr, i finally decided to send my Xr back. yes, the camera made better pictures, yes the battery finally lasts up to two days.

the point is my 6s is still running fine and these improvements don't feel worth the CHF 950.- (950 $). it didn't had this premium feeling anymore like the 6s used to have when it came out for a cheaper price. apple got too greedy.

I disagree. It absolutely feels premium to me and looks fantastic. It's great in person as well. I played around with both a Max and XR for a good 30 mins again the other day and I really was impressed with the XR. I really want the larger screen though and will wait to see if the LTE problems get sorted. If they don't I will get an XR which will be an upgrade from a 6S+.

In saying that, the Max is a beast of a phone if you get one without issues.

What it sound like to me is that you don't actually need a premium level phone. If the 6 is good enough that means you probably don't really use it for much more than calls, texts and maybe some horrid social media. If that's the case, then there is no need to upgrade. If you're taking a lot of photos though, it's night and day. there is no comparison with the 6. the XR screen is significantly better looking than the missus' 6 side by side. I'd say the colour and calibration have made a big difference. It looked better than my 6S+ as well.
 
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I haven’t played with one one-on-one, but have seen a few and they look awesome. I like the glass, with the matching paint on the aluminum. The screen looked pretty sharp even though everyone is pissing and moaning about a “720” display (even though it’s not). I’m glad your 6S still works and THAT should tell you how good Apple really is. It’s only a matter of time before it becomes obsolete, and can’t run the latest software and apps.

I own a Max coming from a 7 Plus, and it feels ultra premium. The look of the gold with the stainless bezels. It’s beautiful. I’m not
Made of money, but I can afford $60 a month for this awesome piece of tech. I get a super fast smartphone without any hiccups. I get DSLR quality pictures and video. It’s a computer in my pocket. The battery life and screen are awesome.

But value to me is different to other people.

Maybe try an iPhone 8??

I always chuckle when I read something like „I am not made of money but I can afford 60$ a month for this“. When you have a family to provide for with all the cost that comes along with it (like health care, mortgage for a bigger home, etc.) and your kids would like an Apple device as well (even used is still not free), you need computers for their schoolwork and have to save money for eventualities this is not just another another 60$ a month. That is something you just do not want to afford anymore at some point. And Apple is increasing prices as if people working there are unfamiliar with the financial decisions even upper middle class families have to make on a regular basis. My smartphone is important to me but there are way more important things in life and gadget cost is a place people will cut back on at some point. Especially since their service pricing success heavily leans on Apple care which more and more people purchase - as Apple increases its value every year with ever more ridiculous out of warranty repair pricing. It is as if Apple thinks we are dumb and do not see the obvious tactics the company uses to drive revenue and profits up...
 
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It doesn't really matter. They are all priced at crazy territory, you might as well buy the truly top of the line.

It isn't like choosing between a S-Class Mercedes or a E-Class where you have clear positioning differences (and prices).

Perhaps in the USA the price 750 USD (or whatever) is low enough people cam see relative savings but here all of them are over 1000 USD so whatever. Using another car analogy is like when you know any BMW or Mercedes is supposed to not have a lot of gadgets but the ones you see on the street are usually loaded (at least around here, never the base model).

And on top of that what is equal between the XR and the XS are the things most people aren't able to value. What they can value is look at screens and count cameras.
I just dont understand the difference in prices between the two countries really. IF people get paid more out there or not compared to the US.
 
Apple is doing the similar thing not reporting iPhone sales. Rather integrating iPhone earnings into the rest of the Apple earning. Cause growth had stopped.

That could be a double edge sword... Macs are not selling that well because the vast majority can barely afford a mid lever MBP 13
 
I always chuckle when I read something like „I am not made of money but I can afford 60$ a month for this“. When you have a family to provide for with all the cost that comes along with it (like health care, mortgage for a bigger home, etc.) and your kids would like an Apple device as well (even used is still not free), you need computers for their schoolwork and have to save money for eventualities this is not just another another 60$ a month. That is something you just do not want to afford anymore at some point. And Apple is increasing prices as if people working there are unfamiliar with the financial decisions even upper middle class families have to make on a regular basis. My smartphone is important to me but there are way more important things in life and gadget cost is a place people will cut back on at some point. Especially since their service pricing success heavily leans on Apple care which more and more people purchase - as Apple increases its value every year with ever more ridiculous out of warranty repair pricing. It is as if Apple thinks we are dumb and do not see the obvious tactics the company uses to drive revenue and profits up...
And just like you, I have rent to pay, gas and electric, cable (which is the BIGGEST scam around) yeah you Comcast. Food, clothes, car insurance, etc.

The prices on new iPhones are not expensive when you factor in how long they actually last. Yes, prices have increased, but that’s inflation. Everyones prices have increased. Check out other smartphone manufacturers. They’re all expensive. So this whole “Apple is charging way too much, Apple is greedy, blah blah” is silly to me.

Look no one if forcing you to buy Apple. I buy Apple because all my previous iPhones are still working awesome. They all have the latest version of iOS. The iPhone 6 has a new battery and runs like a champ. So does my 7 Plus. I’d rather give my money to a company that makes awesome devices that obviously stand the test of time.
 
And just like you, I have rent to pay, gas and electric, cable (which is the BIGGEST scam around) yeah you Comcast. Food, clothes, car insurance, etc.

The prices on new iPhones are not expensive when you factor in how long they actually last. Yes, prices have increased, but that’s inflation. Everyones prices have increased. Check out other smartphone manufacturers. They’re all expensive. So this whole “Apple is charging way too much, Apple is greedy, blah blah” is silly to me.

Look no one if forcing you to buy Apple. I buy Apple because all my previous iPhones are still working awesome. They all have the latest version of iOS. The iPhone 6 has a new battery and runs like a champ. So does my 7 Plus. I’d rather give my money to a company that makes awesome devices that obviously stand the test of time.

I buy Apple because it lasts longer as well. Does not mean I have to agree with the way the company has updated its pricing. And a price hike of 20% year over year on some products can not even be remotely explained by inflation. Inflation is around 2%. Especially out of warranty repair pricing has gone up north of 50%. Again Apple can do as the company pleases obviously. But I don‘t thibk it is a smart move to annoy long time loyal customers for short term profit gains.
 
The inflation argument to justify increased prices works, if the price jumps had been consistent and incremental. But that hasn’t really been the case when you look at iPhone.

Ok, the £50 increase from the 8 to the XR is stomachable yes. But it’s the X and subsequently the XS pricing I take issue with. Their price points are not justified by the tech differences in my view, and they’re just an attempt to drive higher revenue from flat sales.

Arguably, the only differences between the 8 and the X and now the XR and the XS are the screens, camera and form factor. But looking back at previous generation jumps, is the screen improvement to OLED really any different to the jump to retina on the 4? Which came at the same price point as the 3GS. Is the camera jump really any different to past camera improvements, which previously came at the same price points. The form factor again, we got evolutions their at the same price points. Other than that, these phones are identical almost.

Apple should be delivering these evolutionary improvements at similar price points to the 7/8 with allowances for inflation/currency. But instead they chose to invent this new “extra premium” phone just to cash in an extra £3-400. And then attempt to pass off the previous top tier price points as “value” propositions which is just laughable.

So it’s not really about whether you can afford it or not. It’s about whether or not they’re worth the asking prices and I no longer feel (personally) they are. I know millions will disagree and cough up the extra cash anyway, but I also know I know I’m not alone in my perception of poor value.

What’s frustrating is Apple have spent the last decade building the perfect eco-system for iOS and Mac. And if you own multiple products, like I do, jumping ship to another smartphone, or tablet, or notebook is not so simple!
 
I buy Apple because it lasts longer as well. Does not mean I have to agree with the way the company has updated its pricing. And a price hike of 20% year over year on some products can not even be remotely explained by inflation. Inflation is around 2%. Especially out of warranty repair pricing has gone up north of 50%. Again Apple can do as the company pleases obviously. But I don‘t thibk it is a smart move to annoy long time loyal customers for short term profit gains.

I agree to a point. But no one is forcing you to buy an XS. The XR is priced at $750. Every other entry iPhone started at $699. It’s not just Apple going up on prices. It’s the whole industry. As for repairs, honestly never had to repair any iPhone I’ve owned. I’ve owned a 4, a 6, and a 7 Plus. The 4 is long gone. The 6 has a brand new battery. 7 Plus is perfect. I’ve always had cases on all my phones and screen protectors. My XS has Apple care because I financed it through Apple. Just my experience.
 
How is this really a surprise?
Apple tried doing this 5 years ago when they released the flagship 5s and then alongside it, the cheap plastic 5c. The 5c is now infamous for how badly it flopped. Apple desperately tried dumping them on India in order to get rid of them, I guess because they thought Indians are "poorer" and "less educated" and so they could trick Indians into buying the 5c not knowing that for the same (or less) money they could get an android phone with better specs.
Of course, Indians knew better and now it's the same situation here with the XR.

Apple releases the flagship XS/XS Max and then this cheap, compromised version alongside it for more money than what Apple was charging just 2 years ago for their latest flagship, and then they wonder why people either skip the XR and get a XS or they skip Apple altogether and get an android phone instead?

What really annoys me about Apple lately, isn't just that they are pricing everything higher, isn't just that the products are overpriced now since the competition has finally caught up to Apple for less money, but it's also the fact that Apple has fragmented the hell out of their product lines!
Just 2-3 years ago, the one thing everything praised Apple for, is how on the android side there is so much fragmentation, with all these different phones, from different manufacturers, with multiple different versions of android being shipped (instead of just using stock android), while Apple avoided all of that and just had one flagship device and then sold the last 2 generations of that device at a lower cost.
Now, Apple has 3-4 different flagship versions of each device, and then they sell the last 4-5 generations at a lower cost!
This not only creates confusion, it also makes their products less competitive!

Apple needs to do 2 things - slash the size of each product line and slash the costs of each device to be competitive and affordable.
This is what the entire product lineup should look like:
iPhone and iPhone Max (maybe an iPhone Mini in the future); biggest iPad Pro; Macbook and Macbook Pro; iMac 5k; Mac Pro; Mac Mini; Apple Watch (in 2 sizes); and AirPods.
Everything else can be discontinued and every previous generation of each device should not be sold, only the latest gen.
 
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