Try asking it “what’s the temperature going to be in 2 hours?” It’ll reply with the temperature at 2pm tomorrow.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Siri Management Team Gets Overhaul After Apple Intelligence Failure
- Thread starter MacRumors
- Start date
- Sort by reaction score
Yeah, I never do that, so its failure is not an issue for me. I literally only ask for timers, and sometimes to set a reminder. Other than that I don’t have a desire to ask for anything¯\_(ツ)_/¯
So yeah, it works perfectly for my needs
The only thing this man is obsessed with is earnings calls.
Oh definitely. The fish always stinks from its head. I am sure Cook pushed them to release SOMETHING and ignored all the warnings that things aren’t ready but as usual others will be the fall guys.
Or I might just be projecting from experience and getting burnt too many times 🔥 😅
Strongly agree. Say what you want about Vision Pro, we've all heard the tired complaints about cost, utility, content...
Mike Rockwell and his team managed a brand new product launch — delivering an extremely complex, advanced piece of hardware — along with beautiful, innovative software that has been mostly very stable and bug free. Not to mention, delivered ON TIME. When the product was announced, they said "coming early 2024". Pre-orders went live on January 19th and shipped on February 2nd. They promised and delivered.
I think he and his team are the perfect choice to right the Siri ship and deliver something meaningful.
Tim Cook 'cares about nothing else' than beating Mark Zuckerberg to a pair of truly smart glasses: 'It’s the only thing he's really spending his time on from a product development standpoint'
Apple's "Vision" products may be Tim Cook's biggest chance to get out from under Steve Jobs' shadow.
Maybe they should just buy OpenAi? …. Or OpenAi should just buy Apple?
All sarcasm aside, I think we can all agree that Siri isn’t great—and probably never will be—no matter who’s in charge.
All sarcasm aside, I think we can all agree that Siri isn’t great—and probably never will be—no matter who’s in charge.
If he was overly obsessed for it, he probably would be pulling all of this leadership off the team to put on Siri/AI.
Bunch of really smart people with tons of experience will get this done.
Not true. Set one on HomePod A and HomePod B has no idea how much time is left
Oh, well if a gossip rag ran one lousy article, it must be true!Tim Cook 'cares about nothing else' than beating Mark Zuckerberg to a pair of truly smart glasses: 'It’s the only thing he's really spending his time on from a product development standpoint'
Apple's "Vision" products may be Tim Cook's biggest chance to get out from under Steve Jobs' shadow.fortune.com
That contradicts a report from Mark Gurman that Apple "initially hoped it could sell about 3 million units a year out of the gate" which they later "pared back... to about 1 million, then to 900,000 units" and then that got cut to somewhere between 400,000 to 500,000.
It also contradicts a report from Ming-Chi Kuo that says that before Apple cut sales expectations to "only around 400,000 to 450,000 units in 2024," it was much higher.
Why would Apple have had such high unit sales expectations if they, in your words, "had zero ability (or plans) to manufacture more than hundreds of thousands of units a year?"
Apple's recent overhaul of the Siri management team, following the Apple Intelligence debacle, is a glaring testament to the company's missteps in the AI arena. The decision to replace key figures with Vision Pro veterans, while perhaps a step towards rectification, underscores the depth of the crisis.
The internal chaos that plagued Siri's development—marked by indecision, leadership conflicts, and a lack of clear direction—has not only delayed progress but also eroded trust among users and stakeholders. The ambitious promises made during WWDC 2024, showcasing features that were far from ready, have backfired, leading to public skepticism and legal challenges.
This situation serves as a stark reminder that innovation without execution is futile. Apple must now not only rebuild its AI capabilities but also restore confidence among its user base. The path forward requires transparency, accountability, and a renewed commitment to delivering on promises.
The internal chaos that plagued Siri's development—marked by indecision, leadership conflicts, and a lack of clear direction—has not only delayed progress but also eroded trust among users and stakeholders. The ambitious promises made during WWDC 2024, showcasing features that were far from ready, have backfired, leading to public skepticism and legal challenges.
This situation serves as a stark reminder that innovation without execution is futile. Apple must now not only rebuild its AI capabilities but also restore confidence among its user base. The path forward requires transparency, accountability, and a renewed commitment to delivering on promises.
Even ChatGPT is concerned about the state of Siri.
I thought so too—until last week, when Siri replied: "Here's what I found on the web for 'Hey Siri, set a timer for five minutes'”.
Rockwell delivered.
The shakeup is bringing in a team that will bring forth deliverables from Apple Intelligence.
Whether the public will like it is TBD.
The shakeup is bringing in a team that will bring forth deliverables from Apple Intelligence.
Whether the public will like it is TBD.
Let’s not confuse performative concern with strategic commentary. If ChatGPT or any other AI model "expresses concern" about Siri, it's not some tribal AI rivalry—it’s an indictment of how Apple has squandered over a decade of head start in the voice assistant space. The real issue isn’t that Siri is bad by today's standards. It's that Siri is still bad—rigid, brittle, and bafflingly dumb at times—despite Apple’s enormous resources and early market dominance.
So, when people say, “Even ChatGPT is concerned,” what they’re really highlighting is the embarrassing contrast between Apple’s closed-loop stagnation and the rapid, visible evolution happening across the rest of the AI world. Siri isn’t just lagging; it's sitting in a corner playing with Duplo blocks while others are building the ISS.
ChatGPT, Claude, Gemini—these models aren't just flashier toys. They represent a paradigm shift toward fluid, context-aware AI that can integrate knowledge and act across platforms. Meanwhile, Siri still can’t reliably set a timer if you cough mid-sentence.
So yes—there’s concern. But not from ChatGPT. The concern should be from Apple. Because the world has moved on, and unless they radically rethink their approach, they’re going to be left polishing a relic while the rest of the industry builds the future.
Except that it can’t reliably distinguish between “thirty” and “thirteen”.