Research Firms Paint Contrasting Pictures of Apple's Mac Shipments in Q2 2019

Discussion in ' News Discussion' started by MacRumors, Jul 11, 2019.

  1. MacRumors macrumors bot


    Apr 12, 2001

    Prominent research firms Gartner and IDC attempt to estimate shipments of computers around the world on a quarterly basis, and both firms today released their estimates for the second calendar quarter.

    Gartner's and IDC's estimates are just that -- estimates - and with Apple no longer reporting unit sales of Macs and other products, we won't know how accurate these estimates end up being. But as revealed in today's releases, they can differ quite a bit.

    Gartner's Preliminary Worldwide PC Vendor Unit Shipment Estimates for 2Q19 (Thousands of Units)

    Gartner says worldwide PC shipments were up 1.5 percent year-over-year, with Lenovo leading the way on strong growth and HP and Dell sitting in second and third places respectively. Apple registered in fourth place with an estimated 3.711 million Macs shipped, a 0.2 percent decline over the previous year, while Acer and Asus rounded out the top vendors on a global basis.
    Turning to the U.S., the overall market saw a slight 0.4 percent decline compared to the second quarter of 2018, but Apple's shipments dropped by an estimated 5.6 percent to 1.585 million. Apple maintained its fourth-place ranking in the U.S. behind HP, Dell, and Lenovo, and well ahead of Microsoft and Acer.

    Gartner's Preliminary U.S. Vendor Unit Shipment Estimates for 2Q19 (Thousands of Units)

    If accurate, Gartner's estimates would put Apple with its lowest share of the U.S. PC market since the first quarter of 2014 and the lowest recorded on a global basis since Gartner started including Apple as a top global vendor in the third quarter of 2014.

    Apple's Market Share Trend: 1Q06-1Q19 (Gartner)

    IDC's estimates paint a much different picture, however, projecting worldwide PC shipment growth of 4.7 percent compared to the second quarter of 2018. IDC pegs Apple as having shipped 4.011 million Macs in the quarter for nearly 10 percent year-over-year growth.


    IDC says Apple benefited from increased inventory levels due not only to the launch of new MacBook Pro models but also some proactive shipments into the distribution channels to guard against potential upcoming tariffs.

    Article Link: Research Firms Paint Contrasting Pictures of Apple's Mac Shipments in Q2 2019
  2. CarlJ macrumors 68030


    Feb 23, 2004
    San Diego, CA, USA
    This just in: "People guessing numbers, guess differently."
  3. cube macrumors P6

    May 10, 2004
    Guess Different
  4. now i see it macrumors 68040

    Jan 2, 2002
  5. DHagan4755 macrumors 6502a


    Jul 18, 2002
    The real question one needs to ask here is: Who's had the better track record?
  6. hagjohn, Jul 11, 2019
    Last edited: Jul 11, 2019

    hagjohn macrumors 6502


    Aug 27, 2006
    Apple needs some budget machines, rebranding of older machines (with lower prices) or lower pricing (on existing) to get more sales.
  7. Labeno macrumors 6502


    Jul 21, 2008
    If relying on my buying pattern... and I'm a big Apple fan when they put out some that puts function before fashion... then they are definitely on a down trend. I still have a 2012 MacBook retina pro, and none of the new laptops in 7 years has been enticing. I can still plug in USB A devices, and if I trip over the power cord, the MagSafe does a safe release. Apple share holders must hate me.
  8. sub150 macrumors member

    Aug 7, 2018
    Lenovo: Great keyboard, good prices, okay OS - Sales up big
    Apple: Bad keyboard, bad pricing (storage pricing is a joke), great OS - Sales down

    Seems pretty easy. Fix the keyboard, fix the sales jump.

    In 2012, the Macbook Air (!!!) had base 128GB of storage. 7 years ago. Searching for some (consumer) price history, in Mid 2013 a 128 GB SSD cost $92. Now a 500 GB costs $50, or a 1TB cost $100. The first price point for $500GB was in mid 2014 for $240.

    So you could assume that Apple's 128GB SSD cost has gone from around $80 to probably $15?

    The good, better, best on storage is really ****ing terrible, terrible, and acceptable on the storage side and then terrible, terrible, terrible on the price side.
  9. boccabella macrumors regular

    Oct 26, 2010
    Surprised Gartner and IDC are in disagreement after their spot-on prediction that Windows Phone would overtake iPhone by 2015.
  10. fhall1 macrumors 68040


    Dec 18, 2007
    (Central) NY State of mind
    They both suck.
  11. CWallace macrumors 603


    Aug 17, 2007
    Seattle, WA
    Apple has not cared about the sub-$1000 market for over a decade. Even in fourth place, the Mac Division is a Fortune 500 company based on revenues. None of the PC OEMs are even close on revenue even when they ship multiple magnitudes of machines as Apple per quarter.

    Well they did "fix" the storage pricing this week and the latest butterfly keyboards seem to be the best of a bad situation and there are the rumors of new keyboard mechanisms coming with the 2020 refreshes.

    So sales should double next year, I am guessing. :p:D
  12. fermat-au, Jul 11, 2019
    Last edited: Jul 12, 2019

    fermat-au macrumors 6502

    Dec 7, 2009
    So it turns out when you attempt to to sell a product with a bad keyboard, people don't want to buy it.

    or maybe these number could be good for Apple, maybe people are buying iPad rather than Macbooks and this seem the iPad is what Apple views the future of portables to be.
  13. yakapo macrumors regular

    Jul 11, 2008
    It’s $200 to upgrade the ram to 16gb and $400 to upgrade the ssd to 512. Surely I’m not the only person who refuses to buy a MacBook Pro because of those exorbitant prices.
  14. simonmet macrumors 68020


    Sep 9, 2012
    I’d put my money on the first one being closer to the truth, judging by Apple’s move to cut (SSD upgrade) prices outside of a hardware refresh for most models. They almost never do that.

    Penny pinching was starting to bite.
  15. FightTheFuture macrumors 65816


    Oct 19, 2003
    that town east of ann arbor
    Yep. Apple owns this space and I don’t think many people here get that.
  16. realtuner macrumors 6502a


    Mar 8, 2019
    I'd love to get a job where I can make stuff up, get paid for it, and even though I'm proven wrong countless times I still get to keep my job and keep getting paid to make even more useless reports with made-up numbers year after year.
  17. hagjohn macrumors 6502


    Aug 27, 2006
    Can't you upgrade the memory yourself?
  18. sub150 macrumors member

    Aug 7, 2018
    They didn't fix the storage pricing. They cut down the two most exorbitant cash grabs on their product catalog and left the base and next level up unchanged. It's clever cutting pricing on your two least purchased items and getting a lot of pub for it, but until they touch the stuff 90% of the people buy, it's all show.

    If Apple had "courage", the base/upgrade would look like this.

    MBA - RAM 8GB, 16 GB +$100 (currently is 8, 16 +$200)
    MBA - SSD 256GB, 512 GB +$100, 1TB +$200 (currently is 128, 256 +$200, 512 +400, 1TB +600)

    MBP - RAM 16GB, 32 GB (+150 when available) (currently is 8, 16 +$200)
    MBP - SSD 512GB, 1TB +$100, 2TB +$200 (currently is 128, 256 +$200, 512 +400, 1TB +600, 2TB +1,000)

    A true delineation from MPA and MPB, and storage fit for 2019.
  19. nvmls macrumors 6502a


    Mar 31, 2011
    Seems politics is your thing.
  20. sideshowuniqueuser macrumors member


    Mar 20, 2016
    AAPL is being massively outperformed by MSFT lately!
  21. az431 macrumors 65816


    Sep 13, 2008
    Portland, OR
    Apple couldn't care less about competing with HP, Lenovo, or Dell in the plastic Windows turd box space.
  22. MauiPa macrumors 6502

    Apr 18, 2018
    Apple should take some bold moves! Lower the SSD and Ram upgrade prices! and how about a Mac (aka a Mac Pro without the Pro, you know ditch the Xeons for i7/i9, lower spec graphics, cheaper monitor/stand, but keep the upgradeability)
  23. EdwardC macrumors regular


    Jun 3, 2012
    Bought two new PC’s this year. 2018 base i3 Mac Mini 128 gig SSD with 3 years of Apple Care for $800.00. Bought a HP 8th gen i5 256 gig SSD 16 gigs of RAM and a 3 year on site warranty for the same $800.00. Being a Mac guy since 95 and always having a PC lying around I’m spending almost all my time on the HP. Lots of value in it can’t say as much about the Mini.
  24. ksec macrumors 6502a

    Dec 23, 2015
    Rather than the past Q Mac sales, I am much more interested in the next Q. With new MacBook Air lowering pricing, Educational discount and back to school promote, I thought the $999 EDU Price MBA is one of the best value Mac in a long time.

    And the other thing that worries me is the growth of Mac user is slowing. Hopefully the lineup changes suggest they are finally doing something about it.
  25. mi7chy macrumors 603


    Oct 24, 2014
    Impression I get from enthusiasts is Thinkpad for laptop and custom DIY build for desktop.

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