Samsung to Capitalize on First OLED-Based iPhone in 2017

[BreadofWonder]

Samsung is making its own phones and supplying Apple with displays. Sounds like we should just do the short cut and buy Samsung phones and avoid the Apple mark-up and BS.

And why isn't Apple making its own displays ?? That would mean re-innovating or whatever daft word the Appleverse can puke up.

You're forgetting about the operating system, mate. Some people would rather buy slightly outdated hardware (debatable) in exchange for their preferred OS.

Also, not sure why you want Apple to make their own displays. Most electronics companies don't manufacture their own components.

 

[alexandr]

Hi,

Apple Engineer speaking here. We are working on it and we will not disappoint you. As a first step we are going to put 2GB RAM into this beast. And its going to be thinner too!

/s

could you also make safari snappier while you're at it?

 

[Thunderhawks]

As long as they do something about the colour on those amoled displays, Samsung phones look horrifically oversaturated.

And I thought the smart phone market was oversaturated,
Silly me.

 

[Adithya007]

So, they get a part of the money for every iPhone sold too. Such a Win-Win situation for Samsung it is!

PS: I do know the difference between Samsung Displays and Samsung Electronics.

 

[Piggie]

It will be very interesting to see how Apple "Brand" this new type of display
I'm sure it will have to be given a name.
Plus of course, due to Apple's chipset that's driving it, be able to deliver better image quality that's been possible on any phone before.

 

[Tinmania]

They also have drawbacks like color degradation over time due to breakdown of the organic materials at different rates for each color of LED. I suspect Apple will only switch to AMOLED once the problems have been eliminated (or reduced to a manageable level).

In other news my nearly four-year-old Note 2's display looks as it did on day-one. I used it for two years straight before buying a Note 4, then as a backup as I used the Note 4 and now an iPhone 6S Plus. In some ways I prefer its display to my 6S Plus.

Considering my Note 2 came out in 2012, and much progress has been made since then, you will have to excuse me if I think your comment is just a bunch of sour grapes.



Mike
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As long as they do something about the colour on those amoled displays, Samsung phones look horrifically oversaturated.

Yet the average person prefers the "pop" of those displays. But it can very easily be changed to your preference of "dull" but "more realistic" in just a few seconds. The point is it is a setting, not set in stone. The display itself is far better than what is currently in the iPhone. And I own an iPhone 6S Plus.



Mike

 

[EricTheHalfBee]

Most problems have already been eliminated. http://www.oled-a.org/images/pdfs/OLED Myths.pdf

A report by an organization for OLEDs. Yeah, like that's not going to be biased AT ALL.

And my original comment was about color degradation over time. Funny, that report you linked doesn't talk at all about dolor degradation, which is still a real issue. So my point still stands.

Regardless, Apple could get around color degradation since they have color management in iOS (something Android doesn't have, and no, Android Apps that claim to calibrate your display are not the same thing). So if Apple knew the degradation over time for an AMOLED display they used, then they could compensate for it and keep your display accurate for much longer.

 

[69Mustang]

It will be very interesting to see how Apple "Brand" this new type of display
I'm sure it will have to be given a name.
Plus of course, due to Apple's chipset that's driving it, be able to deliver better image quality that's been possible on any phone before.

Probably gonna be called Retina+ or Retina Pro. I hope iPhones get Modes like the Samsungs. That would be pretty sweet.

As long as I get better battery life AND I don't have to have a dark theme on my phone to get it then I am sold. If they have to make everything black then count me out, the current display looks great. I don't care if the colours are a bit better, I want battery life and a white theme

Confused. Why do you think they would need to make everything black? OLED's have greatly improved and handle primarily white screens just fine. Both Lollipop and Marshmallow are predominantly white. You may be thinking about old OLED.

 

[EricTheHalfBee]

In other news my nearly four-year-old Note 2's display looks as it did on day-one. I used it for two years straight before buying a Note 4, then as a backup as I used the Note 4 and now an iPhone 6S Plus. In some ways I prefer its display to my 6S Plus.

In other news, personal anecdotes (without an actual display test to check color accuracy) are meaningless. Just like your comment was.

Just because YOU can't see the issue doesn't mean it doesn't exist. It's as stupid as me saying there's no malware on Windows XP just because I never had a problem.

 

[naeS1Sean]

Good. Samsung's screens are incredible.

 

[Menneisyys2]

I hope iPhones get Modes like the Samsungs. That would be pretty sweet.
.

Unlikely. They'd consider any new setting far too confusing (for their average customer).

 

[flux73]

So why can't they make an OLED TV?

 

[rjohnstone]

So why can't they make an OLED TV?

They already do... http://www.samsung.com/global/microsite/oledtv/

They're also pretty expensive.

 

[69Mustang]

A report by an organization for OLEDs. Yeah, like that's not going to be biased AT ALL.

And my original comment was about color degradation over time. Funny, that report you linked doesn't talk at all about color degradation, which is still a real issue. So my point still stands.

What? It's the very first myth in the report. While I agree a report by an OLED organization is going to be biased, it doesn't negate any of the facts in the report. They can be easily checked for accuracy and independently verified.

More importantly, I fail to understand your concern about color degradation without proper context. Even old OLED info from 2008 lists 14K hours to 50% brightness (5 yrs at 8hrs a day). Considering the progress with OLEDs (the link from gaximus quotes up to 50K hours), I don't see the issue. I think part of the reason Apple may be fnally considering OLED is the improvements in OLED color retention over a lifetime.

I'm curious. Are you basing your concerns on old info or do you have some more recent info that gives you pause?

 

[BootsWalking]

Every time there is an OLED story the same, stale, anti-OLED arguments get thrown about. There's almost a willful ignorance by some to how technology has progressed. No wonder Apple has been able to get by with so little innovation on the hardware side.

 

[doelcm82]

APPLE! PULL YOUR BLOODY TROUSERS UP AND PACK THE NEXT BLOODY PHONE WITH EVERYTHING YOU CAN THINK OF. DAMMIT!

WHETHER IT WORKS OR NOT! WE DON'T CARE IF IT WORKS, AS LONG AS IT'S NEW, DAMMIT!

 

[Radon87000]

Hahaha now where are those OLED haters?

 

[Jack Burton]

I wish Samsung would make an OLED TV that wasn't gigantic and expensive like LG's offerings. I'd buy one in a heartbeat.

 

[sparky08]

Hi,

Apple Engineer speaking here. We are working on it and we will not disappoint you. As a first step we are going to put 2GB RAM into this beast. And its going to be thinner too!

/s

That's awesome! And could we get OLED? Anytime in the next couple years would be fine.

 

[Aston441]

They also have drawbacks like color degradation over time due to breakdown of the organic materials at different rates for each color of LED. I suspect Apple will only switch to AMOLED once the problems have been eliminated (or reduced to a manageable level).

There will never be a way to eliminate OLED problems completely.

We already know Apple has lost the magic, so it wouldn't surprise me if they switch to OLED.

On the other hand, if they went to mLED... whoa

 

[Jvanleuvan]

In other news my nearly four-year-old Note 2's display looks as it did on day-one. I used it for two years straight before buying a Note 4, then as a backup as I used the Note 4 and now an iPhone 6S Plus. In some ways I prefer its display to my 6S Plus.

Considering my Note 2 came out in 2012, and much progress has been made since then, you will have to excuse me if I think your comment is just a bunch of sour grapes.


Mike

And in other other news, I can walk over to the mall today and find a galaxy s6 on display with image retention So bad that it would be borderline unusable.

OLED displays do burn in, they burn-in at a faster rate that LCDs, (this has gotten much better over the last 2-3 years) whether or not this is a problem for an average user is up to debate (probably not over the 2 year life of a device)

as recently as 2013 OLED still had some pretty significant shortcomings. Color accuracy, brightness, average and white screen power consumption, and image retention as compared to LCD.

However OLED has made progress and has reduced or eliminated these issues (look at galaxy s6 display). So now (or last year) is when I would have considered OLED to be the "better" display technology.
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There will never be a way to eliminate OLED problems completely.

We already know Apple has lost the magic, so it wouldn't surprise me if they switch to OLED.

On the other hand, if they went to mLED... whoa

mLED isn't ready for mas-production yet (from what I have read) Probably a few more years.
Apple supposedly has a lab working on this tech, but haven't heard how far along they are.

An mLED display would be essentially a "swap-in" for an OLED display, so Apple may be switching over to OLED as a stopgap to be later replaced with an mLED display in a coming iPhone.


It would be AWESOME if the iPhone 7 had it though! *surprise*

 

[admob71]

As long as they do something about the colour on those amoled displays, Samsung phones look horrifically oversaturated.

For the 4000th time, they have different display modes, you can dial down the colour if wanted...jeez,

 

[Chupa Chupa]

I wasn't singling anyone out with that... nor was I saying EVERYONE is anti-Samsung. Just for every such post like yours it feels like I've seen 5 posts along the lines of "Die Samsung Die" and "I'll never buy another thing made by Samsung" etc. There's no science applied there- just a gut feel of typical MR sentiment toward Samsung. My best guess is that the bulk of this crowd is anti-Samsung... but it's just a guess.

Understood you were making a sweeping generalization. My point is that I think the vocal minority of Apple religionists here spewing their hate prevented you from hearing silent tech, gadget-interested majority here who don't feel the need to mention Samsung, except from a technical or strategic perspective. Away from the spotlight of the home page posts, the individual forums show plenty here respect Samsung SSDs, some TVs & other HT devices.

 

[mi7chy]

Wouldn't it be cool if Apple dropped that new iPhone this year. I'm not holding my breath, though.

Apple has to sell out current LCD surplus inventory before rewarding with new SAMOLED.

 

[LordVic]

As long as they do something about the colour on those amoled displays, Samsung phones look horrifically oversaturated.

Samsung AMOLEDS are over-saturated via software and not the displays themselves. Samsung'ss AMOLEDs have been rated best and most accurate displays in the phone business since the S6.

you just need to know where the software setting to turn down the over saturation is if you don't like it.