I don't see the big issue, they're showing everyone the same lists and same prices, the only difference is their recommendations are different, a different ordering based on statistics, which means it will probably help more than it will inconvenience by forcing them to click the order by price ascending button.
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Orbitz Presenting More Expensive Hotels to Mac Users
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with some of the ridiculous names that devs name open source software, probably.
GIMP, i know what it stands for but every time i hear the name i think of the gimp from pulp fiction
Yeah I am thinking something is major wrong in that story.
Because 100K average for mac owners isn't right, either.
According to the census bureau, over 65% of Americans have broadband at home, which means some kind of computer.
The average household income was just over 50K in 2011. There is NO WAY that there are enough rich computer owners, or (non-computer-owning poor) to swing that average up past 70K.
yep, i've stayed at different chains and most times the cheaper ones are worth it. the useless crappy continental breakfast that more expensive chains charge you $10 a night for which costs them $1 is a rip off
Some people always have an elitist attitude; it's not unique to this thread, nor to Mac users as a whole. It's another generalization. I know some Mac people that have that attitude; I also know some PC folks that are the same way. People being jerks isn't confined to one demographic
I never claimed that PC users are cheaper. The marketing firm that did this analysis says that PC users tend to spend less on hotel rooms. If that's what their data says, it makes perfect sense for them to target the more expensive rooms towards the people they think are more likely to rent them. You're right, it's entirely possible that the difference in preferences is due to income...but it's much easier to track people online by their web browser than by their income.
The average household income of 50k is for 100% of surveyed Americans. 65% of surveyed Americans have broadband, so what's the average income for that specific 65%? It could be better-than-average, or more than 50K, say 70k?
Senior level engineers regularly see six figure salaries. And remember, we're talking household income, not individual income. If there are two earners in a household, that's only $50K each.
In the part of the country where I live, a family trying to get by on $50K per year is seriously hurting.
And by reading most of the threads on this site, I'd say that's about 70% of this community....
I was hoping that if I own a Mac that I would make more money and not the other way around.
I always toggle the show lowest first whenever I shop online. I think it's pretty ridiculous though that they don't necessarily show the lowest first to Mac users. I see so many college students with Macs. Trust me, they aren't rich.
I always toggle the show lowest first whenever I shop online. I think it's pretty ridiculous though that they don't necessarily show the lowest first to Mac users. I see so many college students with Macs. Trust me, they aren't rich.
So... "Sort by Price lowest/Highest". What am I missing here ?
What is the "news" ?
slow news day would be my guess
Someone didn't read my post.
I know they sort differently and bot user types can still get the same information. I'm not happy with the way it's done. Maybe things are different in America and this sort of **** is ok but I've never walked into a food restraint for example where the waiter hands a menu going "you look like you love food fat boy, so here's all our most unhealthy options first, I'll stick all the salads at the back of the book since you won't need them" or "you appear to be a bit sporty, here's some salads and protein drinks first, I'll leave the burgers and pizzas at the back".
It's generalisation and stereotyping. I bet you would all be up in arms if it was based on skill colour or sex, but it's ok if you have a Mac, clearly you have more money.
Amen. It never ceases to amaze me how uncivil discourse can become on a tech website. I often wonder, if people put as much emotion into politics or other issues the world may be a different place.
As for the article, I chuckled a bit. I never thought about a website using the browser/device info to tailor the info in such a way. Wow. lol
Well in households making a lot you would expect a computer, in households not making a lot they may not even have a computer....so you have a lot more skewing it up since this is based on computer owners.
Apple (as in Steve himself) has publicly stated that Apple only has interest in being a premium brand that makes premium products even with the expense of market share. So, not surprisingly Apple products also tend to have a premium price. Luckily for us Apple products also have premium value and quality (and please, lets argue this in a separate thread if necessary )
It is not totally wrong to assume that premium products are purchased more often by people who can *actually afford* them. Apple owners who cant afford their own hardware are a minority and therefore not a relevant group to optimize for.
And based on that Orbitz - or any other business - would be ignorant to not use Mac vs. PC demographics when sorting search results. Everyone else in advertising and online retailing already does it extensively.
Bright side here is that sometimes this also benefits the customer since they are being targeted with (statistically) more relevant content. In case of Mac users, this seems to be premium hotels with different quality vs. price ratio. We Mac users cant argue against the fact that we have a proven track record of choosing at least one premium product.
As long as Orbitz or some other retailer is not pricing the product differently for different users, there is absolutely nothing wrong with this practice.
)It is not totally wrong to assume that premium products are purchased more often by people who can *actually afford* them. Apple owners who cant afford their own hardware are a minority and therefore not a relevant group to optimize for.
And based on that Orbitz - or any other business - would be ignorant to not use Mac vs. PC demographics when sorting search results. Everyone else in advertising and online retailing already does it extensively.
Bright side here is that sometimes this also benefits the customer since they are being targeted with (statistically) more relevant content. In case of Mac users, this seems to be premium hotels with different quality vs. price ratio. We Mac users cant argue against the fact that we have a proven track record of choosing at least one premium product.
As long as Orbitz or some other retailer is not pricing the product differently for different users, there is absolutely nothing wrong with this practice.
It doesn't have anything to do with being in America. When you're on the internet, information is collected about you. The sites you like to visit, subjects you like, the age range they believe you're in, your gender, the area you live in, and your assumed income range. This information is then used to present you with options that they think will appeal to you, thus earning more money for the advertiser. Although in some circumstances similar things are done when you make a purchase in person (your clothing and appearance has a huge impact on what salespeople show you in many stores), it's not to the same degree that it is on the internet. It's not as easy to change things on the fly in a brick and mortar store. Plus, the people at a store aren't following you around. Your internet history and demographic profile are following you around online.
It is generalization; but that's what a huge portion of marketing is. It's tailoring your sales pitch towards your audience. They're still offering the same options, so it's not discriminating. And while not much of this stuff is based on race, you can bet a ton of it is based on gender. You might find it offensive, but it's they way things have been done for a very long time. Now it's just on a bigger, more global scale.
I'm guilty of this.. I only ever book on my macbook or my ipad, and I book expensive hotels.. sorry y'all
Mac seeks quality accommodations with perks.
PC is a cheap bastard
Real question:
Are Macs chose for the quality, or as a status symbol like a BMW?
Thanks for the quote. And in my mind it is 70 percent status and 30 percent performance. Im running a hackintosh and planning on getting a macbook pro soon. I love Mac but there is some serious competition out there for power. However, when it comes to looks (Used mostly in status) Mac dominates. This is prolly why a lot of people use mac simply for status, because Apple is the leader of luxurious and beautiful computers.
Since you so ignorantly don't understand it...let me explain it to you:
If someone can afford an cheap PC ($500) they can afford an iPad at the same price point to make travel plans through Orbitz.
Stupid, I prefer Otel.com - cheaper rates.
Seems like a lot of Mac users like to spend money needlessly. No wonder why our peripherals cost so much.
Seems like a lot of Mac users like to spend money needlessly. No wonder why our peripherals cost so much.
There isn't much wrong in what Orbitz is doing. Data mining and profiling to offer more targeted options is what advertising is all about.