Samsung's OLED Display Monopoly May Explain iPhone 8's Rumored $1,000 Price

[jamesrick80]

No reason to call Samsung a display Monopoly...that's bullcrap when many other companies could have invested in their displays. LG displays have bad quality control and their new OLED display is already showing issues. 2019 will be the year of the display lottery once LG becomes involved with making iPhone displays and people will wish Samsung made their displays. Until further notice, Samsung produces 97% of all AMOLED displays sold including Apple's.

 

[kdarling]

Reportedly, cutting the extra notch has decreased yield of iPhone OLED displays from the normal 80% to only 60%.

That's causing about an extra 25 million a year of unusable displays, which raises the price and contributes to scarcity.

It might've been cheaper and smarter to keep a main rectangular panel, and simply put two tiny independent displays up there. Or even just one taking up half the width, and leave the other half to sensors.

I think Cook is understandably looking for anything that will differentiate the iPhone, whether it makes full sense or not. He wants to show that he did indeed have stuff "in the pipeline."

 

[Michael Goff]

Their allegedly constrained now because they’re relying solely on Samsung. So my original comment was in response to that report. But like I had commented, had they partenered years earlier with other OLED manufacturers then the issue could have been, perhaps not resolved but, mitigated.

To be clear, the partnership I would have expected from Apple would have been exactly what has been reported recently where LG has been tapped by Apple to build a OLED display factory. The shameful part is that this effort is too late and now availability is going to be even more so severely scarce.

You really want uneven lighting on your phone with LG POLED?

 

[lowendlinux]

Around where I predict it too. I'm predicting a $999 price, but that $50 difference betweenn us is really just up to Apple's whim at this point. either are believable.

And you turned out to be correct

 

[LordVic]

And you turned out to be correct

was wrong with the iPhone 8 pricing though. I didn't predict a $50 price increase.

 

[lolkthxbai]

You don't think Apple has thought of that? We don't know what kind of discussions they had with their partners. We don't know what kind of quality Apple requires. The truth is Samsung has the best OLEDs right now. If other vendors could provide the same quality, Apple would have diversified.

Samsung does not have as big of a competitive edge over LG on OLED displays as they’d like you to believe.
[doublepost=1505309528][/doublepost]

You really want uneven lighting on your phone with LG POLED?

Apple seems to think they’re good enough if they’ve entered a partenership with them. Besides, it’s not as if they just take the part and slap it on the phone. They demand vendors to make tweaks and customizations to meet their needs.

 

[MrX8503]

Samsung does not have as big of a competitive edge over LG on OLED displays as they’d like you to believe.

We don't know all the details. Most likely Apple wants high quality panels at high yields. If LG could provide that, then I don't see a reason why Apple wouldn't use them as a vendor.

 

[lazard]

Samsung does not have as big of a competitive edge over LG on OLED displays as they’d like you to believe.
[doublepost=1505309528][/doublepost]
Apple seems to think they’re good enough if they’ve entered a partenership with them. Besides, it’s not as if they just take the part and slap it on the phone. They demand vendors to make tweaks and customizations to meet their needs.

LG can't even get high quality OLED screens on their own flagship. Apple wouldn't have risked it.

https://arstechnica.com/gadgets/2017/09/lg-v30-hands-on-lgs-oled-displays-still-have-quality-issues/