And you think that makes sense? Got it.
As a shareholder, I think it’s just great that they sell an antiquated Air line that competes with nothing. The design was amortized long ago, so it’s got to be a cash cow.
As someone who remembers the philosophy of simplicity Jobs used to preach, the fractured lineup is baffling. Just as it will be if these rumors end up being “not shady.”
When Steve Jobs was still in charge, Apple sold MacBook under the same 3 families it does today. iPod was available in Shuffle, Nano, Touch, and Classic.
You don't seem to understand Jobs' philosophy. It's not about simplicity by limiting consumers to 2 choices. It's about focusing on organizational core competencies and simple intuitive designs. I'd suggest you pick up a book written by Ken Segall or others who have worked closely with Steve Jobs so you can better understand the philosophy.