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Snapchat Announces 'Spectacles,' $130 Sunglasses That Record 10 Seconds of Video at a Time
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No. The execution maybe poor but the idea is valid. I promise you these will be something to have, they’ll then improve technology and fit and have things like night vision, infra red etc. etc.
Then they’ll put an Apple logo on and they’ll be a completely new category and magical.
Oh look, a bunch of people dismissing a product from a company they've consistently underestimated for the last three years. Surprising.
Ugly is ugly with apple logo or not,stop being that person
Has this guy never seen GoPro footage before?
Snapchat has announced its first hardware product, a one-size-fits-all pair of sunglasses called Spectacles that can record 10 seconds of video at a time, reports The Wall Street Journal. The glasses will cost $130 and launch this fall in three colors: teal, black and coral. Video will sync wirelessly to a paired iPhone or other smartphone.
The glasses record when you tap a button near the hinge, and each tap records 10 seconds of video footage from its 115-degree-angle lens. The lens was designed to be wider than smartphone cameras, more closely mirroring the natural view of human eyes. The video is recorded in a circular format, as Snapchat CEO Evan Spiegel argues that the square and rectangle form that photos and videos currently come in are a vestige of early photos being printed on paper.
Snapchat has been developing Spectacles for years, and Spiegel has been testing the device himself for a year. He tells The WSJ that one of the advantages of Spectacles is not having to hold a smartphone in front of your face because it's "like a wall." Re-watching first-person footage is like reliving a memory, Spiegel argues.
Spiegel refers to Spectacles as a "toy," and that the best use of it would be to wear it at an outdoor concert or barbecue "for kicks." The company is taking a slow approach to launch with limited distribution, similar to Google Glass. Spiegel says Snapchat wants to "figure out if it fits into people's lives and seeing how they like it." When asked why they made the product and decided to enter the hardware market, Spiegel said "because it's fun."
Snapchat has also changed its company name to Snap, Inc as it has expanded its portfolio past its Snapchat app, similar to how Apple changed its name from Apple Computer.
Spiegel thinks of the newly-dubbed Snap, Inc as a camera company rather than a social media company, The WSJ notes. He studied the early histories of Kodak and Polaroid and how they pitched portable cameras to the public. Spectacles gives Snap control of a physical camera, bypassing the smartphone cameras, like that of the iPhone, at the heart of Snapchat thus far. Spiegel hints to The WSJ that there could be "far-reaching implications" if Snap controlled the hardware its users take pictures and video with.
Article Link: Snapchat Announces 'Spectacles,' $130 Sunglasses That Record 10 Seconds of Video at a Time
When Snapchat first came about, I thought for sure there wouldn't be enough obnoxious people using it to keep it afloat. So if this is anything like that, these will definitely be a hit.
Ugly is in the eye of the beholder even before it gets a logo at all. Stop being THAT person.
LOL, I’ve got absolutely nothing to do right now and I still don't have enough time for this. C ya.Im not THAT person, you ARE
The Snapchat marketing guys know what they're doing. Google couldn't sell the idea of glasses as wearable technology so they are taking a different route. Advertise it as a fun toy and get it in the hands of the "cool kids". Throw out a hideous prototype to get free media coverage. Then wait for lightning to strike while hardly spending any money in promotion.
Elton John called. He wants his glasses back.
Maybe you would be caught dead wearing those, after having died from embarrassment.