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Someone's a share holder... :rolleyes:

Actually I'm not. And you still haven't provided any data to the contrary that their "PC's" are losing ground to competition....

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That said, they dropped SSD prices across the board, so evidently they did think a price drop was necessary to keep momentum going and make the rMBP mainstream. I'm not surprised with the price levels, but thought they might hold off until the Haswell update.

Well, I think we can all agree that the 13" Retina MBP's were priced incorrectly. I see the price adjustments less about losing momentum, and more about pricing inline with the rest of their products. By the time you added the 256GB SSD to the 13" Retina MBP, you were basically at the 15".
 
Actually I'm not. And you still haven't provided any data to the contrary that their "PC's" are losing ground to competition....

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Well, I think we can all agree that the 13" Retina MBP's were priced incorrectly. I see the price adjustments less about losing momentum, and more about pricing inline with the rest of their products. By the time you added the 256GB SSD to the 13" Retina MBP, you were basically at the 15".

I think it's a combination of a little bit weaker demand than expected for Retina's and the coincidence that Apple chose now to acknowledge their inflated prices on flash storage relative to what they pay for it.

That was the perfect recipe for the $200 13" rMBP price drop and the cheaper upgrade costs on flash storage BTO increases.

As an early 13" rMBP adopter, I obviously wish I waited, but the trade off is that I've had nearly 4 months of enjoyment out of the machine while the novelty of it being the latest and greatest was still significant. I think $1.67 per day for that enjoyment was worth it (the average cost per day for not getting the $200 off the base model).
 
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