So basically, what this pricing lineup means is this:
Pay 349 or 399 to show the world you're a "poor jerk" who couldn't get a decent looking model that doesn't have a plastic band, meanwhile you can get many other watches, smart watches even, for less even, that make for a nicer accessory.
Gosh, I was really expecting Apple to announce you could replace the battery and cpu ~$xxx so you could keep them for a long time....but nothing.
$800 for a disposable watche? Think they'll sell well at first as the true believers buy them, but unless they have a way they don't become obsolete in 2/3 years I don't see sustained big sales...
Replacing the battery?
Outrageous!
Have you seen their laptop lineup?
If it shaves off a millimeter and they can glue the damn thing and need less screws, but really to make the product obsolete more quickly, they'll gladly take that concern from you and direct you to out-of-warranty support.
I've grown accustomed to not expecting jack from Apple in the repairability department these days.
Expectations down to zero, anything they "grant" you is a bonus.
And yes, this will greatly influence my buying decisions and life-cycles in the future.
But Average Joe doesn't care, so it's okay.
Sell to those who don't educate themselves about their products they buy, they are better grossing for you.
It's a shame really.
Glassed Silver:mac