I'm just curious, but have you actually met Steve Jobs in person? Have you worked for him or have you had any personal interactions with him?? I'm guessing, most likely, no, you haven't. And if not, then how do you know if he's actually an "***hole" like you're claiming him to be? Maybe he is, and maybe he isn't, but that's not the point here that's disturbing in regards to your rhetoric above: that regardless of what the popular public opinions maybe be of this man that's it's okay to overtly slander someone whom you don't even know, and all just to tell some so-called fanboys in this forum that they shouldn't idol worship. Seems like you're just getting carried away with your (assumingly) good intentions.
I agree 100% with your assessment to not blindly worship anyone (Gods or even mere mortals) but this statement of yours comes off a bit condescending to those who are mainly just enthusiasts of Apple products and attribute a lot of their affection of these products to one of the main symbols of their brand enjoyment via open praise of the company's founder Steve Jobs. What's so bad about this? No one is getting hurt in the process, so what's the problem?! Relax.
Again, I think you're just exaggerating and double-dipping your personal angst against the "fan" crowd of Apple/SJ with your blanket statement here. People are free to admire/worship whomever they wish, so long as it doesn't intentionally put others in harm's way, right? I believe one can express their opposing viewpoints on any given subject without resorting to patronizing tactics. Otherwise, you become just what you're seemingly railing against: elitist.