Basic Hipstamatic
I am a pro who has been on the road working on a coffee table book project for over a year now, two months left to go. The only digital camera I have with me is my iPhone 4, set on Hipstamatic, basic setting, looks killer right out of the camera which is great since I *never* use photoshop to fake out my photos. The main reason I use the iphone at all is for blog entries and to send home to my wife.
In some of the images you can see real cameras in use for the project, loaded with real photographic materials, film..;-)